Jeff Probst Audience in United States

Jeff Probst logo

Jeff Probst has an estimated audience of 1,140,321 people in United States. 74.9% are female, 25.1% are male, average age 42.2. Top regions: California, Texas, New York. Top brand affinities: Whataburger, Assassin's Creed: Brotherhood, Celtic punk, British Grand Prix, Indiana University School of Medicine.

The average Jeff Probst fan in United States is 42.2 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Whataburger, Assassin's Creed: Brotherhood, Celtic punk, with strongest over-indexing on Whataburger (2.11× the country average). Demographically, the Jeff Probst audience skews more female with an average age of 42.2, and over-indexes on personality traits such as Social Media Usage, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Reality TV

Demographics of Jeff Probst fans

Demographic split for Jeff Probst audience in United States
MetricValue
Female74.9%
Male25.1%
Average age42.2
Estimated audience size1,140,321

Audience persona

The typical Jeff Probst fan in United States is more female, around 42.2 years old, with strong Social Media Usage tendencies and a notable affinity for Whataburger.

Top regions in United States

Top regions ranked by reach for Jeff Probst in United States
RegionReachAffinity
California108,5670.87×
Texas65,1750.66×
New York65,0731.02×
Florida60,0590.78×
Pennsylvania42,4931.11×
Ohio40,0401.14×
Illinois38,7281.02×
North Carolina33,5030.98×
Michigan31,3841.05×
Washington28,8151.26×
Massachusetts28,4111.26×
Georgia27,3870.78×
Virginia25,8040.93×
Tennessee24,3511.06×
Indiana24,2771.17×
New Jersey23,3840.81×
Missouri22,2601.21×
Wisconsin21,0771.23×
Minnesota20,2161.24×
Colorado19,7711.1×
Arizona18,4760.79×
Oregon17,9711.37×
Maryland15,9580.81×
South Carolina15,6080.91×
Kentucky15,4881.08×
Utah13,6401.34×
Kansas13,2781.48×
Oklahoma12,0150.95×
Connecticut11,6781.02×
Alabama10,7040.67×
Iowa9,7751.04×
Louisiana9,5880.65×
Arkansas8,9720.95×
Nevada7,4990.68×
Idaho6,4701.13×
Maine6,4161.57×
New Hampshire5,8501.3×
Mississippi5,6850.61×
Nebraska5,5330.97×
West Virginia4,5450.86×
Washington, District of Columbia4,0131.17×
Rhode Island3,9371.08×
Hawaii3,8790.79×
New Mexico3,4210.6×
Montana3,4161.08×
Vermont2,7681.38×
Delaware2,5300.8×
South Dakota2,5060.95×
North Dakota2,0120.86×
Alaska1,7310.71×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Jeff Probst audience
BrandAffinityCategory
Whataburger2.11×Food & Beverages
Assassin's Creed: Brotherhood2.24×Games
Celtic punk1.57×Music & Radio
British Grand Prix1.97×Sports
Indiana University School of Medicine1.62×Business & Career
Erika Buenfil1.52×Movies & TV
richard speight jr2.14×Movies & TV
Davos1.5×Travel & Leisure
Monroe Carell Jr. Children's Hospital at Vanderbilt1.58×Travel & Leisure
Abia State2.36×Travel & Leisure
Minestrone1.68×Food & Beverages
Gulf Air1.52×Travel & Leisure
Nonito Donaire1.51×Sports
Pipe Bueno2.19×Music & Radio
Seven Sister States2.23×
JTG1.52×Sports
IPKO2.18×Business & Career
Mohamed Barakat2.47×Sports
Mahalakshmi Iyer2.71×Music & Radio
Grado, Friuli-Venezia Giulia1.62×

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Jeff Probst audience
TraitClusterScore
Social Media UsageJOY1.14
Risk AppetiteTHRILL1.02
DIY MentalityTHRILL0.97
Need for SecurityCONSERVATISM0.96
Community OrientationOPEN0.95
Price SensitivityPREMIUM0.95

Worldwide distribution

Worldwide audience distribution share by country for Jeff Probst
CountryShare
United States98.2%
Germany1.4%
Italy0.4%

See Jeff Probst audiences in other countries

More Reality TV audiences in United States

Frequently asked questions

How many fans does Jeff Probst have in United States?

Jeff Probst has an estimated audience of 1,140,321 people in United States, concentrated in California and Texas.

What is the gender split and age of Jeff Probst fans?

74.9% of Jeff Probst fans are female, 25.1% are male, with an average age of 42.2 years.

Which brands do Jeff Probst fans like most?

Jeff Probst fans show strongest brand affinity for Whataburger (2.11×), Assassin's Creed: Brotherhood (2.24×), and Celtic punk (1.57×) over the country average.

Where do Jeff Probst fans live in United States?

Jeff Probst fans in United States are most concentrated in California (reach 108,567), Texas (reach 65,175), and New York (reach 65,073). These three regions account for the largest share of the active audience.

What other brands do Jeff Probst fans also like?

Beyond Jeff Probst itself, the audience over-indexes on Assassin's Creed: Brotherhood (2.24×), Celtic punk (1.57×), British Grand Prix (1.97×), and Indiana University School of Medicine (1.62×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Jeff Probst. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.