Japanese-Language Proficiency Test Audience in United States
Japanese-Language Proficiency Test has an estimated audience of 300,729 people in United States. 50.1% are female, 49.9% are male, average age 32.0. Top brand affinities: PSV Eindhoven, Pokémon, Autism Awareness, Diabetes mellitus awareness, Marbella.
Top brand affinities include PSV Eindhoven, Pokémon, Autism Awareness, with strongest over-indexing on PSV Eindhoven (95.49× the country average). Demographically, the Japanese-Language Proficiency Test audience skews balanced with an average age of 32.0, and over-indexes on personality traits such as LGBTQ+ Identity, Luxury Orientation.
Category: Business & Career · Type: Topic
Demographics of Japanese-Language Proficiency Test fans
| Metric | Value |
|---|---|
| Female | 50.1% |
| Male | 49.9% |
| Average age | 32.0 |
| Estimated audience size | 300,729 |
Audience persona
The typical Japanese-Language Proficiency Test fan in United States is balanced, around 32.0 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for PSV Eindhoven.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| PSV Eindhoven | 95.49× | Sports |
| Pokémon | 15.14× | Games |
| Autism Awareness | 19.03× | Health |
| Diabetes mellitus awareness | 12.48× | Health |
| Marbella | 76.85× | Travel & Leisure |
| Abalone | 102.02× | Pets & Animals |
| BTS | 18.7× | Music & Radio |
| Anime and manga fandom | 9× | Literature |
| Microblogging | 12.67× | Technology & Electronics |
| Singer-songwriter | 5.51× | Music & Radio |
| Costa Brava | 125.4× | Travel & Leisure |
| Alicante | 83.77× | Travel & Leisure |
| China Central Television | 45.11× | Movies & TV |
| Group buying | 17.57× | Shopping |
| Income tax | 13.19× | Business & Career |
| Linguistics | 12.81× | Business & Career |
| Rakuten | 11.36× | Shopping |
| Kia Sportage | 20× | Cars & Mobility |
| Pokémon Trading Card Game | 17.24× | Games |
| Collectible card game | 7.49× | Games |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.72 |
| Luxury Orientation | PREMIUM | 1.6 |
| Design Affinity | PREMIUM | 1.52 |
| Mindfulness | BALANCE | 1.48 |
| Pet Ownership | JOY | 1.34 |
| Sports Activity | POWER | 1.32 |
Worldwide distribution
| Country | Share |
|---|---|
| Japan | 41.2% |
| Taiwan | 10.0% |
| United States | 5.6% |
See Japanese-Language Proficiency Test audiences in other countries
- Japanese-Language Proficiency Test — Germany
- Japanese-Language Proficiency Test — United Kingdom
- Japanese-Language Proficiency Test — France
- Japanese-Language Proficiency Test — Italy
- Japanese-Language Proficiency Test — Spain
- Japanese-Language Proficiency Test — Brazil
- Japanese-Language Proficiency Test — Japan
- Japanese-Language Proficiency Test — South Korea
- Japanese-Language Proficiency Test — India
More Business & Career audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Japanese-Language Proficiency Test. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.