Jalisco Audience in United States

Jalisco has an estimated audience of 6,291,396 people in United States. 45.4% are female, 54.6% are male, average age 38.9. Top regions: Texas, California, Illinois. Top brand affinities: Nationality, Kendra Scott, Governor of Michigan, Progressive rock, Google Home.
The average Jalisco fan in United States is 38.9 years old, balanced, and lives primarily in Texas. The audience is concentrated in Texas, California, Illinois. Top brand affinities include Nationality, Kendra Scott, Governor of Michigan, with strongest over-indexing on Nationality (5.14× the country average). Demographically, the Jalisco audience skews balanced with an average age of 38.9, and over-indexes on personality traits such as Extroversion, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: Region
Demographics of Jalisco fans
| Metric | Value |
|---|---|
| Female | 45.4% |
| Male | 54.6% |
| Average age | 38.9 |
| Estimated audience size | 6,291,396 |
Audience persona
The typical Jalisco fan in United States is balanced, around 38.9 years old, with strong Extroversion tendencies and a notable affinity for Nationality.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Texas | 1,630,184 | 3.01× |
| California | 1,448,552 | 2.09× |
| Illinois | 385,091 | 1.84× |
| Florida | 272,633 | 0.64× |
| Georgia | 226,838 | 1.17× |
| Arizona | 181,683 | 1.41× |
| Ohio | 149,634 | 0.77× |
| New York | 142,446 | 0.41× |
| Washington | 137,078 | 1.09× |
| New Mexico | 126,438 | 4.01× |
| Virginia | 115,172 | 0.75× |
| Wisconsin | 111,747 | 1.18× |
| Michigan | 108,934 | 0.66× |
| Tennessee | 106,594 | 0.84× |
| North Carolina | 104,827 | 0.55× |
| Colorado | 104,177 | 1.05× |
| Missouri | 103,208 | 1.02× |
| Indiana | 102,868 | 0.9× |
| Alabama | 87,370 | 0.99× |
| Nevada | 86,298 | 1.42× |
| Oregon | 83,509 | 1.16× |
| Idaho | 83,437 | 2.64× |
| Kansas | 82,864 | 1.67× |
| Massachusetts | 75,613 | 0.61× |
| South Carolina | 61,018 | 0.64× |
| Kentucky | 61,004 | 0.77× |
| Pennsylvania | 58,560 | 0.28× |
| Louisiana | 57,685 | 0.71× |
| Oklahoma | 57,098 | 0.82× |
| New Hampshire | 54,142 | 2.18× |
| Arkansas | 53,356 | 1.03× |
| Utah | 53,202 | 0.94× |
| New Jersey | 45,231 | 0.28× |
| Minnesota | 44,221 | 0.49× |
| Montana | 39,835 | 2.28× |
| Iowa | 39,802 | 0.77× |
| Maryland | 39,414 | 0.36× |
| Nebraska | 32,960 | 1.04× |
| Mississippi | 20,861 | 0.4× |
| Connecticut | 18,025 | 0.29× |
| Wyoming | 16,977 | 1.82× |
| Hawaii | 15,710 | 0.58× |
| Maine | 10,976 | 0.49× |
| Washington, District of Columbia | 10,453 | 0.55× |
| West Virginia | 7,556 | 0.26× |
| Delaware | 7,210 | 0.42× |
| South Dakota | 6,305 | 0.43× |
| Alaska | 5,436 | 0.4× |
| North Dakota | 4,688 | 0.36× |
| Rhode Island | 4,504 | 0.22× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Nationality | 5.14× | Politics & Society |
| Kendra Scott | 6.85× | Fashion & Accessoires |
| Governor of Michigan | 15.46× | Politics & Society |
| Progressive rock | 3.46× | Music & Radio |
| Google Home | 10.18× | Technology & Electronics |
| Grinch | 6.07× | Movies & TV |
| Hipster | 14.39× | Politics & Society |
| Vocal harmony | 6.77× | Music & Radio |
| Goop | 7.98× | Internet & Social Media |
| Panama | 5.26× | Travel & Leisure |
| Hibachi | 11.12× | Food & Beverages |
| Wok | 8.81× | Food & Beverages |
| Cherish (group) | 11.07× | Music & Radio |
| Combat sport | 1.59× | Sports |
| Lahaina, Hawaii | 17.8× | Travel & Leisure |
| Historic site | 3.97× | Arts & Culture |
| jordy nelson | 14.97× | Sports |
| Homie | 13.8× | Politics & Society |
| Grace Slick | 8× | Music & Radio |
| Fairy godmother | 6.74× | Literature |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.33 |
| Urban Lifestyle | OPEN | 1.3 |
| LGBTQ+ Identity | OPEN | 1.17 |
| Spirituality | BALANCE | 1.15 |
| Social Media Usage | JOY | 1.1 |
| Need for Security | CONSERVATISM | 1.06 |
Worldwide distribution
| Country | Share |
|---|---|
| Mexico | 40.1% |
| United States | 33.5% |
| Spain | 5.1% |
See Jalisco audiences in other countries
More Region audiences in United States
- California (82,524,257)
- Florida (70,758,765)
- Texas (70,123,406)
- Southern United States (52,285,533)
- Hollywood (48,704,878)
Frequently asked questions
How many fans does Jalisco have in United States?
Jalisco has an estimated audience of 6,291,396 people in United States, concentrated in Texas and California.
What is the gender split and age of Jalisco fans?
45.4% of Jalisco fans are female, 54.6% are male, with an average age of 38.9 years.
Which brands do Jalisco fans like most?
Jalisco fans show strongest brand affinity for Nationality (5.14×), Kendra Scott (6.85×), and Governor of Michigan (15.46×) over the country average.
Where do Jalisco fans live in United States?
Jalisco fans in United States are most concentrated in Texas (reach 1,630,184), California (reach 1,448,552), and Illinois (reach 385,091). These three regions account for the largest share of the active audience.
What other brands do Jalisco fans also like?
Beyond Jalisco itself, the audience over-indexes on Kendra Scott (6.85×), Governor of Michigan (15.46×), Progressive rock (3.46×), and Google Home (10.18×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Jalisco. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.