Lao language Audience in United States

Lao language logo

Lao language has an estimated audience of 784,748 people in United States. 52.7% are female, 47.3% are male, average age 40.3. Top regions: California, Texas, Florida. Top brand affinities: Minnesota, Kendra Scott, Cam Ward, Bank account, Jeep Wagoneer.

The average Lao language fan in United States is 40.3 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Minnesota, Kendra Scott, Cam Ward, with strongest over-indexing on Minnesota (5.22× the country average). Demographically, the Lao language audience skews balanced with an average age of 40.3, and over-indexes on personality traits such as Travelling, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic · Subtype: Language

Demographics of Lao language fans

Demographic split for Lao language audience in United States
MetricValue
Female52.7%
Male47.3%
Average age40.3
Estimated audience size784,748

Audience persona

The typical Lao language fan in United States is balanced, around 40.3 years old, with strong Travelling tendencies and a notable affinity for Minnesota.

Top regions in United States

Top regions ranked by reach for Lao language in United States
RegionReachAffinity
California122,8261.42×
Texas67,1881×
Florida40,2200.76×
New York39,9600.91×
Illinois26,8091.03×
Washington25,5011.62×
Georgia25,3711.05×
North Carolina24,6901.05×
Pennsylvania21,4700.81×
Virginia20,5541.08×
Ohio19,9580.83×
Tennessee19,6171.25×
Minnesota19,2231.71×
Massachusetts18,7281.21×
Wisconsin15,5131.31×
Michigan14,7820.72×
New Jersey13,3750.67×
Oregon13,0161.45×
Maryland12,6660.94×
Arizona12,5360.78×
Colorado11,7860.95×
Indiana10,7390.75×
Missouri10,6850.84×
Connecticut9,6201.22×
Kansas9,5591.55×
Iowa9,4941.47×
Utah8,8131.25×
Arkansas8,5671.33×
South Carolina8,3040.7×
Oklahoma8,0430.92×
Louisiana7,8880.78×
Alabama7,5020.68×
Kentucky7,2560.74×
Nevada6,8790.91×
Hawaii4,5651.35×
Rhode Island3,8641.55×
Nebraska3,5970.91×
Washington, District of Columbia3,2761.39×
Mississippi3,1820.49×
Idaho3,1610.8×
New Mexico3,1310.8×
New Hampshire2,8210.91×
Alaska2,3831.42×
Maine2,0260.72×
South Dakota1,7090.94×
Montana1,6620.76×
West Virginia1,5920.44×
Delaware1,4180.65×
North Dakota1,1310.7×
Vermont1,1210.81×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Lao language audience
BrandAffinityCategory
Minnesota5.22×Travel & Leisure
Kendra Scott6.76×Fashion & Accessoires
Cam Ward6.6×Sports
Bank account4.13×Business & Career
Jeep Wagoneer9.15×Cars & Mobility
Mackenzie Foy11.8×Fashion & Accessoires
Exelon26.52×Home & Garden
Natural rubber3.05×Cars & Mobility
Israel3.05×Travel & Leisure
Definitive Technology59.37×Technology & Electronics
Electrolyte6.1×Health
Tulkarm22.38×Travel & Leisure
South Yorkshire17.44×Travel & Leisure
Elsword19.3×Games
OpenJDK20×
Nationality2×Politics & Society
Yoga Journal16.17×Sports
UK garage4.79×Music & Radio
Penn & Teller6.77×Movies & TV
jordy nelson12.77×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Lao language audience
TraitClusterScore
TravellingTHRILL2.29
Sports ActivityPOWER1.62
Early Adopter MentalityPOWER1.58
SpiritualityBALANCE1.48
Risk AppetiteTHRILL1.45
Community OrientationOPEN1.43

Worldwide distribution

Worldwide audience distribution share by country for Lao language
CountryShare
Philippines17.9%
Laos14.0%
Malaysia10.2%

See Lao language audiences in other countries

More Language audiences in United States

Frequently asked questions

How many fans does Lao language have in United States?

Lao language has an estimated audience of 784,748 people in United States, concentrated in California and Texas.

What is the gender split and age of Lao language fans?

52.7% of Lao language fans are female, 47.3% are male, with an average age of 40.3 years.

Which brands do Lao language fans like most?

Lao language fans show strongest brand affinity for Minnesota (5.22×), Kendra Scott (6.76×), and Cam Ward (6.6×) over the country average.

Where do Lao language fans live in United States?

Lao language fans in United States are most concentrated in California (reach 122,826), Texas (reach 67,188), and Florida (reach 40,220). These three regions account for the largest share of the active audience.

What other brands do Lao language fans also like?

Beyond Lao language itself, the audience over-indexes on Kendra Scott (6.76×), Cam Ward (6.6×), Bank account (4.13×), and Jeep Wagoneer (9.15×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Lao language. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.