Rascasse Audience Intelligence

Magnification Audience in United States

A data profile of the people who buy, follow and care about Magnification in United States — modelled from more than twelve digital signal sources. Magnification has an estimated audience of 1,087,642 people in United States.

The average Magnification fan in United States is 49.1 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Big 5 Sporting Goods, AutoZone, Drudge Report, with strongest over-indexing on Big 5 Sporting Goods (13.59× the country average).

Demographically, the Magnification audience skews more male with an average age of 49.1, and over-indexes on personality traits such as Patriotism, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Magnification fan in United States is more male, around 49.1 years old, with strong Patriotism tendencies and a notable affinity for Big 5 Sporting Goods.

Category: Technology & Electronics · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Magnification profile in United States.

Audience size
1.1M
in United States
Gender
23.6%
76.4% male
Age
49.1
average years
Country rank
#22373
Topic in United States
Fig. 01

Search interest · 12-month trend

-15%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Magnification fans

23.6% are female, 76.4% are male, average age 49.1.

Fig. 02

Gender split

23.6%
Female
76.4%
Male
Demographic split for Magnification audience in United States
MetricValue
Female23.6%
Male76.4%
Average age49.1
Estimated audience size1,087,642
Fig. 03

Age distribution

Ø 49.1
average years
Age distribution of the Magnification audience in United States
Age bracketShare%
16-197%
20-297%
30-3912%
40-4924%
50+50%
Fig. 04

Worldwide distribution

50.0%

of the worldwide Magnification audience comes from United States.

Worldwide audience distribution share by country for Magnification
CountryShare
United States50.0%
United Kingdom8.9%
Australia6.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Magnification audience in United States is strongest.

Fig. 05

Top regions by affinity

Magnification fans by region: top regions in United States
#RegionReachAffinity×
01Minnesota~20K1.52×
02Virginia~30K1.32×
03Mississippi~10K1.24×
04Georgia~40K1.23×
05Alabama~20K1.21×
06New Jersey~30K1.20×
07Michigan~30K1.14×
08North Carolina~40K1.12×
09Utah~10K1.12×
10Louisiana~20K1.11×
11Oklahoma~10K1.11×
12Florida~80K1.09×
13South Carolina~20K1.07×
14Arkansas~10K1.07×
15Missouri~20K1.05×
16California~100K1.04×
17Indiana~20K1.03×
18Maryland~20K1.03×
19Kentucky~10K1.03×
20West Virginia~5K1.03×
21Tennessee~20K1.02×
22Kansas~9K1.02×
23Texas~90K1.01×
24Oregon~10K1.01×
25New Mexico~6K1.01×
26Hawaii~5K1.01×
27Pennsylvania~40K1.00×
28Idaho~5K0.99×
29North Dakota~2K0.99×
30Arizona~20K0.98×
31Washington~20K0.97×
32Ohio~30K0.95×
33Delaware~3K0.95×
34Alaska~2K0.95×
35Illinois~30K0.94×
36Iowa~8K0.93×
37Connecticut~10K0.92×
38Maine~4K0.92×
39Washington, District of Columbia~3K0.91×
40Montana~3K0.91×
41Massachusetts~20K0.90×
42Nevada~9K0.90×
43New Hampshire~4K0.90×
44Vermont~2K0.90×
45South Dakota~2K0.89×
46Nebraska~5K0.88×
47Rhode Island~3K0.87×
48New York~50K0.86×
49Colorado~10K0.86×
50Wisconsin~10K0.86×
Fig. 06

Affinity by region

Affinity by region — Magnification, United States
0.86×1.00×1.52×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Magnification audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Magnification audience
#·InterestCategoryAffinity×
01Big 5 Sporting GoodsSports13.59×
02Sierra Trading PostFashion & Accessoires10.90×
03Drudge ReportSports5.02×
04PoliticoPolitics & Society4.64×
05Harbor Freight ToolsHome & Garden4.60×
06Solar panelHome & Garden4.30×
07Self-defenseSports3.92×
08Advance Auto PartsCars & Mobility3.39×
09Renewable energyBusiness & Career3.38×
10Bass Pro ShopsSports3.37×
11New York PostNews3.29×
12O'Reilly Auto PartsCars & Mobility3.26×
13Sustainable energyHome & Garden3.16×
14AutoZoneCars & Mobility3.02×
15Solar energyHome & Garden2.72×
16Hardware storeHome & Garden2.58×
17MenardsHome & Garden2.54×
18Fox News ChannelMovies & TV2.23×
19NostalgiaHome & Garden2.08×
20PowerballGames1.80×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Magnification audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Magnification audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM3.19×
IndividualismJOY1.66×
Need for SecurityCONSERVATISM1.58×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Magnification audience · Rather not
TraitClusterDeviationScore
Healthy LifestyleBALANCE0.87×
Design AffinityPREMIUM0.90×
MindfulnessBALANCE0.91×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Magnification have in United States?

Magnification has an estimated audience of 1,087,642 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Magnification fans?

23.6% of Magnification fans are female, 76.4% are male, with an average age of 49.1 years.

03

Which brands do Magnification fans like most?

Magnification fans show strongest brand affinity for Big 5 Sporting Goods (13.59×), AutoZone (3.02×), and Drudge Report (5.02×) over the country average.

04

Where do Magnification fans live in United States?

Magnification fans in United States are most concentrated in California (reach ~100K), Texas (reach ~90K), and Florida (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do Magnification fans also like?

Beyond Magnification itself, the audience over-indexes on AutoZone (3.02×), Drudge Report (5.02×), Sierra Trading Post (10.9×), and Solar panel (4.3×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Magnification. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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