Kimbo Slice Audience in United States

Kimbo Slice logo

Kimbo Slice has an estimated audience of 912,475 people in United States. 17.5% are female, 82.5% are male, average age 31.3. Top regions: California, Texas, Florida. Top brand affinities: Google Maps, Indeed.com, CarGurus, Capital One, Enterprise Rent-A-Car.

The average Kimbo Slice fan in United States is 31.3 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Google Maps, Indeed.com, CarGurus, with strongest over-indexing on Google Maps (4.61× the country average). Demographically, the Kimbo Slice audience skews more male with an average age of 31.3, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Martial art

Demographics of Kimbo Slice fans

Demographic split for Kimbo Slice audience in United States
MetricValue
Female17.5%
Male82.5%
Average age31.3
Estimated audience size912,475

Audience persona

The typical Kimbo Slice fan in United States is more male, around 31.3 years old, with strong Luxury Orientation tendencies and a notable affinity for Google Maps.

Top regions in United States

Top regions ranked by reach for Kimbo Slice in United States
RegionReachAffinity
California98,6860.98×
Texas97,3911.24×
Florida77,4061.25×
New York48,7930.96×
Georgia35,6991.27×
Pennsylvania33,5441.09×
North Carolina32,9061.2×
Ohio31,5771.12×
Illinois31,3871.03×
Michigan26,2521.1×
Virginia22,330
New Jersey22,0870.95×
Tennessee21,6251.18×
Indiana18,0631.08×
Louisiana16,9521.44×
Arizona16,7650.9×
Washington16,2670.89×
Massachusetts16,2160.9×
Missouri15,9761.09×
South Carolina15,9661.16×
Alabama15,4801.21×
Maryland15,1730.97×
Colorado13,2390.92×
Kentucky12,9861.14×
Oklahoma12,2711.21×
Wisconsin11,3410.83×
Minnesota10,5860.81×
Mississippi10,4031.38×
Nevada9,6881.1×
Oregon9,0280.86×
Arkansas9,0161.2×
Connecticut8,5340.93×
Kansas7,2421.01×
Iowa7,0320.94×
Utah6,2260.76×
New Mexico4,579
West Virginia4,4591.05×
Nebraska4,4420.97×
Idaho3,8690.85×
Hawaii3,3610.86×
New Hampshire3,0410.85×
Maine2,7130.83×
Rhode Island2,5790.89×
Washington, District of Columbia2,4220.88×
Montana2,3080.91×
Delaware2,3030.91×
North Dakota1,6760.89×
South Dakota1,6440.78×
Alaska1,5330.79×
Wyoming1,1050.82×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Kimbo Slice audience
BrandAffinityCategory
Google Maps4.61×Internet & Social Media
Indeed.com4.46×Business & Career
CarGurus6.28×Cars & Mobility
Capital One3.85×Business & Career
Enterprise Rent-A-Car4.86×Cars & Mobility
Google News4.56×News
Autism Awareness6.04×Health
DeviantArt4.5×Internet & Social Media
Motorcycle helmet5.79×Cars & Mobility
Diabetes mellitus awareness4.1×Health
Toyota Land Cruiser8.08×Cars & Mobility
Aaron Rodgers3.63×Sports
Superman1.5×Movies & TV
Singer-songwriter2.25×Music & Radio
AccuWeather3.45×Home & Garden
Circle K3.76×Shopping
Jeep Grand Cherokee5.84×Cars & Mobility
Patagonia4.45×Fashion & Accessoires
Extreme sport3.42×Sports
ICloud4.74×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Kimbo Slice audience
TraitClusterScore
Luxury OrientationPREMIUM2.1
Risk AppetiteTHRILL1.97
Early Adopter MentalityPOWER1.62
SustainabilityBALANCE1.55
Sports ActivityPOWER1.54
DIY MentalityTHRILL1.47

Worldwide distribution

Worldwide audience distribution share by country for Kimbo Slice
CountryShare
United States54.4%
United Kingdom6.5%
Brazil5.8%

See Kimbo Slice audiences in other countries

More Martial art audiences in United States

Frequently asked questions

How many fans does Kimbo Slice have in United States?

Kimbo Slice has an estimated audience of 912,475 people in United States, concentrated in California and Texas.

What is the gender split and age of Kimbo Slice fans?

17.5% of Kimbo Slice fans are female, 82.5% are male, with an average age of 31.3 years.

Which brands do Kimbo Slice fans like most?

Kimbo Slice fans show strongest brand affinity for Google Maps (4.61×), Indeed.com (4.46×), and CarGurus (6.28×) over the country average.

Where do Kimbo Slice fans live in United States?

Kimbo Slice fans in United States are most concentrated in California (reach 98,686), Texas (reach 97,391), and Florida (reach 77,406). These three regions account for the largest share of the active audience.

What other brands do Kimbo Slice fans also like?

Beyond Kimbo Slice itself, the audience over-indexes on Indeed.com (4.46×), CarGurus (6.28×), Capital One (3.85×), and Enterprise Rent-A-Car (4.86×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Kimbo Slice. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.