Levi's Stadium Audience in United States
Levi's Stadium has an estimated audience of 543,009 people in United States. 45.7% are female, 54.3% are male, average age 36.6. Top brand affinities: Building envelope, Jura Mountains, Barclays Center, Home construction, The Diving Bell and the Butterfly.
Top brand affinities include Building envelope, Jura Mountains, Barclays Center, with strongest over-indexing on Building envelope (14.62× the country average). Demographically, the Levi's Stadium audience skews balanced with an average age of 36.6, and over-indexes on personality traits such as Early Adopter Mentality, Community Orientation.
Category: Sports · Type: POI · Subtype: Stadium
Demographics of Levi's Stadium fans
| Metric | Value |
|---|---|
| Female | 45.7% |
| Male | 54.3% |
| Average age | 36.6 |
| Estimated audience size | 543,009 |
Audience persona
The typical Levi's Stadium fan in United States is balanced, around 36.6 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Building envelope.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Building envelope | 14.62× | Home & Garden |
| Jura Mountains | 38.8× | Travel & Leisure |
| Barclays Center | 14.96× | Sports |
| Home construction | 1.66× | Home & Garden |
| The Diving Bell and the Butterfly | 23.91× | Movies & TV |
| Rajasthan | 13.83× | Travel & Leisure |
| edureka | 30.36× | Business & Career |
| Kendra Scott | 2.42× | Fashion & Accessoires |
| Justice | 2.25× | Politics & Society |
| Sinaloa | 2.81× | Travel & Leisure |
| Nebraska Cornhuskers football | 2.52× | Sports |
| 3D printing | 1.74× | Technology & Electronics |
| Kevin Harrington (entrepreneur) | 19.38× | Business & Career |
| Hibachi | 5.23× | Food & Beverages |
| Cam Ward | 2.46× | Sports |
| Jesse Plemons | 2.07× | Movies & TV |
| JDSU | 1.74× | Business & Career |
| Kerala | 3.57× | Travel & Leisure |
| Charlamagne Tha God | 5.11× | Movies & TV |
| Certified diabetes educator | 7.06× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.99 |
| Community Orientation | OPEN | 1.46 |
| Indulgence | JOY | 1.42 |
| Travelling | THRILL | 1.36 |
| Patriotism | CONSERVATISM | 1.36 |
| Urban Lifestyle | OPEN | 1.23 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 49.0% |
| Japan | 12.4% |
| Italy | 4.8% |
See Levi's Stadium audiences in other countries
More Stadium audiences in United States
- AT&T Stadium (5,661,221)
- SoFi Stadium (5,333,829)
- Fenway Park (5,030,206)
- SoFi Stadium (4,896,520)
- AT&T Stadium (4,751,041)
How to read this data
Audience size is the estimated number of people in United States who actively search for Levi's Stadium. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.