Hyundai Accent Audience in United States

Hyundai Accent logo

Hyundai Accent has an estimated audience of 634,782 people in United States. 34.4% are female, 65.6% are male, average age 40.4. Top regions: Texas, Florida, California. Top brand affinities: Burger King, Pizza Hut, Pizza, KFC, France.

The average Hyundai Accent fan in United States is 40.4 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, Florida, California. Top brand affinities include Burger King, Pizza Hut, Pizza, with strongest over-indexing on Burger King (4.53× the country average). Demographically, the Hyundai Accent audience skews more male with an average age of 40.4, and over-indexes on personality traits such as Luxury Orientation, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Cars & Mobility · Type: Car Model · Subtype: Car type

Demographics of Hyundai Accent fans

Demographic split for Hyundai Accent audience in United States
MetricValue
Female34.4%
Male65.6%
Average age40.4
Estimated audience size634,782

Audience persona

The typical Hyundai Accent fan in United States is more male, around 40.4 years old, with strong Luxury Orientation tendencies and a notable affinity for Burger King.

Top regions in United States

Top regions ranked by reach for Hyundai Accent in United States
RegionReachAffinity
Texas73,4961.35×
Florida71,6571.67×
California71,4281.02×
New York36,1721.02×
Pennsylvania24,1521.13×
Illinois22,6531.07×
Georgia22,0791.13×
North Carolina20,8001.09×
Ohio19,9881.02×
New Jersey19,4031.2×
Virginia19,2171.24×
Arizona16,4961.27×
Washington13,4201.05×
Tennessee13,1441.03×
Maryland12,5271.15×
Massachusetts12,0920.97×
Michigan11,1910.67×
Indiana10,8310.93×
Missouri10,2871.01×
Alabama9,7941.1×
Colorado9,5820.96×
South Carolina9,1160.95×
Nevada8,6311.41×
Kentucky8,3441.05×
Louisiana8,2651.01×
Oklahoma8,1801.16×
Connecticut7,5971.19×
Wisconsin7,3290.77×
Oregon7,302
Utah7,0361.24×
Minnesota6,3340.7×
Arkansas5,8051.11×
Mississippi5,4201.04×
Kansas4,8910.98×
New Mexico3,9431.24×
Iowa3,6380.7×
Hawaii3,0971.14×
Idaho2,9940.94×
West Virginia2,9170.99×
Nebraska2,5360.8×
New Hampshire2,3450.94×
Maine2,2180.98×
Rhode Island2,1401.06×
Washington, District of Columbia1,7260.9×
Delaware1,5840.9×
Alaska1,1870.87×
Montana1,0590.6×
South Dakota8750.6×
Vermont7200.65×
North Dakota6870.53×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Hyundai Accent audience
BrandAffinityCategory
Burger King4.53×Food & Beverages
Pizza Hut4.33×Food & Beverages
Pizza4.74×Food & Beverages
KFC4.79×Food & Beverages
France6.75×Travel & Leisure
Online shopping2.14×Shopping
Business2.14×Business & Career
Vehicles2.06×Cars & Mobility
Acoustic guitar4.65×Music & Radio
Physical exercise2.18×Sports
Instagram1.95×Internet & Social Media
Freestyle swimming8.02×Sports
Physical fitness2.03×Sports
Electric guitar3.71×Music & Radio
Combat sport4.04×Sports
Pokémon4.08×Games
French fries4.84×Food & Beverages
Family1.83×Kids & Family
YouTube1.83×Movies & TV
Beauty1.75×Beauty & Wellness

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Hyundai Accent audience
TraitClusterScore
Luxury OrientationPREMIUM2.83
Family OrientationCONSERVATISM2.61
Need for SecurityCONSERVATISM1.82
Risk AppetiteTHRILL1.68
Quality AwarenessPREMIUM1.53
Urban LifestyleOPEN1.43

Worldwide distribution

Worldwide audience distribution share by country for Hyundai Accent
CountryShare
United States7.9%
India6.7%
Vietnam5.2%

See Hyundai Accent audiences in other countries

More Car type audiences in United States

Frequently asked questions

How many fans does Hyundai Accent have in United States?

Hyundai Accent has an estimated audience of 634,782 people in United States, concentrated in Texas and Florida.

What is the gender split and age of Hyundai Accent fans?

34.4% of Hyundai Accent fans are female, 65.6% are male, with an average age of 40.4 years.

Which brands do Hyundai Accent fans like most?

Hyundai Accent fans show strongest brand affinity for Burger King (4.53×), Pizza Hut (4.33×), and Pizza (4.74×) over the country average.

Where do Hyundai Accent fans live in United States?

Hyundai Accent fans in United States are most concentrated in Texas (reach 73,496), Florida (reach 71,657), and California (reach 71,428). These three regions account for the largest share of the active audience.

What other brands do Hyundai Accent fans also like?

Beyond Hyundai Accent itself, the audience over-indexes on Pizza Hut (4.33×), Pizza (4.74×), KFC (4.79×), and France (6.75×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Hyundai Accent. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.