Rascasse Audience Intelligence

Illusion Audience in United States

A data profile of the people who buy, follow and care about Illusion in United States — modelled from more than twelve digital signal sources. Illusion has an estimated audience of 4,086,203 people in United States.

#4273among Topic in United States#89in Arts & Culture

The average Illusion fan in United States is 40.8 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Genetics, Innovation, Subscription business model, with strongest over-indexing on Genetics (1.9× the country average).

Demographically, the Illusion audience skews balanced with an average age of 40.8, and over-indexes on personality traits such as Individualism, Extroversion.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Illusion fan in United States is balanced, around 40.8 years old, with strong Individualism tendencies and a notable affinity for Genetics.

Category: Arts & Culture · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Illusion profile in United States.

Audience size
4.1M
in United States
Gender
50.5%♀
49.5% male
Age
40.8
average years
Country rank
#7918
Topic in United States
Fig. 01

Search interest · 12-month trend

-3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Illusion fans

50.5% are female, 49.5% are male, average age 40.8.

Fig. 02

Gender split

50.5%
Female
49.5%
Male
Demographic split for Illusion audience in United States
MetricValue
Female50.5%
Male49.5%
Average age40.8
Estimated audience size4,086,203
Fig. 03

Age distribution

Ø 40.8
average years
Age distribution of the Illusion audience in United States
Age bracketShare%
16-1918%
20-2916%
30-3919%
40-4922%
50+24%
Fig. 04

Worldwide distribution

23.6%

of the worldwide Illusion audience comes from United States.

Worldwide audience distribution share by country for Illusion
CountryShare
United States23.6%
United Kingdom4.5%
France4.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Illusion audience in United States is strongest.

Fig. 05

Top regions by affinity

Illusion fans by region: top regions in United States
#RegionReachAffinity×
01Maryland~100K1.63×
02West Virginia~30K1.33×
03Georgia~100K1.19×
04Mississippi~40K1.17×
05Pennsylvania~200K1.16×
06California~500K1.15×
07Massachusetts~90K1.15×
08Indiana~80K1.14×
09Texas~400K1.13×
10Louisiana~60K1.13×
11Virginia~100K1.10×
12North Carolina~100K1.08×
13Tennessee~90K1.08×
14Alaska~9K1.08×
15Missouri~70K1.06×
16Washington~90K1.04×
17Alabama~60K1.04×
18Nevada~40K1.04×
19Oklahoma~50K1.03×
20Arkansas~30K1.03×
21New Mexico~20K1.02×
22Washington, District of Columbia~10K1.02×
23Illinois~100K1.01×
24Nebraska~20K1.01×
25Utah~40K1.00×
26Kansas~30K1.00×
27New Jersey~100K0.99×
28Arizona~80K0.99×
29New York~200K0.98×
30Kentucky~50K0.98×
31Hawaii~20K0.98×
32South Carolina~60K0.97×
33Florida~300K0.96×
34Colorado~60K0.96×
35Oregon~40K0.96×
36Ohio~100K0.94×
37Idaho~20K0.93×
38Michigan~100K0.92×
39Delaware~10K0.92×
40South Dakota~9K0.92×
41North Dakota~8K0.92×
42Connecticut~40K0.91×
43Maine~10K0.91×
44Wisconsin~50K0.88×
45Rhode Island~10K0.87×
46Minnesota~50K0.85×
47Iowa~30K0.83×
48New Hampshire~10K0.81×
49Vermont~6K0.81×
50Montana~9K0.79×
Fig. 06

Affinity by region

Affinity by region — Illusion, United States
0.79×1.00×1.63×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Illusion audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Illusion audience
#·InterestCategoryAffinity×
01Berlin WallTravel & Leisure4.02×
02Web serverTechnology & Electronics2.72×
03Non-alcoholic beverageFood & Beverages2.39×
04InnovationBusiness & Career2.09×
05Milwaukee BrewersSports2.04×
06Public transportCars & Mobility2.02×
07True crimeMovies & TV1.98×
08GeneticsKids & Family1.90×
09Board gamesGames1.89×
10Microwave ovenHome & Garden1.84×
11SarcasmPolitics & Society1.84×
12Britney SpearsMusic & Radio1.82×
13Denver NuggetsSports1.78×
14Detroit TigersSports1.77×
15Internet celebrityInternet & Social Media1.77×
16Subscription business modelShopping1.65×
17NostalgiaHome & Garden1.64×
18Real propertyHome & Garden1.64×
19Ace HardwareHome & Garden1.61×
20Vintage clothingFashion & Accessoires1.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Illusion audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Illusion audience · What stands out
TraitClusterDeviationScore
IndividualismJOY1.39×
ExtroversionTHRILL1.35×
PatriotismCONSERVATISM1.35×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Illusion audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.67×
Design AffinityPREMIUM0.84×
Social Media UsageJOY0.87×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Illusion have in United States?

Illusion has an estimated audience of 4,086,203 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Illusion fans?

50.5% of Illusion fans are female, 49.5% are male, with an average age of 40.8 years.

03

Which brands do Illusion fans like most?

Illusion fans show strongest brand affinity for Genetics (1.9×), Innovation (2.09×), and Subscription business model (1.65×) over the country average.

04

Where do Illusion fans live in United States?

Illusion fans in United States are most concentrated in California (reach ~500K), Texas (reach ~400K), and Florida (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Illusion fans also like?

Beyond Illusion itself, the audience over-indexes on Innovation (2.09×), Subscription business model (1.65×), Britney Spears (1.82×), and Nostalgia (1.64×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Illusion. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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