Lincoln Financial Field Audience in United States

Lincoln Financial Field logo

Lincoln Financial Field has an estimated audience of 2,578,823 people in United States. 42.4% are female, 57.6% are male, average age 37.1. Top regions: Pennsylvania, New Jersey, New York. Top brand affinities: Goop, Governor of Michigan, Mathcore, Grinch, Hipster.

The average Lincoln Financial Field fan in United States is 37.1 years old, more male, and lives primarily in Pennsylvania. The audience is concentrated in Pennsylvania, New Jersey, New York. Top brand affinities include Goop, Governor of Michigan, Mathcore, with strongest over-indexing on Goop (10.75× the country average). Demographically, the Lincoln Financial Field audience skews more male with an average age of 37.1, and over-indexes on personality traits such as Extroversion, Social Media Usage. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: POI · Subtype: Stadium

Demographics of Lincoln Financial Field fans

Demographic split for Lincoln Financial Field audience in United States
MetricValue
Female42.4%
Male57.6%
Average age37.1
Estimated audience size2,578,823

Audience persona

The typical Lincoln Financial Field fan in United States is more male, around 37.1 years old, with strong Extroversion tendencies and a notable affinity for Goop.

Top regions in United States

Top regions ranked by reach for Lincoln Financial Field in United States
RegionReachAffinity
Pennsylvania800,5689.22×
New Jersey308,7834.71×
New York163,4481.13×
California150,1520.53×
Texas131,1850.59×
Florida110,3090.63×
Virginia101,3581.61×
Maryland94,7162.14×
North Carolina60,1160.77×
Ohio51,7960.65×
Delaware50,5157.1×
Illinois47,7960.56×
Georgia46,0120.58×
Massachusetts36,0130.71×
Michigan35,3160.52×
South Carolina28,2860.73×
Connecticut27,3911.06×
Tennessee26,1840.51×
Indiana24,1940.51×
Wisconsin20,9210.54×
Missouri19,7580.48×
Colorado19,3690.48×
Washington19,1350.37×
Minnesota18,1770.49×
Oklahoma16,3780.57×
Kentucky16,2550.5×
Louisiana16,0280.48×
Arizona15,6700.3×
Washington, District of Columbia14,3981.86×
Alabama12,9610.36×
Nevada12,2570.49×
Iowa12,0100.57×
Kansas10,6640.52×
Oregon10,4710.35×
West Virginia10,3160.86×
Utah10,0810.44×
Arkansas9,8020.46×
Mississippi9,7580.46×
Nebraska7,6680.59×
New Mexico6,5540.51×
New Hampshire5,7330.56×
Rhode Island5,5190.67×
Maine5,0790.55×
Idaho5,0270.39×
Hawaii4,4150.4×
South Dakota3,1470.53×
Vermont2,7650.61×
Montana2,7500.38×
North Dakota2,3490.44×
Wyoming1,2780.33×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Lincoln Financial Field audience
BrandAffinityCategory
Goop10.75×Internet & Social Media
Governor of Michigan13.64×Politics & Society
Mathcore13.6×Music & Radio
Grinch6.77×Movies & TV
Hipster15.34×Politics & Society
Wok9.85×Food & Beverages
Google Home8.86×Technology & Electronics
Vocal harmony6.14×Music & Radio
Fairy godmother9.75×Literature
Harlow15.28×Travel & Leisure
No Escape (1994 film)14.66×Movies & TV
Elsword21.02×Games
Hibachi9.63×Food & Beverages
La Jolla10.06×Travel & Leisure
Historic site4.62×Arts & Culture
Guitarist (magazine)12.04×Music & Radio
headspace9.52×Health
TV Fanatic10.8×Movies & TV
Cherish (group)10.36×Music & Radio
Grace Slick8.28×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Lincoln Financial Field audience
TraitClusterScore
ExtroversionTHRILL1.07
Social Media UsageJOY1.03
Sports ActivityPOWER1
Early Adopter MentalityPOWER1
Risk AppetiteTHRILL0.97
LGBTQ+ IdentityOPEN0.96

Worldwide distribution

Worldwide audience distribution share by country for Lincoln Financial Field
CountryShare
United States75.4%
Brazil9.4%
United Kingdom2.4%

See Lincoln Financial Field audiences in other countries

More Stadium audiences in United States

Frequently asked questions

How many fans does Lincoln Financial Field have in United States?

Lincoln Financial Field has an estimated audience of 2,578,823 people in United States, concentrated in Pennsylvania and New Jersey.

What is the gender split and age of Lincoln Financial Field fans?

42.4% of Lincoln Financial Field fans are female, 57.6% are male, with an average age of 37.1 years.

Which brands do Lincoln Financial Field fans like most?

Lincoln Financial Field fans show strongest brand affinity for Goop (10.75×), Governor of Michigan (13.64×), and Mathcore (13.6×) over the country average.

Where do Lincoln Financial Field fans live in United States?

Lincoln Financial Field fans in United States are most concentrated in Pennsylvania (reach 800,568), New Jersey (reach 308,783), and New York (reach 163,448). These three regions account for the largest share of the active audience.

What other brands do Lincoln Financial Field fans also like?

Beyond Lincoln Financial Field itself, the audience over-indexes on Governor of Michigan (13.64×), Mathcore (13.6×), Grinch (6.77×), and Hipster (15.34×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Lincoln Financial Field. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.