Rascasse Audience Intelligence

Kate Gosselin Audience in United States

A data profile of the people who buy, follow and care about Kate Gosselin in United States — modelled from more than twelve digital signal sources. Kate Gosselin has an estimated audience of 1,031,321 people in United States.

#4among Reality TV in United States#5146among Person in United States#4207in Movies & TV

The average Kate Gosselin fan in United States is 41.9 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Pinterest, QVC, Mortgage loans, with strongest over-indexing on Pinterest (3.99× the country average).

Demographically, the Kate Gosselin audience skews more female with an average age of 41.9, and over-indexes on personality traits such as Family Orientation, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Kate Gosselin fan in United States is more female, around 41.9 years old, with strong Family Orientation tendencies and a notable affinity for Pinterest.

Category: Movies & TV · Type: Person · Subtype: Reality TV

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Kate Gosselin profile in United States.

Audience size
1M
in United States
Gender
77.9%♀
22.1% male
Age
41.9
average years
Country rank
#23194
Person in United States
Fig. 01

Search interest · 12-month trend

+101%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Kate Gosselin fans

77.9% are female, 22.1% are male, average age 41.9.

Fig. 02

Gender split

77.9%
Female
22.1%
Male
Demographic split for Kate Gosselin audience in United States
MetricValue
Female77.9%
Male22.1%
Average age41.9
Estimated audience size1,031,321
Fig. 03

Age distribution

Ø 41.9
average years
Age distribution of the Kate Gosselin audience in United States
Age bracketShare%
16-199%
20-2917%
30-3926%
40-4932%
50+16%
Fig. 04

Worldwide distribution

87.1%

of the worldwide Kate Gosselin audience comes from United States.

Worldwide audience distribution share by country for Kate Gosselin
CountryShare
United States87.1%
Germany11.5%
Italy1.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Kate Gosselin audience in United States is strongest.

Fig. 05

Top regions by affinity

Kate Gosselin fans by region: top regions in United States
#RegionReachAffinity×
01Vermont~2K1.40×
02Pennsylvania~40K1.39×
03Nebraska~6K1.33×
04North Dakota~2K1.28×
05Minnesota~20K1.23×
06New Hampshire~4K1.18×
07Missouri~20K1.16×
08South Dakota~2K1.15×
09Oregon~10K1.13×
10Ohio~30K1.12×
11Iowa~8K1.08×
12Massachusetts~20K1.07×
13Kentucky~10K1.07×
14Michigan~20K1.06×
15Kansas~7K1.06×
16West Virginia~4K1.06×
17Washington~20K1.05×
18Wisconsin~10K1.05×
19Maine~3K1.04×
20Indiana~20K1.02×
21Illinois~30K1.01×
22Connecticut~9K1.01×
23Rhode Island~3K1.00×
24Colorado~10K0.99×
25Montana~2K0.99×
26North Carolina~30K0.98×
27Tennessee~20K0.97×
28Alabama~10K0.97×
29Idaho~4K0.97×
30Oklahoma~9K0.96×
31South Carolina~10K0.95×
32Alaska~2K0.95×
33Arkansas~7K0.94×
34Utah~7K0.91×
35Delaware~2K0.91×
36Virginia~20K0.90×
37Maryland~10K0.90×
38New Jersey~20K0.89×
39New Mexico~4K0.89×
40Hawaii~3K0.87×
41Georgia~20K0.85×
42Arizona~10K0.85×
43Washington, District of Columbia~2K0.83×
44New York~40K0.82×
45Mississippi~6K0.80×
46Louisiana~9K0.79×
47Nevada~7K0.79×
48California~70K0.78×
49Florida~50K0.77×
50Texas~50K0.74×
Fig. 06

Affinity by region

Affinity by region — Kate Gosselin, United States
0.74×1.00×1.40×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Kate Gosselin audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Kate Gosselin audience
#·InterestCategoryAffinity×
01QVCMovies & TV8.32×
02Single-family detached homeHome & Garden6.99×
03LotteryGames6.43×
04Weather forecastingHome & Garden6.24×
05Tabloid (newspaper format)Literature6.05×
06FedExBusiness & Career5.74×
07Discount storesShopping4.56×
08Mortgage loansBusiness & Career4.54×
09TV game showsMovies & TV4.48×
10PinterestInternet & Social Media3.99×
11TMZInternet & Social Media3.96×
12McDonald'sFood & Beverages3.82×
13Shopping mallsShopping3.82×
14RedditInternet & Social Media3.53×
15Pizza HutFood & Beverages2.95×
16TV talkshowsMovies & TV2.90×
17StarbucksFood & Beverages2.89×
18IKEAHome & Garden2.77×
19AirbnbTravel & Leisure2.50×
20FurnitureHome & Garden2.28×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Kate Gosselin audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Kate Gosselin audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM2.54×
Convenience OrientationPREMIUM2.07×
Price SensitivityPREMIUM1.76×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Kate Gosselin audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.78×
Early Adopter MentalityPOWER0.84×
Healthy LifestyleBALANCE0.88×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Kate Gosselin have in United States?

Kate Gosselin has an estimated audience of 1,031,321 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Kate Gosselin fans?

77.9% of Kate Gosselin fans are female, 22.1% are male, with an average age of 41.9 years.

03

Which brands do Kate Gosselin fans like most?

Kate Gosselin fans show strongest brand affinity for Pinterest (3.99×), QVC (8.32×), and Mortgage loans (4.54×) over the country average.

04

Where do Kate Gosselin fans live in United States?

Kate Gosselin fans in United States are most concentrated in California (reach ~70K), Texas (reach ~50K), and Florida (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Kate Gosselin fans also like?

Beyond Kate Gosselin itself, the audience over-indexes on QVC (8.32×), Mortgage loans (4.54×), FedEx (5.74×), and McDonald's (3.82×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Kate Gosselin. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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