Levi's Stadium Audience in United States
Levi's Stadium has an estimated audience of 543,009 people in United States. 45.7% are female, 54.3% are male, average age 36.6. Top brand affinities: San Jose Sharks, Autism Awareness, Capital One, Yankee Stadium, Diabetes mellitus awareness.
Top brand affinities include San Jose Sharks, Autism Awareness, Capital One, with strongest over-indexing on San Jose Sharks (38.8× the country average). Demographically, the Levi's Stadium audience skews balanced with an average age of 36.6, and over-indexes on personality traits such as Early Adopter Mentality, Community Orientation.
Category: Sports · Type: POI · Subtype: Stadium
Demographics of Levi's Stadium fans
| Metric | Value |
|---|---|
| Female | 45.7% |
| Male | 54.3% |
| Average age | 36.6 |
| Estimated audience size | 543,009 |
Audience persona
The typical Levi's Stadium fan in United States is balanced, around 36.6 years old, with strong Early Adopter Mentality tendencies and a notable affinity for San Jose Sharks.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| San Jose Sharks | 38.8× | Sports |
| Autism Awareness | 19.03× | Health |
| Capital One | 8.12× | Business & Career |
| Yankee Stadium | 54.78× | Sports |
| Diabetes mellitus awareness | 12.48× | Health |
| Microblogging | 12.67× | Technology & Electronics |
| Singer-songwriter | 5.51× | Music & Radio |
| Soldier Field | 54.87× | Sports |
| Income tax | 13.19× | Business & Career |
| Planet Fitness | 3.79× | Sports |
| San Francisco Giants | 9.38× | Sports |
| Bachelor of Business Administration | 30.36× | Business & Career |
| Freddie Freeman | 14.04× | Sports |
| Tigres UANL | 14.72× | Sports |
| Charles, Prince of Wales | 18.87× | Politics & Society |
| Cruz Azul | 9.27× | Sports |
| StubHub | 6.33× | Travel & Leisure |
| Bauer Hockey | 20× | Sports |
| San Jose Earthquakes | 23.91× | Sports |
| FIFA World Cup | 2.62× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.99 |
| Community Orientation | OPEN | 1.46 |
| Indulgence | JOY | 1.42 |
| Travelling | THRILL | 1.36 |
| Patriotism | CONSERVATISM | 1.36 |
| Urban Lifestyle | OPEN | 1.23 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 49.0% |
| Japan | 12.4% |
| Italy | 4.8% |
See Levi's Stadium audiences in other countries
More Stadium audiences in United States
- AT&T Stadium (5,661,221)
- SoFi Stadium (5,333,829)
- Fenway Park (5,030,206)
- SoFi Stadium (4,896,520)
- AT&T Stadium (4,751,041)
How to read this data
Audience size is the estimated number of people in United States who actively search for Levi's Stadium. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.