Jeni's Splendid Ice Creams Audience in United States
Jeni's Splendid Ice Creams has an estimated audience of 3,186,184 people in United States. 63.7% are female, 36.3% are male, average age 39.6. Top brand affinities: Sinaloa, lysa terkeurst, Trinity Evangelical Divinity School, Product design, Minnesota.
Top brand affinities include Sinaloa, lysa terkeurst, Trinity Evangelical Divinity School, with strongest over-indexing on Sinaloa (17.73× the country average). Demographically, the Jeni's Splendid Ice Creams audience skews more female with an average age of 39.6, and over-indexes on personality traits such as Sustainability, Luxury Orientation.
Category: Food & Beverages · Type: Brand
Demographics of Jeni's Splendid Ice Creams fans
| Metric | Value |
|---|---|
| Female | 63.7% |
| Male | 36.3% |
| Average age | 39.6 |
| Estimated audience size | 3,186,184 |
Audience persona
The typical Jeni's Splendid Ice Creams fan in United States is more female, around 39.6 years old, with strong Sustainability tendencies and a notable affinity for Sinaloa.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Sinaloa | 17.73× | Travel & Leisure |
| lysa terkeurst | 29.06× | Literature |
| Trinity Evangelical Divinity School | 73.02× | Business & Career |
| Product design | 3.46× | Business & Career |
| Minnesota | 2.48× | Travel & Leisure |
| Rajasthan | 20× | Travel & Leisure |
| Nebraska | 3.12× | Travel & Leisure |
| JDSU | 2.83× | Business & Career |
| Justice | 2.65× | Politics & Society |
| Kerala | 5.16× | Travel & Leisure |
| Natural rubber | 1.56× | Cars & Mobility |
| Boogie-woogie (dance) | 12.78× | Music & Radio |
| Vocal harmony | 3.19× | Music & Radio |
| Mothercare | 2.27× | Kids & Family |
| Governor of Michigan | 5.09× | Politics & Society |
| Dois Irmãos | 106.35× | |
| Sailor | 3.28× | Travel & Leisure |
| Goop | 3.33× | Internet & Social Media |
| Home staging | 3.19× | Home & Garden |
| Historic site | 2.58× | Arts & Culture |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 1.7 |
| Luxury Orientation | PREMIUM | 1.65 |
| Indulgence | JOY | 1.56 |
| Healthy Lifestyle | BALANCE | 1.55 |
| Quality Awareness | PREMIUM | 1.44 |
| Creativity | OPEN | 1.39 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 95.8% |
| Japan | 0.8% |
| United Kingdom | 0.4% |
See Jeni's Splendid Ice Creams audiences in other countries
- Jeni's Splendid Ice Creams — Germany
- Jeni's Splendid Ice Creams — United Kingdom
- Jeni's Splendid Ice Creams — France
- Jeni's Splendid Ice Creams — Italy
- Jeni's Splendid Ice Creams — Spain
- Jeni's Splendid Ice Creams — Brazil
- Jeni's Splendid Ice Creams — Japan
- Jeni's Splendid Ice Creams — South Korea
- Jeni's Splendid Ice Creams — India
More Food & Beverages audiences in United States
- Walmart (94,971,264)
- Target Corporation (79,586,810)
- Macy's (79,019,110)
- Lowe's (75,832,553)
- EBay (75,427,823)
How to read this data
Audience size is the estimated number of people in United States who actively search for Jeni's Splendid Ice Creams. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.