A data profile of the people who buy, follow and care about Great American Ball Park in United States — modelled from more than twelve digital signal sources. Great American Ball Park has an estimated audience of 759,371 people in United States.
The average Great American Ball Park fan in United States is 40.1 years old, more male, and lives primarily in Ohio.
The audience is concentrated in Ohio, Kentucky, Indiana.
Top brand affinities include Cincinnati Reds, MLB, Seattle Mariners, with strongest over-indexing on Cincinnati Reds (12.08× the country average).
Demographically, the Great American Ball Park audience skews more male with an average age of 40.1, and over-indexes on personality traits such as Patriotism, Career Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Great American Ball Park fan in United States is more male, around 40.1 years old, with strong Patriotism tendencies and a notable affinity for Cincinnati Reds.
The key figures that characterise the Great American Ball Park profile in United States.
41.9% are female, 58.1% are male, average age 40.1.
| Metric | Value |
|---|---|
| Female | 41.9% |
| Male | 58.1% |
| Average age | 40.1 |
| Estimated audience size | 759,371 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 20% | |
| 20-29 | 17% | |
| 30-39 | 19% | |
| 40-49 | 22% | |
| 50+ | 23% |
Where the Great American Ball Park audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Ohio | ~400K | 15.55× | |
| 02 | Kentucky | ~100K | 13.57× | |
| 03 | Indiana | ~50K | 3.95× | |
| 04 | West Virginia | ~8K | 2.31× | |
| 05 | Tennessee | ~10K | 0.97× | |
| 06 | Illinois | ~20K | 0.83× | |
| 07 | Wisconsin | ~9K | 0.82× | |
| 08 | Alaska | ~1K | 0.80× | |
| 09 | Michigan | ~10K | 0.75× | |
| 10 | North Dakota | ~1K | 0.75× | |
| 11 | Vermont | <1K | 0.74× | |
| 12 | South Dakota | ~1K | 0.72× | |
| 13 | Montana | ~1K | 0.70× | |
| 14 | Rhode Island | ~2K | 0.65× | |
| 15 | Hawaii | ~2K | 0.64× | |
| 16 | Delaware | ~1K | 0.64× | |
| 17 | Idaho | ~2K | 0.61× | |
| 18 | New Hampshire | ~2K | 0.61× | |
| 19 | Maine | ~2K | 0.61× | |
| 20 | Washington, District of Columbia | ~1K | 0.61× | |
| 21 | New Mexico | ~2K | 0.60× | |
| 22 | Missouri | ~7K | 0.58× | |
| 23 | Pennsylvania | ~10K | 0.57× | |
| 24 | Iowa | ~4K | 0.57× | |
| 25 | Nebraska | ~2K | 0.57× | |
| 26 | Mississippi | ~3K | 0.55× | |
| 27 | Kansas | ~3K | 0.54× | |
| 28 | Arkansas | ~3K | 0.52× | |
| 29 | Virginia | ~9K | 0.48× | |
| 30 | South Carolina | ~5K | 0.48× | |
| 31 | Connecticut | ~4K | 0.47× | |
| 32 | Alabama | ~5K | 0.46× | |
| 33 | Oklahoma | ~4K | 0.46× | |
| 34 | Nevada | ~3K | 0.46× | |
| 35 | Maryland | ~6K | 0.45× | |
| 36 | Louisiana | ~4K | 0.45× | |
| 37 | Utah | ~3K | 0.45× | |
| 38 | North Carolina | ~10K | 0.44× | |
| 39 | Massachusetts | ~7K | 0.44× | |
| 40 | Georgia | ~10K | 0.42× | |
| 41 | New Jersey | ~8K | 0.42× | |
| 42 | Oregon | ~4K | 0.42× | |
| 43 | Colorado | ~5K | 0.41× | |
| 44 | Minnesota | ~4K | 0.40× | |
| 45 | Arizona | ~6K | 0.39× | |
| 46 | New York | ~20K | 0.38× | |
| 47 | Florida | ~20K | 0.35× | |
| 48 | Washington | ~5K | 0.34× | |
| 49 | California | ~30K | 0.33× | |
| 50 | Texas | ~20K | 0.28× |
The strongest cross-interests of the Great American Ball Park audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Cincinnati Reds | Sports | 12.08× | ||
| 02 | World Series | Sports | 4.09× | ||
| 03 | Seattle Mariners | Sports | 3.95× | ||
| 04 | Stadium | Sports | 3.73× | ||
| 05 | Major League Baseball All-Star Game | Sports | 3.40× | ||
| 06 | Aaron Judge | Sports | 3.22× | ||
| 07 | Minor League Baseball | Sports | 3.14× | ||
| 08 | Boston Red Sox | Sports | 2.76× | ||
| 09 | MLB.com | Sports | 2.25× | ||
| 10 | MLB | Sports | 2.18× | ||
| 11 | New York Yankees | Sports | 1.95× | ||
| 12 | Aaron Rodgers | Sports | 1.95× | ||
| 13 | CBS Sports | Movies & TV | 1.89× | ||
| 14 | Detroit Tigers | Sports | 1.77× | ||
| 15 | Scooby-Doo | Movies & TV | 1.66× | ||
| 16 | Anime convention | Literature | 1.66× | ||
| 17 | PGA Tour | Sports | 1.62× | ||
| 18 | NBA Finals | Sports | 1.57× | ||
| 19 | NHL | Sports | 1.54× | ||
| 20 | High school | Business & Career | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.33× | |
| Career Orientation | POWER | 1.17× | |
| Risk Appetite | THRILL | 1.13× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.79× | |
| Creativity | OPEN | 0.83× | |
| Mindfulness | BALANCE | 0.87× |
Great American Ball Park has an estimated audience of 759,371 people in United States, concentrated in Ohio and Kentucky.
41.9% of Great American Ball Park fans are female, 58.1% are male, with an average age of 40.1 years.
Great American Ball Park fans show strongest brand affinity for Cincinnati Reds (12.08×), MLB (2.18×), and Seattle Mariners (3.95×) over the country average.
Great American Ball Park fans in United States are most concentrated in Ohio (reach ~400K), Kentucky (reach ~100K), and Indiana (reach ~50K). These three regions account for the largest share of the active audience.
Beyond Great American Ball Park itself, the audience over-indexes on MLB (2.18×), Seattle Mariners (3.95×), World Series (4.09×), and Major League Baseball All-Star Game (3.4×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Great American Ball Park. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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