A data profile of the people who buy, follow and care about Hydraulics in United States — modelled from more than twelve digital signal sources. Hydraulics has an estimated audience of 4,075,554 people in United States.
The average Hydraulics fan in United States is 31.8 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Music, Sports, Popular music, with strongest over-indexing on Music (3.04× the country average).
Demographically, the Hydraulics audience skews balanced with an average age of 31.8, and over-indexes on personality traits such as Career Orientation, Urban Lifestyle.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Hydraulics fan in United States is balanced, around 31.8 years old, with strong Career Orientation tendencies and a notable affinity for Music.
The key figures that characterise the Hydraulics profile in United States.
46.1% are female, 53.9% are male, average age 31.8.
| Metric | Value |
|---|---|
| Female | 46.1% |
| Male | 53.9% |
| Average age | 31.8 |
| Estimated audience size | 4,075,554 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 44% | |
| 20-29 | 20% | |
| 30-39 | 12% | |
| 40-49 | 11% | |
| 50+ | 13% |
Where the Hydraulics audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Oklahoma | ~70K | 1.46× | |
| 02 | North Dakota | ~10K | 1.38× | |
| 03 | Alaska | ~10K | 1.30× | |
| 04 | Arkansas | ~40K | 1.24× | |
| 05 | Kansas | ~40K | 1.24× | |
| 06 | Wyoming | ~7K | 1.24× | |
| 07 | Idaho | ~30K | 1.23× | |
| 08 | Montana | ~10K | 1.23× | |
| 09 | Iowa | ~40K | 1.22× | |
| 10 | Oregon | ~60K | 1.20× | |
| 11 | Mississippi | ~40K | 1.17× | |
| 12 | Nebraska | ~20K | 1.16× | |
| 13 | Louisiana | ~60K | 1.14× | |
| 14 | South Dakota | ~10K | 1.14× | |
| 15 | Washington | ~90K | 1.13× | |
| 16 | Minnesota | ~70K | 1.13× | |
| 17 | Indiana | ~80K | 1.09× | |
| 18 | West Virginia | ~20K | 1.09× | |
| 19 | Texas | ~400K | 1.07× | |
| 20 | Michigan | ~100K | 1.07× | |
| 21 | Wisconsin | ~70K | 1.07× | |
| 22 | Alabama | ~60K | 1.07× | |
| 23 | New Mexico | ~20K | 1.07× | |
| 24 | Missouri | ~70K | 1.03× | |
| 25 | Kentucky | ~50K | 1.02× | |
| 26 | Hawaii | ~20K | 0.99× | |
| 27 | Utah | ~40K | 0.97× | |
| 28 | Maine | ~10K | 0.97× | |
| 29 | North Carolina | ~100K | 0.96× | |
| 30 | Tennessee | ~80K | 0.96× | |
| 31 | Georgia | ~100K | 0.95× | |
| 32 | South Carolina | ~60K | 0.95× | |
| 33 | California | ~400K | 0.94× | |
| 34 | Ohio | ~100K | 0.93× | |
| 35 | Arizona | ~80K | 0.93× | |
| 36 | Virginia | ~90K | 0.91× | |
| 37 | Florida | ~200K | 0.90× | |
| 38 | New Hampshire | ~10K | 0.87× | |
| 39 | Illinois | ~100K | 0.84× | |
| 40 | Pennsylvania | ~100K | 0.83× | |
| 41 | Colorado | ~50K | 0.83× | |
| 42 | Nevada | ~30K | 0.81× | |
| 43 | Connecticut | ~30K | 0.76× | |
| 44 | Delaware | ~8K | 0.74× | |
| 45 | Rhode Island | ~9K | 0.72× | |
| 46 | Maryland | ~50K | 0.68× | |
| 47 | New Jersey | ~70K | 0.67× | |
| 48 | New York | ~100K | 0.65× | |
| 49 | Massachusetts | ~50K | 0.64× | |
| 50 | Washington, District of Columbia | ~8K | 0.63× |
The strongest cross-interests of the Hydraulics audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Exxon | Cars & Mobility | 7.41× | ||
| 02 | Popular music | Music & Radio | 4.14× | ||
| 03 | Doordash | Food & Beverages | 4.02× | ||
| 04 | Walt Disney World | Travel & Leisure | 3.71× | ||
| 05 | Wildlife | Travel & Leisure | 3.60× | ||
| 06 | Music | Business & Career | 3.04× | ||
| 07 | Sports | Sports | 2.98× | ||
| 08 | Entertainment | Movies & TV | 2.94× | ||
| 09 | Adventure | Travel & Leisure | 2.85× | ||
| 10 | Arts and music | Arts & Culture | 2.75× | ||
| 11 | Celebrity | Movies & TV | 2.55× | ||
| 12 | Movies | Movies & TV | 2.50× | ||
| 13 | Outdoor recreation | Sports | 2.41× | ||
| 14 | Live events | Music & Radio | 2.33× | ||
| 15 | Food and drink | Food & Beverages | 2.32× | ||
| 16 | Reading | Literature | 2.32× | ||
| 17 | Games | Games | 2.30× | ||
| 18 | Consumer electronics | Technology & Electronics | 2.19× | ||
| 19 | Food | Food & Beverages | 2.16× | ||
| 20 | Pets | Pets & Animals | 2.12× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 1.92× | |
| Urban Lifestyle | OPEN | 1.51× | |
| Convenience Orientation | PREMIUM | 1.49× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.47× | |
| Social Media Usage | JOY | 0.60× | |
| Mindfulness | BALANCE | 0.70× |
Hydraulics has an estimated audience of 4,075,554 people in United States, concentrated in California and Texas.
46.1% of Hydraulics fans are female, 53.9% are male, with an average age of 31.8 years.
Hydraulics fans show strongest brand affinity for Music (3.04×), Sports (2.98×), and Popular music (4.14×) over the country average.
Hydraulics fans in United States are most concentrated in California (reach ~400K), Texas (reach ~400K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Hydraulics itself, the audience over-indexes on Sports (2.98×), Popular music (4.14×), Arts and music (2.75×), and Entertainment (2.94×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Hydraulics. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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