Rascasse Audience Intelligence

Kyoto Audience in United States

A data profile of the people who buy, follow and care about Kyoto in United States — modelled from more than twelve digital signal sources. Kyoto has an estimated audience of 3,026,179 people in United States.

#145among City in United States#756among POI in United States#824in Travel & Leisure

The average Kyoto fan in United States is 32.9 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Mount Fuji, Counter-Strike: Global Offensive, FIFA World Cup, with strongest over-indexing on Mount Fuji (25.79× the country average).

Demographically, the Kyoto audience skews balanced with an average age of 32.9, and over-indexes on personality traits such as Patriotism, Early Adopter Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Kyoto fan in United States is balanced, around 32.9 years old, with strong Patriotism tendencies and a notable affinity for Mount Fuji.

Category: Travel & Leisure · Type: POI · Subtype: City

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Kyoto profile in United States.

Audience size
3M
in United States
Gender
47.1%♀
52.9% male
Age
32.9
average years
Country rank
#10224
POI in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Kyoto fans

47.1% are female, 52.9% are male, average age 32.9.

Fig. 02

Gender split

47.1%
Female
52.9%
Male
Demographic split for Kyoto audience in United States
MetricValue
Female47.1%
Male52.9%
Average age32.9
Estimated audience size3,026,179
Fig. 03

Age distribution

Ø 32.9
average years
Age distribution of the Kyoto audience in United States
Age bracketShare%
16-1933%
20-2927%
30-3918%
40-4912%
50+10%
Fig. 04

Worldwide distribution

6.6%

of the worldwide Kyoto audience comes from United States.

Worldwide audience distribution share by country for Kyoto
CountryShare
Japan43.4%
China15.3%
United States6.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Kyoto audience in United States is strongest.

Fig. 05

Top regions by affinity

Kyoto fans by region: top regions in United States
#RegionReachAffinity×
01Hawaii~40K2.97×
02Kansas~50K1.90×
03Nebraska~30K1.75×
04Washington~100K1.68×
05California~500K1.61×
06Louisiana~60K1.60×
07Massachusetts~90K1.49×
08Utah~40K1.35×
09Wisconsin~60K1.32×
10New York~200K1.31×
11Virginia~100K1.31×
12Minnesota~60K1.30×
13Washington, District of Columbia~10K1.23×
14Idaho~20K1.20×
15Illinois~100K1.19×
16Michigan~90K1.17×
17Missouri~60K1.14×
18Kentucky~40K1.08×
19Oregon~40K1.07×
20Colorado~50K1.02×
21Georgia~90K1.00×
22New Jersey~80K0.99×
23Florida~200K0.97×
24Alaska~6K0.92×
25Texas~200K0.89×
26Nevada~30K0.89×
27Pennsylvania~90K0.86×
28North Carolina~80K0.86×
29Arizona~50K0.85×
30Connecticut~20K0.82×
31Mississippi~20K0.82×
32Maryland~40K0.81×
33Indiana~40K0.79×
34Oklahoma~30K0.79×
35South Carolina~40K0.78×
36Vermont~4K0.77×
37New Mexico~10K0.71×
38Rhode Island~7K0.71×
39Montana~6K0.71×
40Delaware~6K0.68×
41New Hampshire~8K0.67×
42Maine~7K0.66×
43Ohio~60K0.64×
44Tennessee~40K0.64×
45Alabama~30K0.60×
46North Dakota~4K0.60×
47Arkansas~10K0.59×
48South Dakota~4K0.57×
49Iowa~10K0.54×
50West Virginia~7K0.52×
Fig. 06

Affinity by region

Affinity by region — Kyoto, United States
0.52×1.00×2.97×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Kyoto audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Kyoto audience
#·InterestCategoryAffinity×
01Mount FujiTravel & Leisure25.79×
02Counter-Strike: Global OffensiveGames7.72×
03TokyoTravel & Leisure5.28×
04Disneyland ParisTravel & Leisure5.08×
05Anne HathawayMovies & TV3.41×
06SteamGames3.38×
07Micro CenterShopping3.09×
08Gaming computerTechnology & Electronics3.00×
09Virtual realityTechnology & Electronics2.95×
10ViolinMusic & Radio2.78×
11InnovationBusiness & Career2.62×
12Scooby-DooMovies & TV2.49×
13PokémonGames2.43×
14Electric guitarMusic & Radio2.08×
15FIFA World CupSports1.87×
16Panda ExpressFood & Beverages1.82×
17RedditInternet & Social Media1.68×
18Pizza HutFood & Beverages1.66×
19Burger KingFood & Beverages1.65×
20T-MobileTechnology & Electronics1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Kyoto audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Kyoto audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.92×
Early Adopter MentalityPOWER1.59×
TravellingTHRILL1.54×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Kyoto audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.75×
Family OrientationCONSERVATISM0.75×
CreativityOPEN0.85×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Kyoto have in United States?

Kyoto has an estimated audience of 3,026,179 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Kyoto fans?

47.1% of Kyoto fans are female, 52.9% are male, with an average age of 32.9 years.

03

Which brands do Kyoto fans like most?

Kyoto fans show strongest brand affinity for Mount Fuji (25.79×), Counter-Strike: Global Offensive (7.72×), and FIFA World Cup (1.87×) over the country average.

04

Where do Kyoto fans live in United States?

Kyoto fans in United States are most concentrated in California (reach ~500K), Texas (reach ~200K), and New York (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Kyoto fans also like?

Beyond Kyoto itself, the audience over-indexes on Counter-Strike: Global Offensive (7.72×), FIFA World Cup (1.87×), Tokyo (5.28×), and Innovation (2.62×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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See Kyoto audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Kyoto. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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