A data profile of the people who buy, follow and care about Halloween Horror Nights - Hollywood in United States — modelled from more than twelve digital signal sources. Halloween Horror Nights - Hollywood has an estimated audience of 630,029 people in United States.
The average Halloween Horror Nights - Hollywood fan in United States is 33.1 years old, more female, and lives primarily in California.
The audience is concentrated in California, Florida, Arizona.
Top brand affinities include Wizard World, Whataburger, Creepypasta, with strongest over-indexing on Wizard World (466.82× the country average).
Demographically, the Halloween Horror Nights - Hollywood audience skews more female with an average age of 33.1, and over-indexes on personality traits such as Indulgence, Urban Lifestyle.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Halloween Horror Nights - Hollywood fan in United States is more female, around 33.1 years old, with strong Indulgence tendencies and a notable affinity for Wizard World.
The key figures that characterise the Halloween Horror Nights - Hollywood profile in United States.
60.9% are female, 39.1% are male, average age 33.1.
| Metric | Value |
|---|---|
| Female | 60.9% |
| Male | 39.1% |
| Average age | 33.1 |
| Estimated audience size | 630,029 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 28% | |
| 20-29 | 29% | |
| 30-39 | 22% | |
| 40-49 | 14% | |
| 50+ | 6% |
Where the Halloween Horror Nights - Hollywood audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | California | ~500K | 10.20× | |
| 02 | Nevada | ~40K | 6.08× | |
| 03 | Arizona | ~60K | 4.36× | |
| 04 | Utah | ~10K | 1.74× | |
| 05 | New Mexico | ~5K | 1.68× | |
| 06 | Florida | ~60K | 1.33× | |
| 07 | Oregon | ~9K | 1.30× | |
| 08 | Washington | ~20K | 1.28× | |
| 09 | Hawaii | ~3K | 1.19× | |
| 10 | Colorado | ~10K | 1.07× | |
| 11 | Alaska | ~1K | 1.05× | |
| 12 | Idaho | ~3K | 1.04× | |
| 13 | North Dakota | ~1K | 0.97× | |
| 14 | Vermont | ~1K | 0.97× | |
| 15 | Montana | ~2K | 0.96× | |
| 16 | South Dakota | ~1K | 0.96× | |
| 17 | Rhode Island | ~2K | 0.95× | |
| 18 | Delaware | ~2K | 0.95× | |
| 19 | West Virginia | ~3K | 0.94× | |
| 20 | New Hampshire | ~2K | 0.94× | |
| 21 | Maine | ~2K | 0.94× | |
| 22 | Mississippi | ~5K | 0.92× | |
| 23 | Nebraska | ~3K | 0.92× | |
| 24 | Washington, District of Columbia | ~2K | 0.92× | |
| 25 | Arkansas | ~5K | 0.91× | |
| 26 | Iowa | ~5K | 0.90× | |
| 27 | Kansas | ~4K | 0.89× | |
| 28 | Connecticut | ~6K | 0.88× | |
| 29 | Oklahoma | ~6K | 0.87× | |
| 30 | Louisiana | ~7K | 0.86× | |
| 31 | Kentucky | ~7K | 0.86× | |
| 32 | Alabama | ~7K | 0.85× | |
| 33 | South Carolina | ~8K | 0.84× | |
| 34 | Wisconsin | ~8K | 0.83× | |
| 35 | Missouri | ~8K | 0.82× | |
| 36 | Minnesota | ~7K | 0.81× | |
| 37 | Indiana | ~9K | 0.80× | |
| 38 | Maryland | ~9K | 0.80× | |
| 39 | Tennessee | ~10K | 0.79× | |
| 40 | Massachusetts | ~9K | 0.76× | |
| 41 | Michigan | ~10K | 0.75× | |
| 42 | New Jersey | ~10K | 0.74× | |
| 43 | Texas | ~40K | 0.73× | |
| 44 | Virginia | ~10K | 0.73× | |
| 45 | North Carolina | ~10K | 0.72× | |
| 46 | Ohio | ~10K | 0.71× | |
| 47 | Georgia | ~10K | 0.71× | |
| 48 | Pennsylvania | ~10K | 0.69× | |
| 49 | Illinois | ~10K | 0.67× | |
| 50 | New York | ~20K | 0.60× |
The strongest cross-interests of the Halloween Horror Nights - Hollywood audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Wizard World | Literature | 466.82× | ||
| 02 | Creepypasta | Literature | 65.00× | ||
| 03 | Halloween Horror Nights | Movies & TV | 34.00× | ||
| 04 | Hocus Pocus | Movies & TV | 22.25× | ||
| 05 | Whataburger | Food & Beverages | 21.35× | ||
| 06 | The Strangers (2008 film) | Movies & TV | 20.00× | ||
| 07 | Bates Motel (TV series) | Movies & TV | 20.00× | ||
| 08 | Freddy vs. Jason | Movies & TV | 19.76× | ||
| 09 | The X-Files | Movies & TV | 18.32× | ||
| 10 | Calgary Flames | Sports | 15.79× | ||
| 11 | Los Angeles Kings | Sports | 14.18× | ||
| 12 | Sia | Music & Radio | 13.06× | ||
| 13 | Spirit Halloween | Kids & Family | 10.57× | ||
| 14 | Amtrak | Cars & Mobility | 6.91× | ||
| 15 | Vinyl Records | Music & Radio | 4.71× | ||
| 16 | Beetlejuice | Movies & TV | 4.57× | ||
| 17 | Las Vegas | Travel & Leisure | 4.32× | ||
| 18 | ULTA Beauty | Beauty & Wellness | 3.95× | ||
| 19 | Stand-up comedy | Movies & TV | 2.78× | ||
| 20 | Pizza Hut | Food & Beverages | 2.57× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 2.35× | |
| Urban Lifestyle | OPEN | 1.64× | |
| Patriotism | CONSERVATISM | 1.52× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.69× | |
| Creativity | OPEN | 0.75× | |
| Social Media Usage | JOY | 0.77× |
Halloween Horror Nights - Hollywood has an estimated audience of 630,029 people in United States, concentrated in California and Florida.
60.9% of Halloween Horror Nights - Hollywood fans are female, 39.1% are male, with an average age of 33.1 years.
Halloween Horror Nights - Hollywood fans show strongest brand affinity for Wizard World (466.82×), Whataburger (21.35×), and Creepypasta (65×) over the country average.
Halloween Horror Nights - Hollywood fans in United States are most concentrated in California (reach ~500K), Florida (reach ~60K), and Arizona (reach ~60K). These three regions account for the largest share of the active audience.
Beyond Halloween Horror Nights - Hollywood itself, the audience over-indexes on Whataburger (21.35×), Creepypasta (65×), Halloween Horror Nights (34×), and Spirit Halloween (10.57×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Halloween Horror Nights - Hollywood. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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