Rascasse Audience Intelligence

Jay Leno's Garage Audience in United States

A data profile of the people who buy, follow and care about Jay Leno's Garage in United States — modelled from more than twelve digital signal sources. Jay Leno's Garage has an estimated audience of 315,972 people in United States.

#4221among Movie / TV Show / Series in United States#8542in Movies & TV

The average Jay Leno's Garage fan in United States is 40.9 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Jay Leno, Stamped concrete, Drain cleaner, with strongest over-indexing on Jay Leno (67.93× the country average).

Demographically, the Jay Leno's Garage audience skews more male with an average age of 40.9, and over-indexes on personality traits such as Patriotism, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Jay Leno's Garage fan in United States is more male, around 40.9 years old, with strong Patriotism tendencies and a notable affinity for Jay Leno.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Jay Leno's Garage profile in United States.

Audience size
316K
in United States
Gender
11.2%♀
88.8% male
Age
40.9
average years
Country rank
#47060
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Jay Leno's Garage viewers

11.2% are female, 88.8% are male, average age 40.9.

Fig. 02

Gender split

11.2%
Female
88.8%
Male
Demographic split for Jay Leno's Garage audience in United States
MetricValue
Female11.2%
Male88.8%
Average age40.9
Estimated audience size315,972
Fig. 03

Age distribution

Ø 40.9
average years
Age distribution of the Jay Leno's Garage audience in United States
Age bracketShare%
16-1917%
20-2916%
30-3921%
40-4924%
50+23%
Fig. 04

Worldwide distribution

72.4%

of the worldwide Jay Leno's Garage audience comes from United States.

Worldwide audience distribution share by country for Jay Leno's Garage
CountryShare
United States72.4%
Canada7.5%
United Kingdom4.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Jay Leno's Garage audience in United States is strongest.

Fig. 05

Top regions by affinity

Jay Leno's Garage fans by region: top regions in United States
#RegionReachAffinity×
01Oregon~20K4.29×
02Washington~20K2.45×
03Arkansas~4K1.60×
04California~50K1.52×
05Vermont<1K1.34×
06Pennsylvania~10K1.19×
07Massachusetts~7K1.18×
08Connecticut~3K1.11×
09Idaho~2K1.08×
10Alaska<1K1.06×
11Minnesota~5K1.03×
12New Hampshire~1K1.02×
13Missouri~5K1.01×
14Rhode Island~1K1.01×
15Michigan~8K1.00×
16Kansas~2K1.00×
17Maine~1K1.00×
18Arizona~6K0.99×
19South Dakota<1K0.99×
20Ohio~9K0.97×
21Montana<1K0.95×
22Iowa~2K0.94×
23Colorado~5K0.93×
24South Carolina~4K0.93×
25Nebraska~1K0.93×
26North Dakota<1K0.93×
27Illinois~9K0.91×
28Indiana~5K0.91×
29New Mexico~1K0.91×
30Wisconsin~4K0.90×
31Washington, District of Columbia<1K0.90×
32West Virginia~1K0.89×
33Delaware<1K0.89×
34Hawaii~1K0.88×
35Kentucky~3K0.87×
36Utah~2K0.86×
37Virginia~6K0.84×
38Oklahoma~3K0.84×
39Mississippi~2K0.84×
40North Carolina~8K0.83×
41Nevada~2K0.82×
42Tennessee~5K0.81×
43Alabama~4K0.81×
44Maryland~4K0.79×
45Florida~20K0.78×
46New Jersey~6K0.78×
47Louisiana~3K0.78×
48New York~10K0.76×
49Texas~20K0.66×
50Georgia~6K0.64×
Fig. 06

Affinity by region

Affinity by region — Jay Leno's Garage, United States
0.64×1.00×4.29×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Jay Leno's Garage audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Jay Leno's Garage audience
#·InterestCategoryAffinity×
01Drain cleanerHome & Garden75.01×
02Jay LenoMovies & TV67.93×
03Stamped concreteHome & Garden51.96×
04Ford KaCars & Mobility43.33×
05Lincoln NavigatorCars & Mobility31.41×
06Erin AndrewsSports20.00×
07Andre AgassiSports20.00×
08Property BrothersMovies & TV13.73×
09Car clubCars & Mobility11.38×
10Max VerstappenSports10.62×
11Radio-controlled carKids & Family8.80×
12Toyota Land CruiserCars & Mobility8.67×
13Lewis HamiltonSports8.09×
14Peter ThielBusiness & Career7.90×
15Antique carCars & Mobility7.17×
16Auto showCars & Mobility6.82×
17Automobile repair shopCars & Mobility5.69×
18Muscle carCars & Mobility5.03×
19Discount TireShopping4.02×
20AutoZoneCars & Mobility2.96×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Jay Leno's Garage audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Jay Leno's Garage audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM3.31×
Risk AppetiteTHRILL1.99×
Need for SecurityCONSERVATISM1.86×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Jay Leno's Garage audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.59×
CreativityOPEN0.61×
Healthy LifestyleBALANCE0.65×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Jay Leno's Garage have in United States?

Jay Leno's Garage has an estimated audience of 315,972 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Jay Leno's Garage viewers?

11.2% of Jay Leno's Garage fans are female, 88.8% are male, with an average age of 40.9 years.

03

Which brands do Jay Leno's Garage fans like most?

Jay Leno's Garage fans show strongest brand affinity for Jay Leno (67.93×), Stamped concrete (51.96×), and Drain cleaner (75.01×) over the country average.

04

Where do Jay Leno's Garage fans live in United States?

Jay Leno's Garage fans in United States are most concentrated in California (reach ~50K), Texas (reach ~20K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Jay Leno's Garage fans also like?

Beyond Jay Leno's Garage itself, the audience over-indexes on Stamped concrete (51.96×), Drain cleaner (75.01×), Lincoln Navigator (31.41×), and Ford Ka (43.33×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Jay Leno's Garage. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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