Love Fishing Audience in United States
Love Fishing has an estimated audience of 278,055 people in United States. 25.6% are female, 74.4% are male, average age 36.9. Top regions: Arkansas, California, Texas. Top brand affinities: YES Network, Spinnerbait, Dennis Rodman, Catfish, Daiso.
The average Love Fishing fan in United States is 36.9 years old, more male, and lives primarily in Arkansas. The audience is concentrated in Arkansas, California, Texas. Top brand affinities include YES Network, Spinnerbait, Dennis Rodman, with strongest over-indexing on YES Network (69.42× the country average). Demographically, the Love Fishing audience skews more male with an average age of 36.9, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Type: Topic
Demographics of Love Fishing fans
| Metric | Value |
|---|---|
| Female | 25.6% |
| Male | 74.4% |
| Average age | 36.9 |
| Estimated audience size | 278,055 |
Audience persona
The typical Love Fishing fan in United States is more male, around 36.9 years old, with strong Luxury Orientation tendencies and a notable affinity for YES Network.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Arkansas | 51,001 | 22.26× |
| California | 9,279 | 0.3× |
| Texas | 7,688 | 0.32× |
| Florida | 6,023 | 0.32× |
| North Carolina | 5,670 | 0.68× |
| Illinois | 4,749 | 0.51× |
| New York | 3,582 | 0.23× |
| Pennsylvania | 2,234 | 0.24× |
| Virginia | 2,002 | 0.3× |
| Georgia | 1,953 | 0.23× |
| Michigan | 1,718 | 0.24× |
| New Jersey | 1,632 | 0.23× |
| Tennessee | 1,576 | 0.28× |
| Ohio | 1,490 | 0.17× |
| Mississippi | 1,333 | 0.58× |
| Louisiana | 1,284 | 0.36× |
| Washington | 1,274 | 0.23× |
| Arizona | 1,271 | 0.22× |
| Missouri | 1,230 | 0.27× |
| South Carolina | 1,217 | 0.29× |
| Colorado | 1,203 | 0.27× |
| Alabama | 1,195 | 0.31× |
| Indiana | 1,186 | 0.23× |
| Oklahoma | 1,158 | 0.37× |
| Kentucky | 1,139 | 0.33× |
| West Virginia | 1,100 | 0.85× |
| Alaska | 1,098 | 1.85× |
| Kansas | 1,016 | 0.46× |
| Idaho | 1,016 | 0.73× |
| Wisconsin | 1,010 | 0.24× |
| Utah | 1,008 | 0.4× |
| Maryland | 996 | 0.21× |
| Hawaii | 970 | 0.81× |
| Iowa | 965 | 0.42× |
| Montana | 957 | 1.24× |
| South Dakota | 945 | 1.47× |
| Oregon | 941 | 0.3× |
| North Dakota | 920 | 1.61× |
| New Hampshire | 906 | 0.83× |
| Minnesota | 902 | 0.23× |
| Massachusetts | 893 | 0.16× |
| Wyoming | 890 | 2.16× |
| Nebraska | 888 | 0.64× |
| Connecticut | 886 | 0.32× |
| New Mexico | 883 | 0.63× |
| Nevada | 880 | 0.33× |
| Rhode Island | 875 | 0.99× |
| Maine | 875 | 0.88× |
| Vermont | 861 | 1.76× |
| Delaware | 784 | 1.02× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| YES Network | 69.42× | Movies & TV |
| Spinnerbait | 38.6× | Sports |
| Dennis Rodman | 17.6× | Sports |
| Catfish | 14.31× | Movies & TV |
| Daiso | 18.48× | Fashion & Accessoires |
| Angling | 8.15× | Sports |
| Sean Payton | 20× | Sports |
| Tackle Warehouse | 14.86× | Shopping |
| StubHub | 6.22× | Travel & Leisure |
| Autism Awareness | 6.37× | Health |
| Planet Fitness | 2.64× | Sports |
| Cross-country skiing | 10.12× | Sports |
| Mahi-mahi | 29.72× | Pets & Animals |
| JBL | 8.93× | Technology & Electronics |
| Bass guitar | 2.92× | Music & Radio |
| Clarinet | 5.25× | Music & Radio |
| Fly fishing | 3.88× | Sports |
| Luxury Travel | 6.83× | Travel & Leisure |
| Circuit de Spa-Francorchamps | 20.64× | Sports |
| Carpentry | 3.18× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 2.14 |
| Risk Appetite | THRILL | 1.61 |
| Patriotism | CONSERVATISM | 1.32 |
| Quality Awareness | PREMIUM | 1.27 |
| Pet Ownership | JOY | 1.15 |
| Individualism | JOY | 1.14 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 21.9% |
| Japan | 17.9% |
| Germany | 9.3% |
See Love Fishing audiences in other countries
More audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Love Fishing have in United States?
Love Fishing has an estimated audience of 278,055 people in United States, concentrated in Arkansas and California.
What is the gender split and age of Love Fishing fans?
25.6% of Love Fishing fans are female, 74.4% are male, with an average age of 36.9 years.
Which brands do Love Fishing fans like most?
Love Fishing fans show strongest brand affinity for YES Network (69.42×), Spinnerbait (38.6×), and Dennis Rodman (17.6×) over the country average.
Where do Love Fishing fans live in United States?
Love Fishing fans in United States are most concentrated in Arkansas (reach 51,001), California (reach 9,279), and Texas (reach 7,688). These three regions account for the largest share of the active audience.
What other brands do Love Fishing fans also like?
Beyond Love Fishing itself, the audience over-indexes on Spinnerbait (38.6×), Dennis Rodman (17.6×), Catfish (14.31×), and Daiso (18.48×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Love Fishing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.