Inkjet printing Audience in United States

Inkjet printing logo

Inkjet printing has an estimated audience of 1,384,643 people in United States. 57.1% are female, 42.9% are male, average age 36.6. Top regions: California, Texas, New York. Top brand affinities: Fathead (brand), Nebraska Cornhuskers, Kay Arthur, Joe Haden, Wikia.

The average Inkjet printing fan in United States is 36.6 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Fathead (brand), Nebraska Cornhuskers, Kay Arthur, with strongest over-indexing on Fathead (brand) (41.02× the country average). Demographically, the Inkjet printing audience skews more female with an average age of 36.6, and over-indexes on personality traits such as Patriotism, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Topic

Demographics of Inkjet printing fans

Demographic split for Inkjet printing audience in United States
MetricValue
Female57.1%
Male42.9%
Average age36.6
Estimated audience size1,384,643

Audience persona

The typical Inkjet printing fan in United States is more female, around 36.6 years old, with strong Patriotism tendencies and a notable affinity for Fathead (brand).

Top regions in United States

Top regions ranked by reach for Inkjet printing in United States
RegionReachAffinity
California177,8681.17×
Texas121,6291.02×
New York92,6941.2×
Florida88,8560.95×
Illinois47,9451.04×
Georgia46,3001.09×
Pennsylvania45,7120.98×
North Carolina42,1531.01×
Ohio39,8470.93×
Michigan37,0701.02×
Virginia35,4621.05×
Massachusetts30,7371.13×
New Jersey30,0480.85×
Tennessee27,0060.97×
Washington26,5580.96×
Arizona25,7840.91×
Indiana24,5880.97×
Maryland24,5271.03×
Colorado22,4411.03×
Missouri22,3241×
Kentucky20,9591.21×
South Carolina19,9780.96×
Wisconsin19,7280.95×
Louisiana19,4071.09×
Alabama18,0650.93×
Oregon17,5161.1×
Oklahoma16,6291.08×
Minnesota16,3670.82×
Kansas14,0831.29×
Arkansas13,1261.15×
Connecticut12,5060.9×
Nevada12,4200.93×
Utah11,9700.97×
Mississippi10,7450.94×
Iowa9,9660.87×
West Virginia6,6531.03×
Hawaii6,6031.11×
Nebraska6,4860.93×
New Mexico6,4520.93×
Idaho6,4000.92×
New Hampshire5,0250.92×
Maine4,4090.89×
Washington, District of Columbia3,8510.93×
South Dakota3,3321.04×
Alaska3,3201.12×
Rhode Island3,3080.75×
North Dakota3,0131.06×
Montana2,8940.75×
Delaware2,7650.72×
Wyoming2,6911.31×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Inkjet printing audience
BrandAffinityCategory
Fathead (brand)41.02×Arts & Culture
Nebraska Cornhuskers14.36×Sports
Kay Arthur36.42×Literature
Joe Haden27.54×Sports
Wikia3.45×Internet & Social Media
Kendra Scott1.79×Fashion & Accessoires
Jack White2.69×Movies & TV
La Opinión3.66×News
UK garage2.73×Music & Radio
Governor of Michigan3.69×Politics & Society
Halsey, Oregon4.01×Travel & Leisure
Soldering iron1.59×Home & Garden
N1 road (South Africa)1.96×Travel & Leisure
South Asian cuisine4.14×Food & Beverages
Home staging2.43×Home & Garden
Mangaka1.92×Literature
CAC 402.33×Business & Career
Queens College, City University of New York3.17×Business & Career
Cam Ward1.56×Sports
Vocal harmony1.83×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Inkjet printing audience
TraitClusterScore
PatriotismCONSERVATISM1.55
Luxury OrientationPREMIUM1.54
IndividualismJOY1.53
Price SensitivityPREMIUM1.52
Need for SecurityCONSERVATISM1.47
DIY MentalityTHRILL1.45

Worldwide distribution

Worldwide audience distribution share by country for Inkjet printing
CountryShare
United States16.8%
Japan6.4%
Italy6.2%

See Inkjet printing audiences in other countries

More Technology & Electronics audiences in United States

Frequently asked questions

How many fans does Inkjet printing have in United States?

Inkjet printing has an estimated audience of 1,384,643 people in United States, concentrated in California and Texas.

What is the gender split and age of Inkjet printing fans?

57.1% of Inkjet printing fans are female, 42.9% are male, with an average age of 36.6 years.

Which brands do Inkjet printing fans like most?

Inkjet printing fans show strongest brand affinity for Fathead (brand) (41.02×), Nebraska Cornhuskers (14.36×), and Kay Arthur (36.42×) over the country average.

Where do Inkjet printing fans live in United States?

Inkjet printing fans in United States are most concentrated in California (reach 177,868), Texas (reach 121,629), and New York (reach 92,694). These three regions account for the largest share of the active audience.

What other brands do Inkjet printing fans also like?

Beyond Inkjet printing itself, the audience over-indexes on Nebraska Cornhuskers (14.36×), Kay Arthur (36.42×), Joe Haden (27.54×), and Wikia (3.45×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Inkjet printing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.