Link Audience in United States

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Link has an estimated audience of 5,924,157 people in United States. 53.6% are female, 46.4% are male, average age 40.6. Top regions: California, New York, Texas. Top brand affinities: Elsword, Israel, Kendra Scott, Japanese domestic market, Jeep Wagoneer.

The average Link fan in United States is 40.6 years old, balanced, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Elsword, Israel, Kendra Scott, with strongest over-indexing on Elsword (25.77× the country average). Demographically, the Link audience skews balanced with an average age of 40.6, and over-indexes on personality traits such as Extroversion, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: POI · Subtype: Concert venue

Demographics of Link fans

Demographic split for Link audience in United States
MetricValue
Female53.6%
Male46.4%
Average age40.6
Estimated audience size5,924,157

Audience persona

The typical Link fan in United States is balanced, around 40.6 years old, with strong Extroversion tendencies and a notable affinity for Elsword.

Top regions in United States

Top regions ranked by reach for Link in United States
RegionReachAffinity
California962,2781.48×
New York552,6491.67×
Texas530,7211.04×
Florida361,5960.9×
Illinois313,4421.59×
Pennsylvania202,6551.02×
Massachusetts191,0941.64×
Georgia186,0331.02×
North Carolina185,5901.04×
Virginia178,5491.24×
Washington172,4201.45×
New Jersey170,1411.13×
Ohio157,5930.86×
Michigan141,1580.91×
Louisiana135,9881.78×
Colorado133,8331.43×
Arizona121,8801.01×
Tennessee108,2180.91×
Indiana100,9300.93×
Maryland99,9660.98×
Minnesota88,6531.04×
Missouri87,7460.92×
Wisconsin78,7770.88×
Oregon77,4531.14×
South Carolina74,5200.84×
Connecticut66,4491.12×
Utah64,7571.22×
Alabama63,8440.77×
Kentucky58,3260.79×
Oklahoma49,8190.76×
Nevada45,0540.79×
Arkansas45,0180.92×
Kansas40,2050.86×
Washington, District of Columbia39,9072.24×
Iowa39,2820.8×
Mississippi29,2350.6×
Idaho25,5720.86×
Nebraska23,7780.8×
New Hampshire21,7700.93×
Maine19,7970.93×
New Mexico17,5360.59×
Rhode Island17,1810.91×
West Virginia16,6660.6×
Hawaii16,5840.65×
Montana11,8460.72×
Delaware10,7400.66×
Vermont9,7810.94×
Alaska8,8230.7×
North Dakota8,1630.67×
South Dakota7,8090.57×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Link audience
BrandAffinityCategory
Elsword25.77×Games
Israel2.94×Travel & Leisure
Kendra Scott1.52×Fashion & Accessoires
Japanese domestic market2.47×Politics & Society
Jeep Wagoneer2.34×Cars & Mobility
Stamp collecting1.79×Home & Garden
Home staging1.85×Home & Garden
Hocus Pocus1.69×Movies & TV
UK garage1.89×Music & Radio
Jeep Grand Cherokee (WJ)2.05×Cars & Mobility
Kento Yamazaki3.14×Movies & TV
Corona (band)1.59×Music & Radio
Primos Hunting5.39×Sports
Keeper (password manager)1.62×Technology & Electronics
Hayward, California2.69×Travel & Leisure
Consequence (rapper)1.57×Music & Radio
jordy nelson3.5×Sports
Inland Empire (film)2.22×Movies & TV
Isometric exercise1.88×Sports
La Opinión1.52×News

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Link audience
TraitClusterScore
ExtroversionTHRILL1.26
LGBTQ+ IdentityOPEN1.18
Social Media UsageJOY1.15
IndulgenceJOY1.01
Family OrientationCONSERVATISM1.01
Luxury OrientationPREMIUM0.99

Worldwide distribution

Worldwide audience distribution share by country for Link
CountryShare
United States28.6%
United Kingdom6.3%
Japan6.2%

See Link audiences in other countries

More Concert venue audiences in United States

Frequently asked questions

How many fans does Link have in United States?

Link has an estimated audience of 5,924,157 people in United States, concentrated in California and New York.

What is the gender split and age of Link fans?

53.6% of Link fans are female, 46.4% are male, with an average age of 40.6 years.

Which brands do Link fans like most?

Link fans show strongest brand affinity for Elsword (25.77×), Israel (2.94×), and Kendra Scott (1.52×) over the country average.

Where do Link fans live in United States?

Link fans in United States are most concentrated in California (reach 962,278), New York (reach 552,649), and Texas (reach 530,721). These three regions account for the largest share of the active audience.

What other brands do Link fans also like?

Beyond Link itself, the audience over-indexes on Israel (2.94×), Kendra Scott (1.52×), Japanese domestic market (2.47×), and Jeep Wagoneer (2.34×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Link. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.