Grand'Place Audience in United States
Grand'Place has an estimated audience of 262,602 people in United States. 58.3% are female, 41.7% are male, average age 41.3. Top regions: California, Texas, New York. Top brand affinities: Capital One, Google Maps, Indeed.com, CarGurus, Circle K.
The average Grand'Place fan in United States is 41.3 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Capital One, Google Maps, Indeed.com, with strongest over-indexing on Capital One (12.2× the country average). Demographically, the Grand'Place audience skews more female with an average age of 41.3, and over-indexes on personality traits such as Luxury Orientation, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Shopping · Type: POI · Subtype: Shopping mall
Demographics of Grand'Place fans
| Metric | Value |
|---|---|
| Female | 58.3% |
| Male | 41.7% |
| Average age | 41.3 |
| Estimated audience size | 262,602 |
Audience persona
The typical Grand'Place fan in United States is more female, around 41.3 years old, with strong Luxury Orientation tendencies and a notable affinity for Capital One.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 43,082 | 1.49× |
| Texas | 33,388 | 1.48× |
| New York | 20,576 | 1.4× |
| Florida | 19,680 | 1.11× |
| Virginia | 10,785 | 1.69× |
| Illinois | 10,739 | 1.23× |
| New Jersey | 10,288 | 1.54× |
| Pennsylvania | 8,784 | 0.99× |
| Washington | 8,538 | 1.62× |
| Ohio | 8,055 | 1× |
| Georgia | 7,747 | 0.96× |
| Massachusetts | 7,698 | 1.49× |
| North Carolina | 7,117 | 0.9× |
| Maryland | 5,637 | 1.25× |
| Minnesota | 5,416 | 1.44× |
| Colorado | 5,061 | 1.22× |
| Michigan | 4,903 | 0.71× |
| Tennessee | 4,008 | 0.76× |
| Oregon | 3,824 | 1.27× |
| Arizona | 3,731 | 0.7× |
| Missouri | 3,707 | 0.88× |
| Wisconsin | 3,464 | 0.88× |
| Connecticut | 3,077 | 1.17× |
| Indiana | 2,783 | 0.58× |
| Utah | 2,703 | 1.15× |
| South Carolina | 2,602 | 0.66× |
| Washington, District of Columbia | 2,408 | 3.05× |
| Nevada | 2,109 | 0.83× |
| Kansas | 1,839 | 0.89× |
| Alabama | 1,726 | 0.47× |
| Kentucky | 1,672 | 0.51× |
| Oklahoma | 1,642 | 0.56× |
| Louisiana | 1,449 | 0.43× |
| Mississippi | 1,434 | 0.66× |
| Iowa | 1,274 | 0.59× |
| Arkansas | 1,216 | 0.56× |
| Hawaii | 1,139 | 1.01× |
| Idaho | 944 | 0.72× |
| New Hampshire | 798 | 0.77× |
| Nebraska | 738 | 0.56× |
| New Mexico | 734 | 0.56× |
| Maine | 684 | 0.73× |
| Delaware | 652 | 0.9× |
| West Virginia | 646 | 0.53× |
| Alaska | 644 | 1.15× |
| Rhode Island | 642 | 0.77× |
| Montana | 562 | 0.77× |
| South Dakota | 554 | 0.91× |
| Vermont | 547 | 1.19× |
| North Dakota | 540 | 1× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Capital One | 12.2× | Business & Career |
| Google Maps | 11.75× | Internet & Social Media |
| Indeed.com | 10.4× | Business & Career |
| CarGurus | 12× | Cars & Mobility |
| Circle K | 14.21× | Shopping |
| Enterprise Rent-A-Car | 10.22× | Cars & Mobility |
| Beetlejuice | 8.17× | Movies & TV |
| Google News | 9.28× | News |
| DeviantArt | 10.41× | Internet & Social Media |
| AccuWeather | 9.36× | Home & Garden |
| Khan Academy | 12.12× | Business & Career |
| Diane Keaton | 8.6× | Movies & TV |
| Aaron Rodgers | 8.43× | Sports |
| Kendra Scott | 13.72× | Fashion & Accessoires |
| Bruce Willis | 9.38× | Movies & TV |
| ICloud | 12.02× | Technology & Electronics |
| Apple Store | 9.47× | Shopping |
| Billy Bob Thornton | 10.36× | Movies & TV |
| Jeff Bezos | 13.09× | Business & Career |
| Dakota Johnson | 10.62× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 1.54 |
| Indulgence | JOY | 1.48 |
| LGBTQ+ Identity | OPEN | 1.34 |
| Design Affinity | PREMIUM | 1.34 |
| Risk Appetite | THRILL | 1.3 |
| Sustainability | BALANCE | 1.28 |
Worldwide distribution
| Country | Share |
|---|---|
| Belgium | 69.7% |
| France | 11.5% |
| United States | 3.1% |
See Grand'Place audiences in other countries
More Shopping mall audiences in United States
- Galeries Lafayette (1,480,216)
- Park Place (Tucson, Arizona) (1,450,000)
- Bayview Village Shopping Centre (1,407,851)
- Queens Center (1,302,912)
- Brea Mall (1,285,802)
Frequently asked questions
How many fans does Grand'Place have in United States?
Grand'Place has an estimated audience of 262,602 people in United States, concentrated in California and Texas.
What is the gender split and age of Grand'Place fans?
58.3% of Grand'Place fans are female, 41.7% are male, with an average age of 41.3 years.
Which brands do Grand'Place fans like most?
Grand'Place fans show strongest brand affinity for Capital One (12.2×), Google Maps (11.75×), and Indeed.com (10.4×) over the country average.
Where do Grand'Place fans live in United States?
Grand'Place fans in United States are most concentrated in California (reach 43,082), Texas (reach 33,388), and New York (reach 20,576). These three regions account for the largest share of the active audience.
What other brands do Grand'Place fans also like?
Beyond Grand'Place itself, the audience over-indexes on Google Maps (11.75×), Indeed.com (10.4×), CarGurus (12×), and Circle K (14.21×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Grand'Place. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.