Rascasse Audience Intelligence

Las Vegas Boulevard Audience in United States

A data profile of the people who buy, follow and care about Las Vegas Boulevard in United States — modelled from more than twelve digital signal sources. Las Vegas Boulevard has an estimated audience of 737,048 people in United States.

#2761among POI in United States#2220in Travel & Leisure

The average Las Vegas Boulevard fan in United States is 42.2 years old, balanced, and lives primarily in Nevada.

The audience is concentrated in Nevada, California, Texas.

Top brand affinities include The Venetian Las Vegas, Antonio Brown, Low-cost carrier, with strongest over-indexing on The Venetian Las Vegas (30× the country average).

Demographically, the Las Vegas Boulevard audience skews balanced with an average age of 42.2, and over-indexes on personality traits such as Indulgence, Urban Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Las Vegas Boulevard fan in United States is balanced, around 42.2 years old, with strong Indulgence tendencies and a notable affinity for The Venetian Las Vegas.

Category: Travel & Leisure · Type: POI

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Las Vegas Boulevard profile in United States.

Audience size
737K
in United States
Gender
53.6%♀
46.4% male
Age
42.2
average years
Country rank
#28958
POI in United States
Fig. 01

Search interest · 12-month trend

+11%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Las Vegas Boulevard fans

53.6% are female, 46.4% are male, average age 42.2.

Fig. 02

Gender split

53.6%
Female
46.4%
Male
Demographic split for Las Vegas Boulevard audience in United States
MetricValue
Female53.6%
Male46.4%
Average age42.2
Estimated audience size737,048
Fig. 03

Age distribution

Ø 42.2
average years
Age distribution of the Las Vegas Boulevard audience in United States
Age bracketShare%
16-1910%
20-2917%
30-3924%
40-4929%
50+20%
Fig. 04

Worldwide distribution

89.3%

of the worldwide Las Vegas Boulevard audience comes from United States.

Worldwide audience distribution share by country for Las Vegas Boulevard
CountryShare
United States89.3%
Romania4.2%
United Kingdom2.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Las Vegas Boulevard audience in United States is strongest.

Fig. 05

Top regions by affinity

Las Vegas Boulevard fans by region: top regions in United States
#RegionReachAffinity×
01Nevada~200K31.21×
02Alaska~2K0.99×
03North Dakota~1K0.97×
04Vermont~1K0.97×
05Hawaii~3K0.96×
06South Dakota~2K0.94×
07Utah~6K0.93×
08West Virginia~3K0.93×
09Montana~2K0.93×
10Rhode Island~2K0.90×
11Delaware~2K0.90×
12Arizona~10K0.89×
13New Hampshire~3K0.89×
14Maine~2K0.89×
15Idaho~3K0.87×
16Nebraska~3K0.87×
17Washington, District of Columbia~2K0.87×
18Mississippi~5K0.86×
19New Mexico~3K0.86×
20Arkansas~5K0.85×
21Iowa~5K0.83×
22Kansas~5K0.83×
23Oklahoma~7K0.82×
24Louisiana~8K0.81×
25Kentucky~8K0.81×
26Indiana~10K0.80×
27Alabama~8K0.80×
28Connecticut~6K0.80×
29California~60K0.79×
30South Carolina~9K0.78×
31Tennessee~10K0.75×
32Maryland~9K0.75×
33Oregon~6K0.75×
34Missouri~9K0.74×
35Wisconsin~8K0.72×
36Minnesota~8K0.71×
37Colorado~8K0.68×
38North Carolina~10K0.67×
39Massachusetts~10K0.66×
40Virginia~10K0.65×
41Washington~10K0.65×
42Michigan~10K0.64×
43New Jersey~10K0.63×
44Pennsylvania~20K0.62×
45Georgia~10K0.61×
46Ohio~10K0.59×
47Illinois~10K0.56×
48Florida~20K0.47×
49New York~20K0.47×
50Texas~30K0.43×
Fig. 06

Affinity by region

Affinity by region — Las Vegas Boulevard, United States
0.43×1.00×31.21×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Las Vegas Boulevard audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Las Vegas Boulevard audience
#·InterestCategoryAffinity×
01The Venetian Las VegasTravel & Leisure30.00×
02Antonio BrownSports20.00×
03Low-cost carrierTravel & Leisure17.42×
04Public transport bus serviceCars & Mobility16.73×
05Vegas Golden KnightsSports15.49×
06Janie and JackShopping14.91×
07Dental tourismHealth12.38×
08Turkish AirlinesTravel & Leisure9.25×
09Cirque du SoleilMusic & Radio7.00×
10Din Tai FungFood & Beverages4.85×
11Casino gamesGames4.30×
12AmtrakCars & Mobility3.59×
13Google NewsNews2.79×
14GamblingGames2.73×
15FedExBusiness & Career2.31×
16Real propertyHome & Garden2.27×
17United AirlinesTravel & Leisure2.20×
18Mortgage loansBusiness & Career1.95×
19AirbnbTravel & Leisure1.73×
20T-MobileTechnology & Electronics1.63×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Las Vegas Boulevard audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Las Vegas Boulevard audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY1.99×
Urban LifestyleOPEN1.67×
Quality AwarenessPREMIUM1.56×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Las Vegas Boulevard audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.72×
TraditionCONSERVATISM0.77×
MindfulnessBALANCE0.81×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Las Vegas Boulevard have in United States?

Las Vegas Boulevard has an estimated audience of 737,048 people in United States, concentrated in Nevada and California.

02

What is the gender split and age of Las Vegas Boulevard fans?

53.6% of Las Vegas Boulevard fans are female, 46.4% are male, with an average age of 42.2 years.

03

Which brands do Las Vegas Boulevard fans like most?

Las Vegas Boulevard fans show strongest brand affinity for The Venetian Las Vegas (30×), Antonio Brown (20×), and Low-cost carrier (17.42×) over the country average.

04

Where do Las Vegas Boulevard fans live in United States?

Las Vegas Boulevard fans in United States are most concentrated in Nevada (reach ~200K), California (reach ~60K), and Texas (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Las Vegas Boulevard fans also like?

Beyond Las Vegas Boulevard itself, the audience over-indexes on Antonio Brown (20×), Low-cost carrier (17.42×), Vegas Golden Knights (15.49×), and Janie and Jack (14.91×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Las Vegas Boulevard. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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