Rascasse Audience Intelligence

Guangzhou Audience in United States

A data profile of the people who buy, follow and care about Guangzhou in United States — modelled from more than twelve digital signal sources. Guangzhou has an estimated audience of 1,445,444 people in United States.

#263among City in United States#1534among POI in United States#1398in Travel & Leisure

The average Guangzhou fan in United States is 47.8 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Drawing, Madhuri Dixit, Vietnam Airlines, with strongest over-indexing on Drawing (5.81× the country average).

Demographically, the Guangzhou audience skews balanced with an average age of 47.8, and over-indexes on personality traits such as Patriotism, Quality Awareness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Guangzhou fan in United States is balanced, around 47.8 years old, with strong Patriotism tendencies and a notable affinity for Drawing.

Category: Travel & Leisure · Type: POI · Subtype: City

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Guangzhou profile in United States.

Audience size
1.4M
in United States
Gender
55.0%♀
45.0% male
Age
47.8
average years
Country rank
#18259
POI in United States
Fig. 01

Search interest · 12-month trend

+16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Guangzhou fans

55.0% are female, 45.0% are male, average age 47.8.

Fig. 02

Gender split

55.0%
Female
45.0%
Male
Demographic split for Guangzhou audience in United States
MetricValue
Female55.0%
Male45.0%
Average age47.8
Estimated audience size1,445,444
Fig. 03

Age distribution

Ø 47.8
average years
Age distribution of the Guangzhou audience in United States
Age bracketShare%
16-197%
20-2910%
30-3915%
40-4924%
50+44%
Fig. 04

Worldwide distribution

7.7%

of the worldwide Guangzhou audience comes from United States.

Worldwide audience distribution share by country for Guangzhou
CountryShare
China17.1%
Vietnam16.2%
United States7.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Guangzhou audience in United States is strongest.

Fig. 05

Top regions by affinity

Guangzhou fans by region: top regions in United States
#RegionReachAffinity×
01California~300K1.87×
02Hawaii~10K1.77×
03Washington, District of Columbia~7K1.63×
04New York~100K1.56×
05Washington~40K1.53×
06Massachusetts~40K1.46×
07Georgia~60K1.27×
08Illinois~60K1.18×
09New Jersey~40K1.18×
10Nevada~20K1.17×
11Oregon~20K1.15×
12Texas~100K1.10×
13Florida~100K1.10×
14Virginia~40K1.09×
15Alaska~3K1.06×
16Maryland~30K1.05×
17Minnesota~20K1.03×
18Connecticut~10K1.03×
19Arizona~30K1.02×
20Michigan~40K1.00×
21Utah~10K0.99×
22Pennsylvania~50K0.97×
23Colorado~20K0.96×
24Rhode Island~4K0.96×
25New Mexico~7K0.93×
26New Hampshire~5K0.90×
27Maine~5K0.90×
28Vermont~2K0.90×
29Kansas~10K0.89×
30North Carolina~40K0.88×
31Delaware~3K0.86×
32South Dakota~3K0.86×
33Louisiana~20K0.85×
34Oklahoma~10K0.85×
35Arkansas~10K0.85×
36Idaho~6K0.84×
37Montana~3K0.84×
38Kentucky~20K0.83×
39Nebraska~6K0.83×
40North Dakota~2K0.83×
41Indiana~20K0.82×
42Alabama~20K0.82×
43Tennessee~20K0.81×
44Wisconsin~20K0.80×
45Mississippi~9K0.80×
46Ohio~40K0.79×
47Missouri~20K0.79×
48Iowa~9K0.79×
49South Carolina~20K0.76×
50West Virginia~5K0.76×
Fig. 06

Affinity by region

Affinity by region — Guangzhou, United States
0.76×1.00×1.87×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Guangzhou audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Guangzhou audience
#·InterestCategoryAffinity×
01Madhuri DixitMovies & TV60.89×
02Vietnam AirlinesTravel & Leisure37.12×
03ConfucianismPolitics & Society27.35×
04Ana Brenda ContrerasMovies & TV25.04×
05Big Green EggHome & Garden21.57×
06WeChatInternet & Social Media10.68×
07Web serverTechnology & Electronics7.22×
08CambodiaTravel & Leisure6.82×
09FIFA Club World CupSports6.45×
10DrawingHome & Garden5.81×
11The Devil Wears Prada (film)Movies & TV5.73×
12TaiwanTravel & Leisure5.37×
13TaipeiTravel & Leisure5.08×
14Hong KongTravel & Leisure4.60×
15BangkokTravel & Leisure4.45×
16NASDAQBusiness & Career2.17×
17RadioTechnology & Electronics2.07×
18Las VegasTravel & Leisure1.76×
19MSNNews1.62×
20FragrancesBeauty & Wellness1.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Guangzhou audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Guangzhou audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.68×
Quality AwarenessPREMIUM1.86×
SpiritualityBALANCE1.83×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Guangzhou audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.34×
Pet OwnershipJOY0.74×
Design AffinityPREMIUM0.76×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Guangzhou have in United States?

Guangzhou has an estimated audience of 1,445,444 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Guangzhou fans?

55.0% of Guangzhou fans are female, 45.0% are male, with an average age of 47.8 years.

03

Which brands do Guangzhou fans like most?

Guangzhou fans show strongest brand affinity for Drawing (5.81×), Madhuri Dixit (60.89×), and Vietnam Airlines (37.12×) over the country average.

04

Where do Guangzhou fans live in United States?

Guangzhou fans in United States are most concentrated in California (reach ~300K), Texas (reach ~100K), and New York (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Guangzhou fans also like?

Beyond Guangzhou itself, the audience over-indexes on Madhuri Dixit (60.89×), Vietnam Airlines (37.12×), Big Green Egg (21.57×), and Web server (7.22×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More City audiences in United States

See Guangzhou audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Guangzhou. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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