Mae Hong Son Province Audience in United States

Mae Hong Son Province has an estimated audience of 259,235 people in United States. 71.9% are female, 28.1% are male, average age 41.3. Top regions: California, New York, Texas. Top brand affinities: GoDaddy, Jollibee, Astro (Malaysian satellite television), Indeed.com, Honda Accord.

The average Mae Hong Son Province fan in United States is 41.3 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include GoDaddy, Jollibee, Astro (Malaysian satellite television), with strongest over-indexing on GoDaddy (61.15× the country average). Demographically, the Mae Hong Son Province audience skews more female with an average age of 41.3, and over-indexes on personality traits such as Luxury Orientation, Mindfulness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI

Demographics of Mae Hong Son Province fans

Demographic split for Mae Hong Son Province audience in United States
MetricValue
Female71.9%
Male28.1%
Average age41.3
Estimated audience size259,235

Audience persona

The typical Mae Hong Son Province fan in United States is more female, around 41.3 years old, with strong Luxury Orientation tendencies and a notable affinity for GoDaddy.

Top regions in United States

Top regions ranked by reach for Mae Hong Son Province in United States
RegionReachAffinity
California28,5521×
New York23,5741.63×
Texas11,8830.53×
Florida8,5640.49×
Washington6,2011.19×
Minnesota5,9371.6×
Illinois5,8140.67×
North Carolina4,3710.56×
Virginia4,2990.68×
Kentucky4,2811.32×
Oregon3,9351.32×
Colorado3,7880.93×
Georgia3,7030.46×
Michigan3,6110.53×
Massachusetts3,4940.68×
Arizona3,3730.64×
Indiana3,3290.7×
Wisconsin2,9630.76×
Iowa2,8811.35×
Pennsylvania2,7550.32×
Utah2,7461.18×
New Jersey2,6260.4×
Nebraska2,3091.78×
Ohio2,2670.28×
Hawaii2,1501.93×
Tennessee2,0250.39×
Missouri1,9920.48×
Kansas1,9580.96×
Louisiana1,5980.48×
Arkansas1,5970.75×
Mississippi1,5410.72×
Maryland1,4810.33×
Oklahoma1,3390.46×
Washington, District of Columbia1,3091.68×
Connecticut1,2810.49×
Alabama1,2750.35×
Idaho1,2720.98×
West Virginia1,2721.05×
Alaska1,2692.29×
South Carolina1,2060.31×
Nevada1,1870.47×
Montana1,1061.54×
New Mexico1,1060.85×
South Dakota1,0921.82×
Vermont1,0782.37×
North Dakota1,0632×
New Hampshire1,0481.03×
Wyoming1,0292.68×
Rhode Island1,0121.23×
Maine1,0111.09×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Mae Hong Son Province audience
BrandAffinityCategory
GoDaddy61.15×Technology & Electronics
Jollibee29.35×Food & Beverages
Astro (Malaysian satellite television)50.11×Movies & TV
Indeed.com7.88×Business & Career
Honda Accord22.69×Cars & Mobility
Monarchy17.16×Politics & Society
Catherine O'Hara9.93×Movies & TV
JD Sports18.62×Shopping
Luxury Travel17.69×Travel & Leisure
Virginia Woolf45.56×Literature
BTS16.4×Music & Radio
OtterBox21.97×Technology & Electronics
MSN4.32×News
Philippine Airlines25.64×Travel & Leisure
Redbubble20.54×Literature
Google Maps3.92×Internet & Social Media
Thailand8.51×Travel & Leisure
Google News5.6×News
Sienna Miller23.86×Movies & TV
Vintage Jewelry56.48×Fashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Mae Hong Son Province audience
TraitClusterScore
Luxury OrientationPREMIUM4.31
MindfulnessBALANCE1.65
LGBTQ+ IdentityOPEN1.65
Sports ActivityPOWER1.52
SustainabilityBALANCE1.34
ExtroversionTHRILL1.33

Worldwide distribution

Worldwide audience distribution share by country for Mae Hong Son Province
CountryShare
Thailand33.0%
Japan19.3%
United States12.3%

See Mae Hong Son Province audiences in other countries

More Travel & Leisure audiences in United States

Frequently asked questions

How many fans does Mae Hong Son Province have in United States?

Mae Hong Son Province has an estimated audience of 259,235 people in United States, concentrated in California and New York.

What is the gender split and age of Mae Hong Son Province fans?

71.9% of Mae Hong Son Province fans are female, 28.1% are male, with an average age of 41.3 years.

Which brands do Mae Hong Son Province fans like most?

Mae Hong Son Province fans show strongest brand affinity for GoDaddy (61.15×), Jollibee (29.35×), and Astro (Malaysian satellite television) (50.11×) over the country average.

Where do Mae Hong Son Province fans live in United States?

Mae Hong Son Province fans in United States are most concentrated in California (reach 28,552), New York (reach 23,574), and Texas (reach 11,883). These three regions account for the largest share of the active audience.

What other brands do Mae Hong Son Province fans also like?

Beyond Mae Hong Son Province itself, the audience over-indexes on Jollibee (29.35×), Astro (Malaysian satellite television) (50.11×), Indeed.com (7.88×), and Honda Accord (22.69×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Mae Hong Son Province. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.