Jacksonville Jaguars Audience in United States

Jacksonville Jaguars logo

Jacksonville Jaguars has an estimated audience of 9,440,038 people in United States. 27.8% are female, 72.2% are male, average age 39.7. Top regions: Florida, Texas, California. Top brand affinities: Los Angeles Chargers, Tampa Bay Buccaneers, CBS Sports Network, Aaron Rodgers, Florida State Seminoles football.

The average Jacksonville Jaguars fan in United States is 39.7 years old, more male, and lives primarily in Florida. The audience is concentrated in Florida, Texas, California. Top brand affinities include Los Angeles Chargers, Tampa Bay Buccaneers, CBS Sports Network, with strongest over-indexing on Los Angeles Chargers (32.43× the country average). Demographically, the Jacksonville Jaguars audience skews more male with an average age of 39.7, and over-indexes on personality traits such as LGBTQ+ Identity, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Team · Subtype: American football

Demographics of Jacksonville Jaguars fans

Demographic split for Jacksonville Jaguars audience in United States
MetricValue
Female27.8%
Male72.2%
Average age39.7
Estimated audience size9,440,038

Audience persona

The typical Jacksonville Jaguars fan in United States is more male, around 39.7 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Los Angeles Chargers.

Top regions in United States

Top regions ranked by reach for Jacksonville Jaguars in United States
RegionReachAffinity
Florida3,253,8405.09×
Texas700,5510.86×
California521,3200.5×
Georgia487,4131.68×
New York379,6000.72×
Pennsylvania345,4481.09×
South Carolina341,4572.4×
Michigan328,5711.33×
Ohio320,4021.1×
North Carolina314,8261.11×
Illinois292,6620.93×
Virginia226,3510.98×
Tennessee221,1651.17×
New Jersey190,9830.8×
Massachusetts173,2130.93×
Indiana171,5600.99×
Wisconsin157,1641.11×
Alabama156,2271.18×
Arizona144,9670.75×
Louisiana141,5611.16×
Maryland138,1800.85×
Minnesota137,6641.02×
Colorado131,4390.88×
Missouri129,4990.85×
Kentucky106,1540.9×
Washington102,2500.54×
Mississippi83,9291.08×
Iowa80,5511.04×
Kansas75,8021.02×
Oklahoma74,6420.71×
Nevada73,9870.81×
Connecticut72,4210.76×
Arkansas63,2970.81×
Oregon55,3280.51×
Utah41,9340.5×
West Virginia38,8130.88×
Nebraska38,7480.82×
New Hampshire37,8901.02×
New Mexico32,6420.69×
Hawaii31,5730.78×
Rhode Island28,7220.96×
Idaho28,4610.6×
Maine26,0270.77×
Delaware25,4750.98×
South Dakota24,0261.1×
Washington, District of Columbia21,1100.74×
Montana18,0060.69×
North Dakota15,8590.82×
Wyoming12,5910.9×
Alaska11,5360.57×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Jacksonville Jaguars audience
BrandAffinityCategory
Los Angeles Chargers32.43×Sports
Tampa Bay Buccaneers13.39×Sports
CBS Sports Network15.72×Movies & TV
Aaron Rodgers9.67×Sports
Florida State Seminoles football15.55×Sports
Buffalo Bills7.73×Sports
Detroit Lions8.36×Sports
NFL Sunday Ticket13.24×
Green Bay Packers7.41×Sports
Minnesota Vikings8.98×Sports
Cleveland Browns8.6×Sports
Arizona Cardinals11.3×Sports
Cincinnati Bengals10.63×Sports
Indianapolis Colts10×Sports
Texas Longhorns football14.77×Sports
Miami Dolphins8.34×Sports
Denver Broncos7.03×Sports
Pittsburgh Steelers6.3×Sports
Texas A&M Aggies football11.45×Sports
Michigan State Spartans football16.21×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Jacksonville Jaguars audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.61
Family OrientationCONSERVATISM1.27
Convenience OrientationPREMIUM1.23
ExtroversionTHRILL1.14
Sports ActivityPOWER1.12
IndulgenceJOY1.11

Worldwide distribution

Worldwide audience distribution share by country for Jacksonville Jaguars
CountryShare
United States84.9%
Canada2.1%
Mexico2.0%

See Jacksonville Jaguars audiences in other countries

More American football audiences in United States

Frequently asked questions

How many fans does Jacksonville Jaguars have in United States?

Jacksonville Jaguars has an estimated audience of 9,440,038 people in United States, concentrated in Florida and Texas.

What is the gender split and age of Jacksonville Jaguars fans?

27.8% of Jacksonville Jaguars fans are female, 72.2% are male, with an average age of 39.7 years.

Which brands do Jacksonville Jaguars fans like most?

Jacksonville Jaguars fans show strongest brand affinity for Los Angeles Chargers (32.43×), Tampa Bay Buccaneers (13.39×), and CBS Sports Network (15.72×) over the country average.

Where do Jacksonville Jaguars fans live in United States?

Jacksonville Jaguars fans in United States are most concentrated in Florida (reach 3,253,840), Texas (reach 700,551), and California (reach 521,320). These three regions account for the largest share of the active audience.

What other brands do Jacksonville Jaguars fans also like?

Beyond Jacksonville Jaguars itself, the audience over-indexes on Tampa Bay Buccaneers (13.39×), CBS Sports Network (15.72×), Aaron Rodgers (9.67×), and Florida State Seminoles football (15.55×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Jacksonville Jaguars. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.