Heel (shoe) Audience in United States
Heel (shoe) has an estimated audience of 1,069,638 people in United States. 79.3% are female, 20.7% are male, average age 34.2. Top brand affinities: Kia Sportage, Houston Astros, Honda HR-V, Art jewelry, Los Angeles Dodgers.
Top brand affinities include Kia Sportage, Houston Astros, Honda HR-V, with strongest over-indexing on Kia Sportage (39.62× the country average). Demographically, the Heel (shoe) audience skews more female with an average age of 34.2, and over-indexes on personality traits such as Luxury Orientation, Quality Awareness.
Category: Fashion & Accessoires · Type: Topic
Demographics of Heel (shoe) fans
| Metric | Value |
|---|---|
| Female | 79.3% |
| Male | 20.7% |
| Average age | 34.2 |
| Estimated audience size | 1,069,638 |
Audience persona
The typical Heel (shoe) fan in United States is more female, around 34.2 years old, with strong Luxury Orientation tendencies and a notable affinity for Kia Sportage.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Kia Sportage | 39.62× | Cars & Mobility |
| Houston Astros | 9.7× | Sports |
| Honda HR-V | 26.42× | Cars & Mobility |
| Art jewelry | 10.25× | Fashion & Accessoires |
| Los Angeles Dodgers | 6.44× | Sports |
| Pre-school playgroup | 29.52× | Kids & Family |
| Slip-on shoe | 11.45× | Fashion & Accessoires |
| Artificial nails | 6.84× | Beauty & Wellness |
| Crystal Cruises | 19.84× | Travel & Leisure |
| Woolrich | 40.68× | Fashion & Accessoires |
| Capital One | 3.2× | Business & Career |
| Louis Vuitton | 4.06× | Fashion & Accessoires |
| Livemusic | 3.77× | Music & Radio |
| ULTA Beauty | 3.66× | Beauty & Wellness |
| Jeep Grand Cherokee | 7.55× | Cars & Mobility |
| Autism Awareness | 6.33× | Health |
| Diabetes mellitus awareness | 4.44× | Health |
| Nail salon | 4.85× | Beauty & Wellness |
| Shoe Carnival | 7.75× | Fashion & Accessoires |
| Streetwear | 3.38× | Fashion & Accessoires |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 2.66 |
| Quality Awareness | PREMIUM | 2.06 |
| Design Affinity | PREMIUM | 1.94 |
| LGBTQ+ Identity | OPEN | 1.7 |
| Indulgence | JOY | 1.65 |
| Pet Ownership | JOY | 1.64 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 12.2% |
| Brazil | 11.9% |
| Italy | 11.4% |
See Heel (shoe) audiences in other countries
More Fashion & Accessoires audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Heel (shoe). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.