Libertarianism Audience in United States
Libertarianism has an estimated audience of 21,777,301 people in United States. 50.3% are female, 49.7% are male, average age 39.4. Top regions: California, Texas, Florida. Top brand affinities: nbc chicago, Canino, John Key, Argenteuil, bysTaXx.
The average Libertarianism fan in United States is 39.4 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include nbc chicago, Canino, John Key, with strongest over-indexing on nbc chicago (1.71× the country average). Demographically, the Libertarianism audience skews balanced with an average age of 39.4, and over-indexes on personality traits such as Tradition, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 6 brand affinities and 50 regions tracked by Rascasse.
Category: Politics & Society · Type: Topic
Demographics of Libertarianism fans
| Metric | Value |
|---|---|
| Female | 50.3% |
| Male | 49.7% |
| Average age | 39.4 |
| Estimated audience size | 21,777,301 |
Audience persona
The typical Libertarianism fan in United States is balanced, around 39.4 years old, with strong Tradition tendencies and a notable affinity for nbc chicago.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 2,393,277 | 1× |
| Texas | 1,690,162 | 0.9× |
| Florida | 1,488,484 | 1.01× |
| New York | 1,241,057 | 1.02× |
| Pennsylvania | 783,013 | 1.07× |
| Ohio | 735,101 | 1.1× |
| Illinois | 695,230 | 0.96× |
| North Carolina | 633,355 | 0.97× |
| Michigan | 590,621 | 1.04× |
| Georgia | 582,767 | 0.87× |
| Virginia | 551,286 | 1.04× |
| Washington | 537,772 | 1.23× |
| New Jersey | 522,118 | 0.94× |
| Massachusetts | 516,647 | 1.2× |
| Tennessee | 456,680 | 1.05× |
| Arizona | 416,546 | 0.94× |
| Colorado | 400,119 | 1.17× |
| Missouri | 388,638 | 1.11× |
| Maryland | 375,535 | 1× |
| Indiana | 363,979 | 0.91× |
| Minnesota | 355,884 | 1.14× |
| Wisconsin | 321,498 | 0.98× |
| Oregon | 287,077 | 1.15× |
| South Carolina | 280,537 | 0.86× |
| Kentucky | 270,899 | 0.99× |
| Alabama | 267,948 | 0.88× |
| Oklahoma | 263,032 | 1.09× |
| Louisiana | 238,819 | 0.85× |
| Connecticut | 231,124 | 1.06× |
| Utah | 209,236 | 1.07× |
| Nevada | 181,058 | 0.86× |
| Iowa | 178,571 | 1× |
| Kansas | 173,142 | 1.01× |
| Arkansas | 170,560 | 0.95× |
| Mississippi | 139,838 | 0.78× |
| Idaho | 120,855 | 1.11× |
| Nebraska | 111,742 | 1.02× |
| West Virginia | 108,966 | 1.07× |
| New Hampshire | 97,161 | 1.13× |
| Maine | 90,734 | 1.16× |
| New Mexico | 85,930 | 0.79× |
| Hawaii | 76,798 | 0.82× |
| Washington, District of Columbia | 75,071 | 1.15× |
| Rhode Island | 69,115 | 1× |
| Montana | 67,780 | 1.12× |
| Alaska | 46,766 | 1× |
| Delaware | 45,471 | 0.76× |
| Vermont | 41,294 | 1.08× |
| South Dakota | 40,566 | 0.81× |
| North Dakota | 38,065 | 0.85× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| nbc chicago | 1.71× | Movies & TV |
| Canino | 2.21× | Travel & Leisure |
| John Key | 1.58× | Politics & Society |
| Argenteuil | 1.63× | Travel & Leisure |
| bysTaXx | 3.24× | Internet & Social Media |
| University of Caxias do Sul | 1.55× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 1.15 |
| Need for Security | CONSERVATISM | 1.04 |
| Social Media Usage | JOY | 0.95 |
| Community Orientation | OPEN | 0.94 |
| Quality Awareness | PREMIUM | 0.91 |
| DIY Mentality | THRILL | 0.87 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 97.0% |
| Australia | 0.4% |
| United Kingdom | 0.3% |
See Libertarianism audiences in other countries
More Politics & Society audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Libertarianism have in United States?
Libertarianism has an estimated audience of 21,777,301 people in United States, concentrated in California and Texas.
What is the gender split and age of Libertarianism fans?
50.3% of Libertarianism fans are female, 49.7% are male, with an average age of 39.4 years.
Which brands do Libertarianism fans like most?
Libertarianism fans show strongest brand affinity for nbc chicago (1.71×), Canino (2.21×), and John Key (1.58×) over the country average.
Where do Libertarianism fans live in United States?
Libertarianism fans in United States are most concentrated in California (reach 2,393,277), Texas (reach 1,690,162), and Florida (reach 1,488,484). These three regions account for the largest share of the active audience.
What other brands do Libertarianism fans also like?
Beyond Libertarianism itself, the audience over-indexes on Canino (2.21×), John Key (1.58×), Argenteuil (1.63×), and bysTaXx (3.24×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Libertarianism. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.