Hash browns Audience in United States

Hash browns has an estimated audience of 622,793 people in United States. 62.4% are female, 37.6% are male, average age 42.0. Top brand affinities: Finnair, IHOP, French toast, Autism Awareness, Diabetes mellitus awareness.

Top brand affinities include Finnair, IHOP, French toast, with strongest over-indexing on Finnair (675× the country average). Demographically, the Hash browns audience skews more female with an average age of 42.0, and over-indexes on personality traits such as Healthy Lifestyle, Indulgence.

Category: Food & Beverages · Type: Topic · Subtype: Dish

Demographics of Hash browns fans

Demographic split for Hash browns audience in United States
MetricValue
Female62.4%
Male37.6%
Average age42.0
Estimated audience size622,793

Audience persona

The typical Hash browns fan in United States is more female, around 42.0 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Finnair.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Hash browns audience
BrandAffinityCategory
Finnair675×Travel & Leisure
IHOP15.13×Food & Beverages
French toast43.7×Food & Beverages
Autism Awareness7.03×Health
Diabetes mellitus awareness4.85×Health
Sausage5.92×Food & Beverages
Subway2.81×Food & Beverages
Breakfast2.94×Food & Beverages
Reddit2.58×Internet & Social Media
Singer-songwriter2.45×Music & Radio
Pizza Hut2.39×Food & Beverages
Dollar General2.15×Shopping
Microblogging4.91×Technology & Electronics
Burger King2.24×Food & Beverages
Curling10.73×Sports
Fox News Channel1.52×Movies & TV
Fischer (company)20×Sports
MSN2.04×News
Texas Roadhouse2.03×Food & Beverages
Non-fiction books3.82×Literature

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Hash browns audience
TraitClusterScore
Healthy LifestyleBALANCE1.77
IndulgenceJOY1.59
Urban LifestyleOPEN1.51
PatriotismCONSERVATISM1.34
Family OrientationCONSERVATISM1.27
Social Media UsageJOY1.24

Worldwide distribution

Worldwide audience distribution share by country for Hash browns
CountryShare
United States41.9%
United Kingdom8.2%
Germany8.1%

See Hash browns audiences in other countries

More Dish audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Hash browns. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.