Healing Audience in United States

Healing has an estimated audience of 16,839,107 people in United States. 69.0% are female, 31.0% are male, average age 39.3. Top regions: California, Texas, Florida. Top brand affinities: Kia Sportage, Google Maps, Capital One, Chuck Norris, Google Flights.

The average Healing fan in United States is 39.3 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Kia Sportage, Google Maps, Capital One, with strongest over-indexing on Kia Sportage (20× the country average). Demographically, the Healing audience skews more female with an average age of 39.3, and over-indexes on personality traits such as Mindfulness, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Health · Type: Topic

Demographics of Healing fans

Demographic split for Healing audience in United States
MetricValue
Female69.0%
Male31.0%
Average age39.3
Estimated audience size16,839,107

Audience persona

The typical Healing fan in United States is more female, around 39.3 years old, with strong Mindfulness tendencies and a notable affinity for Kia Sportage.

Top regions in United States

Top regions ranked by reach for Healing in United States
RegionReachAffinity
California2,233,0411.21×
Texas1,609,9531.11×
Florida1,278,5851.12×
New York1,175,6341.25×
Georgia611,4111.18×
Illinois584,6341.04×
North Carolina530,7971.05×
Pennsylvania522,1290.92×
Ohio500,9320.97×
New Jersey433,9981.01×
Michigan432,8900.98×
Virginia425,5861.04×
Arizona384,1761.12×
Tennessee364,0571.08×
Massachusetts363,9651.1×
Washington355,2921.05×
Maryland313,2361.08×
Minnesota282,8751.17×
Indiana274,8340.89×
Colorado267,0881.01×
Alabama258,7571.1×
South Carolina255,1421.01×
Missouri254,1290.94×
Louisiana249,0031.15×
Wisconsin227,9570.9×
Oregon198,3451.03×
Kentucky196,1060.93×
Oklahoma192,4471.03×
Connecticut174,0121.03×
Nevada164,4351.01×
Mississippi160,2461.16×
Utah146,1100.97×
Arkansas135,1220.97×
Kansas126,3340.95×
Iowa117,9690.85×
Hawaii87,4701.21×
New Mexico82,3840.98×
Idaho78,9120.93×
West Virginia70,5050.9×
Maine70,1281.16×
Nebraska68,7460.81×
New Hampshire56,8620.86×
Washington, District of Columbia55,4981.1×
Rhode Island51,9340.97×
Delaware39,0530.84×
Montana38,3610.82×
South Dakota31,4460.81×
Alaska30,3310.84×
North Dakota28,1190.81×
Vermont24,3700.82×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Healing audience
BrandAffinityCategory
Kia Sportage20×Cars & Mobility
Google Maps2.57×Internet & Social Media
Capital One2.44×Business & Career
Chuck Norris3.77×Movies & TV
Google Flights3.22×Travel & Leisure
MSN2.24×News
Indeed.com2.23×Business & Career
Honda HR-V13.33×Cars & Mobility
FlightAware5.4×Travel & Leisure
Do it yourself (DIY)1.74×Home & Garden
Houston Astros4.26×Sports
Dollar General1.87×Shopping
Self-awareness2.81×Health
Pre-school playgroup14.9×Kids & Family
Google News2.52×News
Mindfulness2.78×Health
Los Angeles Dodgers3×Sports
Singer-songwriter1.69×Music & Radio
Real property2.24×Home & Garden
Hobby Lobby1.61×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Healing audience
TraitClusterScore
MindfulnessBALANCE2.5
SustainabilityBALANCE1.48
Healthy LifestyleBALANCE1.29
LGBTQ+ IdentityOPEN1.25
Design AffinityPREMIUM1.23
Sports ActivityPOWER1.21

Worldwide distribution

Worldwide audience distribution share by country for Healing
CountryShare
United States27.2%
United Kingdom4.6%
Japan3.7%

See Healing audiences in other countries

More Health audiences in United States

Frequently asked questions

How many fans does Healing have in United States?

Healing has an estimated audience of 16,839,107 people in United States, concentrated in California and Texas.

What is the gender split and age of Healing fans?

69.0% of Healing fans are female, 31.0% are male, with an average age of 39.3 years.

Which brands do Healing fans like most?

Healing fans show strongest brand affinity for Kia Sportage (20×), Google Maps (2.57×), and Capital One (2.44×) over the country average.

Where do Healing fans live in United States?

Healing fans in United States are most concentrated in California (reach 2,233,041), Texas (reach 1,609,953), and Florida (reach 1,278,585). These three regions account for the largest share of the active audience.

What other brands do Healing fans also like?

Beyond Healing itself, the audience over-indexes on Google Maps (2.57×), Capital One (2.44×), Chuck Norris (3.77×), and Google Flights (3.22×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Healing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.