Leapfrog Audience in United States

Leapfrog has an estimated audience of 711,433 people in United States. 72.7% are female, 27.3% are male, average age 37.8. Top regions: California, Texas, Florida. Top brand affinities: Keene, New Hampshire, Mothercare, Lulu 黃路梓茵, Mathcore, Google Home.
The average Leapfrog fan in United States is 37.8 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Keene, New Hampshire, Mothercare, Lulu 黃路梓茵, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Leapfrog audience skews more female with an average age of 37.8, and over-indexes on personality traits such as Family Orientation, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Business & Career · Type: Brand · Subtype: Education
Demographics of Leapfrog fans
| Metric | Value |
|---|---|
| Female | 72.7% |
| Male | 27.3% |
| Average age | 37.8 |
| Estimated audience size | 711,433 |
Audience persona
The typical Leapfrog fan in United States is more female, around 37.8 years old, with strong Family Orientation tendencies and a notable affinity for Keene, New Hampshire.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 81,338 | 1.04× |
| Texas | 74,664 | 1.22× |
| Florida | 55,404 | 1.15× |
| New York | 43,440 | 1.09× |
| Georgia | 29,583 | 1.35× |
| Pennsylvania | 26,897 | 1.12× |
| Ohio | 24,863 | 1.13× |
| Illinois | 24,820 | 1.05× |
| North Carolina | 23,847 | 1.11× |
| Michigan | 21,494 | 1.16× |
| New Jersey | 18,650 | 1.03× |
| Virginia | 18,312 | 1.06× |
| Tennessee | 15,995 | 1.12× |
| Indiana | 13,989 | 1.08× |
| Maryland | 13,650 | 1.12× |
| Washington | 13,534 | 0.95× |
| Wisconsin | 13,514 | 1.26× |
| Massachusetts | 13,177 | 0.94× |
| Arizona | 12,728 | 0.88× |
| Alabama | 11,729 | 1.18× |
| Louisiana | 11,267 | 1.23× |
| Missouri | 11,085 | 0.97× |
| South Carolina | 10,659 | 1× |
| Kentucky | 9,726 | 1.09× |
| Mississippi | 9,152 | 1.56× |
| Oklahoma | 8,595 | 1.09× |
| Colorado | 8,533 | 0.76× |
| Minnesota | 8,335 | 0.82× |
| Connecticut | 7,442 | 1.04× |
| Oregon | 7,091 | 0.87× |
| Arkansas | 6,756 | 1.15× |
| Nevada | 6,693 | 0.97× |
| Utah | 5,577 | 0.88× |
| Iowa | 5,498 | 0.94× |
| Kansas | 5,368 | 0.96× |
| West Virginia | 3,380 | 1.02× |
| Nebraska | 3,252 | 0.91× |
| Idaho | 3,164 | 0.89× |
| New Mexico | 2,756 | 0.77× |
| New Hampshire | 2,640 | 0.94× |
| Rhode Island | 2,482 | 1.1× |
| Hawaii | 2,327 | 0.76× |
| Maine | 2,092 | 0.82× |
| Washington, District of Columbia | 1,837 | 0.86× |
| Delaware | 1,765 | 0.9× |
| Montana | 1,437 | 0.73× |
| South Dakota | 1,412 | 0.86× |
| Alaska | 1,343 | 0.88× |
| North Dakota | 1,285 | 0.88× |
| Vermont | 856 | 0.69× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Keene, New Hampshire | 675× | Travel & Leisure |
| Mothercare | 13.57× | Kids & Family |
| Lulu 黃路梓茵 | 7.62× | Movies & TV |
| Mathcore | 17.5× | Music & Radio |
| Google Home | 11.66× | Technology & Electronics |
| Dog breed | 1.66× | Pets & Animals |
| Elsword | 20× | Games |
| Whataburger | 2.08× | Food & Beverages |
| Meals on Wheels | 6.08× | Food & Beverages |
| The Historian | 16.48× | Literature |
| Historic site | 4.19× | Arts & Culture |
| Product design | 1.82× | Business & Career |
| Saving | 2.64× | Business & Career |
| Stamp collecting | 4.1× | Home & Garden |
| Natural rubber | 1.71× | Cars & Mobility |
| edureka | 29.41× | Business & Career |
| JDM Cars | 6.26× | Cars & Mobility |
| Eurail | 16.57× | Cars & Mobility |
| Regional styles of Mexican music | 2.11× | Music & Radio |
| Nationality | 1.53× | Politics & Society |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Family Orientation | CONSERVATISM | 4.13 |
| LGBTQ+ Identity | OPEN | 3.01 |
| Luxury Orientation | PREMIUM | 2.65 |
| Design Affinity | PREMIUM | 2.39 |
| DIY Mentality | THRILL | 2.08 |
| Quality Awareness | PREMIUM | 1.84 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 54.9% |
| United Kingdom | 8.5% |
| Italy | 7.3% |
See Leapfrog audiences in other countries
More Education audiences in United States
- School (73,803,198)
- Kindergarten (20,742,140)
- Pre-kindergarten (13,124,316)
- Secondary education (12,667,525)
- Scholarship (11,634,315)
Frequently asked questions
How many fans does Leapfrog have in United States?
Leapfrog has an estimated audience of 711,433 people in United States, concentrated in California and Texas.
What is the gender split and age of Leapfrog fans?
72.7% of Leapfrog fans are female, 27.3% are male, with an average age of 37.8 years.
Which brands do Leapfrog fans like most?
Leapfrog fans show strongest brand affinity for Keene, New Hampshire (675×), Mothercare (13.57×), and Lulu 黃路梓茵 (7.62×) over the country average.
Where do Leapfrog fans live in United States?
Leapfrog fans in United States are most concentrated in California (reach 81,338), Texas (reach 74,664), and Florida (reach 55,404). These three regions account for the largest share of the active audience.
What other brands do Leapfrog fans also like?
Beyond Leapfrog itself, the audience over-indexes on Mothercare (13.57×), Lulu 黃路梓茵 (7.62×), Mathcore (17.5×), and Google Home (11.66×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Leapfrog. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.