Loan origination Audience in United States

Loan origination logo

Loan origination has an estimated audience of 1,760,886 people in United States. 49.1% are female, 50.9% are male, average age 45.4. Top regions: California, New York, Texas. Top brand affinities: Overboard (film), edureka, CAC 40, Jack White, All You Can Eat.

The average Loan origination fan in United States is 45.4 years old, balanced, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Overboard (film), edureka, CAC 40, with strongest over-indexing on Overboard (film) (8.1× the country average). Demographically, the Loan origination audience skews balanced with an average age of 45.4, and over-indexes on personality traits such as Quality Awareness, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Topic

Demographics of Loan origination fans

Demographic split for Loan origination audience in United States
MetricValue
Female49.1%
Male50.9%
Average age45.4
Estimated audience size1,760,886

Audience persona

The typical Loan origination fan in United States is balanced, around 45.4 years old, with strong Quality Awareness tendencies and a notable affinity for Overboard (film).

Top regions in United States

Top regions ranked by reach for Loan origination in United States
RegionReachAffinity
California150,7630.78×
New York129,1101.31×
Texas106,2620.7×
Florida63,6360.53×
Virginia43,0031×
Illinois35,7030.61×
North Carolina32,3640.61×
New Jersey30,5900.68×
Pennsylvania29,8550.5×
Georgia28,9700.53×
Massachusetts27,5350.79×
Washington23,5190.67×
Ohio21,2270.39×
Michigan20,3480.44×
Colorado20,1030.72×
Tennessee19,3070.55×
Arizona17,9920.5×
Kentucky17,1300.78×
Maryland17,1150.57×
Missouri16,4430.58×
Louisiana13,8540.61×
Indiana13,5830.42×
Mississippi13,3560.92×
Arkansas11,8650.82×
Oklahoma11,6040.59×
Minnesota11,1280.44×
Connecticut11,1030.63×
Alabama11,0540.45×
West Virginia11,0261.34×
Alaska11,0032.92×
South Carolina10,4550.39×
Kansas10,1840.73×
Idaho10,1821.15×
Oregon10,1600.5×
Wisconsin10,1200.38×
Hawaii9,7271.29×
Iowa9,6680.67×
Montana9,5921.96×
South Dakota9,4682.33×
Utah9,3780.59×
North Dakota9,2182.55×
New Hampshire9,0851.31×
Wyoming8,9193.42×
Nebraska8,8961.01×
New Mexico8,8501×
Nevada8,8210.52×
Rhode Island8,7731.57×
Maine8,7671.39×
Vermont8,6282.79×
Delaware7,8561.62×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Loan origination audience
BrandAffinityCategory
Overboard (film)8.1×Movies & TV
edureka13.69×Business & Career
CAC 401.84×Business & Career
Jack White1.53×Movies & TV
All You Can Eat2.74×Food & Beverages
Eden Lake2.2×Movies & TV
Buying a House1.77×Home & Garden
Ohio State Buckeyes women's basketball3.02×Sports
Earth Fare3.05×Shopping
Software widget3.43×Technology & Electronics
Lebanese cuisine1.73×Food & Beverages
Parasyte3.4×Literature
Certified diabetes educator2.74×Business & Career
Eddie George2.24×Sports
Underarm hair1.59×Beauty & Wellness
Fast Five1.57×Movies & TV
Nantes1.75×Travel & Leisure
JBS USA2.8×Food & Beverages
education.com2.36×Kids & Family
Empire Records1.78×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Loan origination audience
TraitClusterScore
Quality AwarenessPREMIUM1.92
TravellingTHRILL1.69
Career OrientationPOWER1.59
Need for SecurityCONSERVATISM1.53
Family OrientationCONSERVATISM1.44
Price SensitivityPREMIUM1.13

Worldwide distribution

Worldwide audience distribution share by country for Loan origination
CountryShare
United States67.4%
United Kingdom8.5%
Canada6.0%

See Loan origination audiences in other countries

More Business & Career audiences in United States

Frequently asked questions

How many fans does Loan origination have in United States?

Loan origination has an estimated audience of 1,760,886 people in United States, concentrated in California and New York.

What is the gender split and age of Loan origination fans?

49.1% of Loan origination fans are female, 50.9% are male, with an average age of 45.4 years.

Which brands do Loan origination fans like most?

Loan origination fans show strongest brand affinity for Overboard (film) (8.1×), edureka (13.69×), and CAC 40 (1.84×) over the country average.

Where do Loan origination fans live in United States?

Loan origination fans in United States are most concentrated in California (reach 150,763), New York (reach 129,110), and Texas (reach 106,262). These three regions account for the largest share of the active audience.

What other brands do Loan origination fans also like?

Beyond Loan origination itself, the audience over-indexes on edureka (13.69×), CAC 40 (1.84×), Jack White (1.53×), and All You Can Eat (2.74×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Loan origination. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.