Rascasse Audience Intelligence

Happy Tree Friends Audience in United States

A data profile of the people who buy, follow and care about Happy Tree Friends in United States — modelled from more than twelve digital signal sources. Happy Tree Friends has an estimated audience of 1,534,679 people in United States.

The average Happy Tree Friends fan in United States is 35.3 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Tim Horton, Robotics, Cillian Murphy, with strongest over-indexing on Tim Horton (25.69× the country average).

Demographically, the Happy Tree Friends audience skews more male with an average age of 35.3, and over-indexes on personality traits such as Need for Security, Early Adopter Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Happy Tree Friends fan in United States is more male, around 35.3 years old, with strong Need for Security tendencies and a notable affinity for Tim Horton.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Happy Tree Friends profile in United States.

Audience size
1.5M
in United States
Gender
35.8%
64.2% male
Age
35.3
average years
Country rank
#17451
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+58%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Happy Tree Friends viewers

35.8% are female, 64.2% are male, average age 35.3.

Fig. 02

Gender split

35.8%
Female
64.2%
Male
Demographic split for Happy Tree Friends audience in United States
MetricValue
Female35.8%
Male64.2%
Average age35.3
Estimated audience size1,534,679
Fig. 03

Age distribution

Ø 35.3
average years
Age distribution of the Happy Tree Friends audience in United States
Age bracketShare%
16-1929%
20-2921%
30-3920%
40-4917%
50+13%
Fig. 04

Worldwide distribution

29.0%

of the worldwide Happy Tree Friends audience comes from United States.

Worldwide audience distribution share by country for Happy Tree Friends
CountryShare
United States29.0%
Brazil7.6%
Mexico7.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Happy Tree Friends audience in United States is strongest.

Fig. 05

Top regions by affinity

Happy Tree Friends fans by region: top regions in United States
#RegionReachAffinity×
01Utah~20K1.35×
02Texas~200K1.28×
03West Virginia~8K1.26×
04Alaska~4K1.24×
05Arizona~30K1.22×
06Arkansas~10K1.18×
07California~200K1.13×
08Indiana~30K1.13×
09Nevada~20K1.13×
10North Dakota~3K1.13×
11Oklahoma~20K1.12×
12Kansas~10K1.11×
13Kentucky~20K1.10×
14Oregon~20K1.10×
15Washington~30K1.09×
16Idaho~7K1.08×
17Georgia~50K1.07×
18New Mexico~7K1.07×
19North Carolina~40K1.05×
20Connecticut~10K1.05×
21Mississippi~10K1.04×
22Ohio~40K1.03×
23South Dakota~3K1.03×
24Maryland~20K1.01×
25Hawaii~6K1.01×
26Pennsylvania~50K0.99×
27South Carolina~20K0.98×
28Florida~90K0.97×
29Michigan~30K0.95×
30Virginia~30K0.95×
31Missouri~20K0.94×
32Nebraska~7K0.94×
33New York~70K0.93×
34Louisiana~20K0.93×
35Montana~4K0.93×
36Wyoming~2K0.92×
37Illinois~40K0.90×
38Tennessee~30K0.90×
39Colorado~20K0.90×
40New Jersey~30K0.89×
41Minnesota~20K0.89×
42Iowa~10K0.89×
43Maine~4K0.89×
44Wisconsin~20K0.88×
45Alabama~20K0.86×
46New Hampshire~5K0.85×
47Rhode Island~4K0.84×
48Delaware~3K0.81×
49Massachusetts~20K0.77×
50Washington, District of Columbia~3K0.69×
Fig. 06

Affinity by region

Affinity by region — Happy Tree Friends, United States
0.69×1.00×1.35×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Happy Tree Friends audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Happy Tree Friends audience
#·InterestCategoryAffinity×
01TW SteelFashion & Accessoires128.39×
02Tim HortonSports25.69×
03RoboticsTechnology & Electronics21.71×
04Bad SantaMovies & TV20.00×
05Diego RiveraArts & Culture20.00×
06Cillian MurphyMovies & TV14.86×
07Armie HammerMovies & TV12.02×
08Malcolm in the MiddleMovies & TV8.50×
09Benny BlancoMusic & Radio8.32×
10Liga MXSports5.81×
11WhatsAppInternet & Social Media3.93×
12Burger KingFood & Beverages2.48×
13Google MapsInternet & Social Media2.38×
14BankingBusiness & Career2.20×
15T-MobileTechnology & Electronics2.19×
16CookingFood & Beverages2.09×
17Donald TrumpPolitics & Society2.03×
18SmartphonesTechnology & Electronics1.93×
19Alcoholic beveragesFood & Beverages1.91×
20XInternet & Social Media1.64×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Happy Tree Friends audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Happy Tree Friends audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM2.00×
Early Adopter MentalityPOWER1.56×
Social Media UsageJOY1.52×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Happy Tree Friends audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.72×
MindfulnessBALANCE0.73×
Design AffinityPREMIUM0.74×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Happy Tree Friends have in United States?

Happy Tree Friends has an estimated audience of 1,534,679 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Happy Tree Friends viewers?

35.8% of Happy Tree Friends fans are female, 64.2% are male, with an average age of 35.3 years.

03

Which brands do Happy Tree Friends fans like most?

Happy Tree Friends fans show strongest brand affinity for Tim Horton (25.69×), Robotics (21.71×), and Cillian Murphy (14.86×) over the country average.

04

Where do Happy Tree Friends fans live in United States?

Happy Tree Friends fans in United States are most concentrated in California (reach ~200K), Texas (reach ~200K), and Florida (reach ~90K). These three regions account for the largest share of the active audience.

05

What other brands do Happy Tree Friends fans also like?

Beyond Happy Tree Friends itself, the audience over-indexes on Robotics (21.71×), Cillian Murphy (14.86×), Cooking (2.09×), and TW Steel (128.39×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Happy Tree Friends. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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