Rascasse Audience Intelligence

Isle of Dogs Audience in United States

A data profile of the people who buy, follow and care about Isle of Dogs in United States — modelled from more than twelve digital signal sources. Isle of Dogs has an estimated audience of 970,390 people in United States.

#105among Animation in United States#1915among Movie / TV Show / Series in United States#4417in Movies & TV

The average Isle of Dogs fan in United States is 32.0 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Hisense, FedEx, Dog agility, with strongest over-indexing on Hisense (49.98× the country average).

Demographically, the Isle of Dogs audience skews balanced with an average age of 32.0, and over-indexes on personality traits such as Convenience Orientation, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Isle of Dogs fan in United States is balanced, around 32.0 years old, with strong Convenience Orientation tendencies and a notable affinity for Hisense.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Animation

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Isle of Dogs profile in United States.

Audience size
970K
in United States
Gender
48.6%♀
51.4% male
Age
32.0
average years
Country rank
#24165
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

-26%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Isle of Dogs viewers

48.6% are female, 51.4% are male, average age 32.0.

Fig. 02

Gender split

48.6%
Female
51.4%
Male
Demographic split for Isle of Dogs audience in United States
MetricValue
Female48.6%
Male51.4%
Average age32.0
Estimated audience size970,390
Fig. 03

Age distribution

Ø 32.0
average years
Age distribution of the Isle of Dogs audience in United States
Age bracketShare%
16-1948%
20-2913%
30-3911%
40-4914%
50+13%
Fig. 04

Worldwide distribution

34.5%

of the worldwide Isle of Dogs audience comes from United States.

Worldwide audience distribution share by country for Isle of Dogs
CountryShare
United States34.5%
United Kingdom15.6%
Brazil5.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Isle of Dogs audience in United States is strongest.

Fig. 05

Top regions by affinity

Isle of Dogs fans by region: top regions in United States
#RegionReachAffinity×
01Utah~10K1.51×
02Oregon~20K1.44×
03Alaska~3K1.40×
04California~200K1.34×
05Washington~30K1.32×
06Colorado~20K1.29×
07Idaho~7K1.29×
08New Mexico~7K1.26×
09Vermont~2K1.24×
10Montana~4K1.22×
11Arizona~20K1.17×
12Oklahoma~10K1.09×
13Nevada~10K1.09×
14Hawaii~5K1.08×
15Texas~100K1.07×
16Maine~4K1.06×
17Massachusetts~20K0.99×
18Rhode Island~3K0.98×
19Illinois~30K0.97×
20Missouri~20K0.97×
21Arkansas~8K0.97×
22Kansas~8K0.97×
23Indiana~20K0.96×
24Nebraska~5K0.96×
25New Hampshire~4K0.96×
26Michigan~30K0.94×
27New York~50K0.93×
28Minnesota~10K0.93×
29Virginia~20K0.92×
30Wisconsin~10K0.92×
31Connecticut~10K0.92×
32Washington, District of Columbia~3K0.92×
33North Carolina~30K0.90×
34Kentucky~10K0.89×
35Iowa~8K0.89×
36South Dakota~2K0.89×
37Tennessee~20K0.88×
38West Virginia~4K0.88×
39North Dakota~2K0.88×
40Pennsylvania~30K0.87×
41Ohio~30K0.85×
42Florida~60K0.83×
43Georgia~30K0.83×
44Maryland~10K0.83×
45New Jersey~20K0.81×
46Delaware~2K0.78×
47South Carolina~10K0.77×
48Louisiana~10K0.76×
49Alabama~10K0.75×
50Mississippi~6K0.70×
Fig. 06

Affinity by region

Affinity by region — Isle of Dogs, United States
0.70×1.00×1.51×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Isle of Dogs audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Isle of Dogs audience
#·InterestCategoryAffinity×
01HisenseTechnology & Electronics49.98×
02BabysittingKids & Family12.11×
03Dog agilityPets & Animals9.68×
04FedExBusiness & Career4.72×
05LotteryGames4.68×
06Sustainable energyHome & Garden4.53×
07Pet sittingPets & Animals4.29×
08Renewable energyBusiness & Career4.16×
09True DetectiveMovies & TV4.05×
10SubwayFood & Beverages3.16×
11Pizza HutFood & Beverages2.97×
12McDonald'sFood & Beverages2.52×
13RedditInternet & Social Media2.43×
14IKEAHome & Garden2.37×
15AirbnbTravel & Leisure2.27×
16Mortgage loansBusiness & Career2.15×
17Shopping mallsShopping2.04×
18PinterestInternet & Social Media1.95×
19Trader Joe'sShopping1.91×
20StarbucksFood & Beverages1.88×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Isle of Dogs audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Isle of Dogs audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM2.19×
Family OrientationCONSERVATISM2.11×
Urban LifestyleOPEN2.04×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Isle of Dogs audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.72×
Luxury OrientationPREMIUM0.79×
Need for SecurityCONSERVATISM0.81×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Isle of Dogs have in United States?

Isle of Dogs has an estimated audience of 970,390 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Isle of Dogs viewers?

48.6% of Isle of Dogs fans are female, 51.4% are male, with an average age of 32.0 years.

03

Which brands do Isle of Dogs fans like most?

Isle of Dogs fans show strongest brand affinity for Hisense (49.98×), FedEx (4.72×), and Dog agility (9.68×) over the country average.

04

Where do Isle of Dogs fans live in United States?

Isle of Dogs fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and Florida (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Isle of Dogs fans also like?

Beyond Isle of Dogs itself, the audience over-indexes on FedEx (4.72×), Dog agility (9.68×), Subway (3.16×), and Pizza Hut (2.97×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Isle of Dogs. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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