Magnification Audience in United States

Magnification logo

Magnification has an estimated audience of 1,087,642 people in United States. 23.6% are female, 76.4% are male, average age 49.1. Top regions: California, Texas, Florida. Top brand affinities: Vocal harmony, Urban Outfitters, Israel, Governor of Michigan, Grinch.

The average Magnification fan in United States is 49.1 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Vocal harmony, Urban Outfitters, Israel, with strongest over-indexing on Vocal harmony (5.53× the country average). Demographically, the Magnification audience skews more male with an average age of 49.1, and over-indexes on personality traits such as Patriotism, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Topic

Demographics of Magnification fans

Demographic split for Magnification audience in United States
MetricValue
Female23.6%
Male76.4%
Average age49.1
Estimated audience size1,087,642

Audience persona

The typical Magnification fan in United States is more male, around 49.1 years old, with strong Patriotism tendencies and a notable affinity for Vocal harmony.

Top regions in United States

Top regions ranked by reach for Magnification in United States
RegionReachAffinity
California130,4751.09×
Texas97,2261.04×
Florida85,7521.16×
New York58,0560.96×
Georgia42,6401.27×
North Carolina37,5061.15×
Virginia37,1821.4×
Illinois34,9410.96×
Pennsylvania33,7660.92×
Michigan33,7221.19×
New Jersey32,1831.16×
Ohio31,1200.93×
Minnesota25,0951.61×
Arizona23,4091.05×
Washington22,7591.04×
Tennessee22,2241.02×
Maryland20,6891.11×
Massachusetts20,4370.95×
Missouri19,1531.09×
Indiana18,7850.95×
Alabama18,4581.21×
South Carolina17,1911.05×
Louisiana16,3021.16×
Colorado15,3220.89×
Wisconsin13,3500.82×
Kentucky13,1030.96×
Oklahoma12,6601.05×
Oregon12,4010.99×
Utah12,0611.24×
Mississippi11,2881.26×
Nevada9,8050.93×
Connecticut9,7370.89×
Arkansas9,6641.08×
Kansas8,9211.04×
Iowa8,1720.91×
Idaho5,5281.01×
New Mexico5,2130.96×
Hawaii4,7331.01×
West Virginia4,5180.89×
Nebraska4,3750.8×
New Hampshire3,6300.85×
Maine3,3230.85×
Washington, District of Columbia3,1670.97×
Rhode Island2,5160.73×
Delaware2,4950.83×
Montana2,2600.75×
Alaska1,9730.85×
North Dakota1,8420.82×
South Dakota1,6490.66×
Vermont1,2820.67×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Magnification audience
BrandAffinityCategory
Vocal harmony5.53×Music & Radio
Urban Outfitters2.22×Shopping
Israel2.22×Travel & Leisure
Governor of Michigan7.75×Politics & Society
Grinch4.05×Movies & TV
Wok6.43×Food & Beverages
Hibachi7.21×Food & Beverages
Hipster8.38×Politics & Society
Cherish (group)8.96×Music & Radio
Goop4.33×Internet & Social Media
Google Home4.74×Technology & Electronics
Mothercare2.22×Kids & Family
Hatch, New Mexico10.83×Travel & Leisure
El Paso County, Colorado8.59×Travel & Leisure
Fairy godmother4.74×Literature
Grace Slick5.39×Music & Radio
La Jolla5.5×Travel & Leisure
Wikia1.93×Internet & Social Media
Home staging2.98×Home & Garden
headspace5.04×Health

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Magnification audience
TraitClusterScore
PatriotismCONSERVATISM2.13
Need for SecurityCONSERVATISM1.28
IndividualismJOY1.23
Risk AppetiteTHRILL1.23
Quality AwarenessPREMIUM1.23
DIY MentalityTHRILL1.22

Worldwide distribution

Worldwide audience distribution share by country for Magnification
CountryShare
United States50.2%
United Kingdom9.0%
Australia6.0%

See Magnification audiences in other countries

More Technology & Electronics audiences in United States

Frequently asked questions

How many fans does Magnification have in United States?

Magnification has an estimated audience of 1,087,642 people in United States, concentrated in California and Texas.

What is the gender split and age of Magnification fans?

23.6% of Magnification fans are female, 76.4% are male, with an average age of 49.1 years.

Which brands do Magnification fans like most?

Magnification fans show strongest brand affinity for Vocal harmony (5.53×), Urban Outfitters (2.22×), and Israel (2.22×) over the country average.

Where do Magnification fans live in United States?

Magnification fans in United States are most concentrated in California (reach 130,475), Texas (reach 97,226), and Florida (reach 85,752). These three regions account for the largest share of the active audience.

What other brands do Magnification fans also like?

Beyond Magnification itself, the audience over-indexes on Urban Outfitters (2.22×), Israel (2.22×), Governor of Michigan (7.75×), and Grinch (4.05×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Magnification. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.