Rascasse Audience Intelligence

Jeep Renegade (BU) Audience in United States

A data profile of the people who buy, follow and care about Jeep Renegade (BU) in United States — modelled from more than twelve digital signal sources. Jeep Renegade (BU) has an estimated audience of 1,330,804 people in United States.

#144among Car Model in United States#626in Cars & Mobility

The average Jeep Renegade (BU) fan in United States is 40.7 years old, more male, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include Jeep Compass, Jeep Cherokee, Jeep Wrangler, with strongest over-indexing on Jeep Compass (52.38× the country average).

Demographically, the Jeep Renegade (BU) audience skews more male with an average age of 40.7, and over-indexes on personality traits such as Patriotism, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Jeep Renegade (BU) fan in United States is more male, around 40.7 years old, with strong Patriotism tendencies and a notable affinity for Jeep Compass.

Category: Cars & Mobility · Type: Car Model

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Jeep Renegade (BU) profile in United States.

Audience size
1.3M
in United States
Gender
28.1%♀
71.9% male
Age
40.7
average years
Country rank
#19376
Car Model in United States
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Jeep Renegade (BU) fans

28.1% are female, 71.9% are male, average age 40.7.

Fig. 02

Gender split

28.1%
Female
71.9%
Male
Demographic split for Jeep Renegade (BU) audience in United States
MetricValue
Female28.1%
Male71.9%
Average age40.7
Estimated audience size1,330,804
Fig. 03

Age distribution

Ø 40.7
average years
Age distribution of the Jeep Renegade (BU) audience in United States
Age bracketShare%
16-1916%
20-2918%
30-3920%
40-4924%
50+22%
Fig. 04

Worldwide distribution

12.0%

of the worldwide Jeep Renegade (BU) audience comes from United States.

Worldwide audience distribution share by country for Jeep Renegade (BU)
CountryShare
Brazil32.0%
Italy17.8%
United States12.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Jeep Renegade (BU) audience in United States is strongest.

Fig. 05

Top regions by affinity

Jeep Renegade (BU) fans by region: top regions in United States
#RegionReachAffinity×
01West Virginia~9K1.40×
02Nebraska~9K1.38×
03Arkansas~10K1.32×
04Oklahoma~20K1.30×
05Missouri~30K1.23×
06Idaho~8K1.21×
07Michigan~40K1.19×
08North Dakota~3K1.19×
09Indiana~30K1.18×
10Alaska~3K1.16×
11Arizona~30K1.14×
12Iowa~10K1.14×
13South Dakota~4K1.14×
14Tennessee~30K1.13×
15Kentucky~20K1.12×
16Kansas~10K1.12×
17Alabama~20K1.10×
18Wisconsin~20K1.08×
19Texas~100K1.07×
20Ohio~40K1.07×
21Wyoming~2K1.07×
22New Mexico~7K1.06×
23Mississippi~10K1.05×
24Maine~5K1.03×
25Illinois~50K1.01×
26Montana~4K1.01×
27Pennsylvania~50K0.99×
28North Carolina~40K0.98×
29Colorado~20K0.98×
30South Carolina~20K0.97×
31Georgia~40K0.96×
32Minnesota~20K0.96×
33Utah~10K0.96×
34Louisiana~20K0.94×
35Nevada~10K0.88×
36New Hampshire~5K0.88×
37Hawaii~5K0.87×
38Florida~80K0.85×
39Oregon~10K0.82×
40Delaware~3K0.81×
41Virginia~30K0.80×
42Washington~20K0.79×
43Maryland~20K0.78×
44Connecticut~10K0.78×
45New Jersey~30K0.77×
46New York~60K0.76×
47Massachusetts~20K0.75×
48Washington, District of Columbia~3K0.75×
49Rhode Island~3K0.72×
50California~90K0.61×
Fig. 06

Affinity by region

Affinity by region — Jeep Renegade (BU), United States
0.61×1.00×1.40×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Jeep Renegade (BU) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Jeep Renegade (BU) audience
#·InterestCategoryAffinity×
01Jeep CompassCars & Mobility52.38×
02Jeep CherokeeCars & Mobility37.59×
03CalzedoniaFashion & Accessoires20.00×
04Lexus GXCars & Mobility13.35×
05Ford EscapeCars & Mobility11.34×
06National Auto Sport AssociationSports10.58×
07Toyota HighlanderCars & Mobility9.10×
08Jeep WranglerCars & Mobility8.93×
09High-end audioTechnology & Electronics8.49×
10Ram TrucksCars & Mobility5.98×
11Used CarsCars & Mobility5.39×
12Motorcycle accessoriesCars & Mobility4.39×
13Advance Auto PartsCars & Mobility3.73×
14O'Reilly Auto PartsCars & Mobility3.56×
15CarGurusCars & Mobility3.38×
16AutoZoneCars & Mobility3.22×
17CarMaxCars & Mobility2.98×
18Used carCars & Mobility2.50×
19Planet FitnessSports2.32×
20SUVsCars & Mobility2.03×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Jeep Renegade (BU) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Jeep Renegade (BU) audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.89×
Risk AppetiteTHRILL1.68×
Family OrientationCONSERVATISM1.63×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Jeep Renegade (BU) audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.74×
Healthy LifestyleBALANCE0.82×
Pet OwnershipJOY0.86×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Jeep Renegade (BU) have in United States?

Jeep Renegade (BU) has an estimated audience of 1,330,804 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Jeep Renegade (BU) fans?

28.1% of Jeep Renegade (BU) fans are female, 71.9% are male, with an average age of 40.7 years.

03

Which brands do Jeep Renegade (BU) fans like most?

Jeep Renegade (BU) fans show strongest brand affinity for Jeep Compass (52.38×), Jeep Cherokee (37.59×), and Jeep Wrangler (8.93×) over the country average.

04

Where do Jeep Renegade (BU) fans live in United States?

Jeep Renegade (BU) fans in United States are most concentrated in Texas (reach ~100K), California (reach ~90K), and Florida (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do Jeep Renegade (BU) fans also like?

Beyond Jeep Renegade (BU) itself, the audience over-indexes on Jeep Cherokee (37.59×), Jeep Wrangler (8.93×), Used Cars (5.39×), and AutoZone (3.22×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Jeep Renegade (BU). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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