A data profile of the people who buy, follow and care about Legendz in United States — modelled from more than twelve digital signal sources. Legendz has an estimated audience of 304,982 people in United States.
The average Legendz fan in United States is 21.8 years old, more male, and lives primarily in Texas.
The audience is concentrated in Texas, California, Florida.
Top brand affinities include Alcoholic beverages, Internet celebrity, Burger King, with strongest over-indexing on Alcoholic beverages (1.57× the country average).
Demographically, the Legendz audience skews more male with an average age of 21.8, and over-indexes on personality traits such as Career Orientation, Indulgence.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Legendz fan in United States is more male, around 21.8 years old, with strong Career Orientation tendencies and a notable affinity for Alcoholic beverages.
The key figures that characterise the Legendz profile in United States.
16.7% are female, 83.3% are male, average age 21.8.
| Metric | Value |
|---|---|
| Female | 16.7% |
| Male | 83.3% |
| Average age | 21.8 |
| Estimated audience size | 304,982 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 85% | |
| 20-29 | 8% | |
| 30-39 | 4% | |
| 40-49 | 2% | |
| 50+ | 1% |
Where the Legendz audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Mississippi | ~10K | 5.46× | |
| 02 | Arkansas | ~8K | 3.01× | |
| 03 | Alabama | ~10K | 2.81× | |
| 04 | Oklahoma | ~7K | 2.12× | |
| 05 | Louisiana | ~8K | 1.98× | |
| 06 | Washington | ~10K | 1.80× | |
| 07 | Indiana | ~10K | 1.72× | |
| 08 | Iowa | ~4K | 1.59× | |
| 09 | Minnesota | ~7K | 1.58× | |
| 10 | Kentucky | ~6K | 1.58× | |
| 11 | Missouri | ~8K | 1.57× | |
| 12 | Georgia | ~10K | 1.44× | |
| 13 | Kansas | ~3K | 1.30× | |
| 14 | Wisconsin | ~5K | 1.11× | |
| 15 | New Hampshire | ~1K | 1.07× | |
| 16 | Wyoming | <1K | 1.07× | |
| 17 | New Mexico | ~2K | 1.05× | |
| 18 | North Carolina | ~9K | 1.03× | |
| 19 | South Carolina | ~5K | 1.01× | |
| 20 | West Virginia | ~1K | 1.01× | |
| 21 | Oregon | ~4K | 1.00× | |
| 22 | South Dakota | <1K | 0.97× | |
| 23 | Texas | ~30K | 0.96× | |
| 24 | Utah | ~3K | 0.95× | |
| 25 | Alaska | <1K | 0.94× | |
| 26 | Illinois | ~10K | 0.93× | |
| 27 | Montana | <1K | 0.92× | |
| 28 | Delaware | <1K | 0.89× | |
| 29 | Florida | ~20K | 0.84× | |
| 30 | Arizona | ~5K | 0.84× | |
| 31 | Maryland | ~4K | 0.82× | |
| 32 | Virginia | ~6K | 0.77× | |
| 33 | Idaho | ~1K | 0.77× | |
| 34 | North Dakota | <1K | 0.77× | |
| 35 | Maine | <1K | 0.74× | |
| 36 | Hawaii | <1K | 0.71× | |
| 37 | Rhode Island | <1K | 0.71× | |
| 38 | California | ~20K | 0.70× | |
| 39 | Colorado | ~3K | 0.69× | |
| 40 | Tennessee | ~4K | 0.64× | |
| 41 | Washington, District of Columbia | <1K | 0.62× | |
| 42 | Nebraska | <1K | 0.61× | |
| 43 | Connecticut | ~2K | 0.58× | |
| 44 | Ohio | ~5K | 0.57× | |
| 45 | Pennsylvania | ~6K | 0.56× | |
| 46 | Massachusetts | ~3K | 0.51× | |
| 47 | Nevada | ~2K | 0.51× | |
| 48 | New York | ~8K | 0.46× | |
| 49 | Michigan | ~3K | 0.42× | |
| 50 | New Jersey | ~3K | 0.41× |
The strongest cross-interests of the Legendz audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Internet celebrity | Internet & Social Media | 3.24× | ||
| 02 | Solar energy | Home & Garden | 2.77× | ||
| 03 | Credit (finance) | Business & Career | 2.35× | ||
| 04 | Burger King | Food & Beverages | 2.11× | ||
| 05 | Used car | Cars & Mobility | 2.07× | ||
| 06 | Horror movies | Movies & TV | 1.80× | ||
| 07 | Banking | Business & Career | 1.77× | ||
| 08 | Beauty salons | Beauty & Wellness | 1.75× | ||
| 09 | Credit cards | Business & Career | 1.69× | ||
| 10 | T-Mobile | Technology & Electronics | 1.67× | ||
| 11 | Barbecue | Food & Beverages | 1.65× | ||
| 12 | SUVs | Cars & Mobility | 1.64× | ||
| 13 | Coupons | Shopping | 1.62× | ||
| 14 | McDonald's | Food & Beverages | 1.60× | ||
| 15 | Alcoholic beverages | Food & Beverages | 1.57× | ||
| 16 | Insurance | Business & Career | 1.56× | ||
| 17 | Internet & Social Media | 1.55× | |||
| 18 | Smartphones | Technology & Electronics | 1.53× | ||
| 19 | Wine | Food & Beverages | 1.52× | ||
| 20 | EBay | Shopping | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 1.99× | |
| Indulgence | JOY | 1.57× | |
| Need for Security | CONSERVATISM | 1.56× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Travelling | THRILL | 0.38× | |
| Sustainability | BALANCE | 0.53× | |
| Family Orientation | CONSERVATISM | 0.55× |
Legendz has an estimated audience of 304,982 people in United States, concentrated in Texas and California.
16.7% of Legendz fans are female, 83.3% are male, with an average age of 21.8 years.
Legendz fans show strongest brand affinity for Alcoholic beverages (1.57×), Internet celebrity (3.24×), and Burger King (2.11×) over the country average.
Legendz fans in United States are most concentrated in Texas (reach ~30K), California (reach ~20K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.
Beyond Legendz itself, the audience over-indexes on Internet celebrity (3.24×), Burger King (2.11×), Solar energy (2.77×), and Beauty salons (1.75×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Legendz. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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