Hobby Horsing Audience in United States
Hobby Horsing has an estimated audience of 591,702 people in United States. 52.5% are female, 47.5% are male, average age 36.3. Top regions: California, Texas, Florida. Top brand affinities: Google Maps, Capital One, Indeed.com, CarGurus, Aaron Rodgers.
The average Hobby Horsing fan in United States is 36.3 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Google Maps, Capital One, Indeed.com, with strongest over-indexing on Google Maps (8.3× the country average). Demographically, the Hobby Horsing audience skews balanced with an average age of 36.3, and over-indexes on personality traits such as LGBTQ+ Identity, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Sports · Type: Topic · Subtype: Sport
Demographics of Hobby Horsing fans
| Metric | Value |
|---|---|
| Female | 52.5% |
| Male | 47.5% |
| Average age | 36.3 |
| Estimated audience size | 591,702 |
Audience persona
The typical Hobby Horsing fan in United States is balanced, around 36.3 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Google Maps.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 50,443 | 0.78× |
| Texas | 38,555 | 0.76× |
| Florida | 31,585 | 0.79× |
| New York | 27,985 | 0.85× |
| Pennsylvania | 21,367 | 1.07× |
| Ohio | 19,434 | 1.07× |
| Illinois | 18,896 | 0.96× |
| North Carolina | 18,580 | 1.04× |
| Michigan | 16,999 | 1.1× |
| Georgia | 15,156 | 0.83× |
| Virginia | 14,590 | 1.01× |
| Washington | 14,412 | 1.21× |
| New Jersey | 13,060 | 0.87× |
| Massachusetts | 12,950 | 1.11× |
| Tennessee | 12,027 | 1.01× |
| Colorado | 11,327 | 1.21× |
| Indiana | 11,017 | 1.02× |
| Missouri | 10,042 | 1.05× |
| Minnesota | 9,924 | 1.17× |
| Wisconsin | 9,777 | 1.1× |
| Arizona | 9,007 | 0.75× |
| Oregon | 8,627 | 1.27× |
| Maryland | 8,555 | 0.84× |
| Kentucky | 8,190 | 1.1× |
| South Carolina | 8,148 | 0.92× |
| Alabama | 7,350 | 0.89× |
| Utah | 7,061 | 1.33× |
| Oklahoma | 7,022 | 1.07× |
| Connecticut | 5,987 | 1.01× |
| Iowa | 5,631 | 1.16× |
| Louisiana | 5,387 | 0.71× |
| Kansas | 4,689 | 1.01× |
| Arkansas | 4,196 | 0.86× |
| Nevada | 4,002 | 0.7× |
| Idaho | 3,717 | 1.25× |
| Mississippi | 3,480 | 0.71× |
| New Hampshire | 3,206 | 1.38× |
| Nebraska | 3,113 | 1.05× |
| West Virginia | 3,098 | 1.12× |
| Maine | 2,795 | 1.32× |
| Montana | 2,143 | 1.31× |
| New Mexico | 1,937 | 0.65× |
| Hawaii | 1,915 | 0.75× |
| Washington, District of Columbia | 1,873 | 1.05× |
| Rhode Island | 1,834 | 0.97× |
| Vermont | 1,425 | 1.37× |
| North Dakota | 1,208 | 0.99× |
| Alaska | 1,158 | 0.92× |
| Delaware | 1,154 | 0.71× |
| South Dakota | 1,147 | 0.84× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Google Maps | 8.3× | Internet & Social Media |
| Capital One | 7.61× | Business & Career |
| Indeed.com | 6.81× | Business & Career |
| CarGurus | 7.99× | Cars & Mobility |
| Aaron Rodgers | 8.06× | Sports |
| Enterprise Rent-A-Car | 7.45× | Cars & Mobility |
| Circle K | 8.12× | Shopping |
| Beetlejuice | 5.58× | Movies & TV |
| Google News | 6.47× | News |
| AccuWeather | 6.89× | Home & Garden |
| Bruce Willis | 7.4× | Movies & TV |
| DeviantArt | 7.19× | Internet & Social Media |
| ICloud | 8.85× | Technology & Electronics |
| Apple Store | 7.42× | Shopping |
| Diane Keaton | 5.71× | Movies & TV |
| Autism Awareness | 8.56× | Health |
| Khan Academy | 7.62× | Business & Career |
| Diabetes mellitus awareness | 5.73× | Health |
| Margot Robbie | 7.61× | Movies & TV |
| Blake Lively | 7.91× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.33 |
| Tradition | CONSERVATISM | 1.16 |
| Extroversion | THRILL | 1.14 |
| Patriotism | CONSERVATISM | 1.13 |
| Pet Ownership | JOY | 1.12 |
| Early Adopter Mentality | POWER | 1.12 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 34.7% |
| United States | 13.6% |
| Poland | 11.2% |
See Hobby Horsing audiences in other countries
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Frequently asked questions
How many fans does Hobby Horsing have in United States?
Hobby Horsing has an estimated audience of 591,702 people in United States, concentrated in California and Texas.
What is the gender split and age of Hobby Horsing fans?
52.5% of Hobby Horsing fans are female, 47.5% are male, with an average age of 36.3 years.
Which brands do Hobby Horsing fans like most?
Hobby Horsing fans show strongest brand affinity for Google Maps (8.3×), Capital One (7.61×), and Indeed.com (6.81×) over the country average.
Where do Hobby Horsing fans live in United States?
Hobby Horsing fans in United States are most concentrated in California (reach 50,443), Texas (reach 38,555), and Florida (reach 31,585). These three regions account for the largest share of the active audience.
What other brands do Hobby Horsing fans also like?
Beyond Hobby Horsing itself, the audience over-indexes on Capital One (7.61×), Indeed.com (6.81×), CarGurus (7.99×), and Aaron Rodgers (8.06×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Hobby Horsing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.