Mahalia Jackson Audience in United States

Mahalia Jackson logo

Mahalia Jackson has an estimated audience of 327,226 people in United States. 78.3% are female, 21.7% are male, average age 41.2. Top regions: Texas, Georgia, California. Top brand affinities: Natural rubber, Whataburger, Albert Hammond, Jr., Commercial mortgage, Mortgage insurance.

The average Mahalia Jackson fan in United States is 41.2 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, Georgia, California. Top brand affinities include Natural rubber, Whataburger, Albert Hammond, Jr., with strongest over-indexing on Natural rubber (6.07× the country average). Demographically, the Mahalia Jackson audience skews more female with an average age of 41.2, and over-indexes on personality traits such as Urban Lifestyle, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Gospel

Demographics of Mahalia Jackson fans

Demographic split for Mahalia Jackson audience in United States
MetricValue
Female78.3%
Male21.7%
Average age41.2
Estimated audience size327,226

Audience persona

The typical Mahalia Jackson fan in United States is more female, around 41.2 years old, with strong Urban Lifestyle tendencies and a notable affinity for Natural rubber.

Top regions in United States

Top regions ranked by reach for Mahalia Jackson in United States
RegionReachAffinity
Texas28,5051.01×
Georgia27,1102.69×
California22,8700.64×
Florida21,7130.98×
Louisiana19,2804.57×
New York17,8400.98×
Illinois15,9181.46×
North Carolina15,6851.59×
Alabama13,3652.92×
Tennessee11,2931.72×
Virginia10,5011.32×
Maryland10,1351.8×
Ohio10,0351×
Michigan9,5151.11×
Pennsylvania9,3730.85×
South Carolina8,4091.71×
Mississippi8,2973.08×
New Jersey7,1870.86×
Missouri5,7461.09×
Indiana5,5060.92×
Arizona4,2910.64×
Massachusetts4,2160.65×
Arkansas3,8451.43×
Kentucky3,7500.91×
Washington3,7160.57×
Oklahoma3,1860.88×
Wisconsin2,9870.61×
Minnesota2,6330.56×
Colorado2,5190.49×
Connecticut2,5150.77×
Nevada2,2030.7×
Kansas1,8640.72×
Washington, District of Columbia1,8501.88×
Oregon1,8470.49×
Iowa1,3740.51×
Delaware1,1421.26×
Utah8760.3×
New Mexico7810.48×
Nebraska7660.47×
West Virginia7120.47×
Rhode Island5860.56×
Hawaii5650.4×
Idaho4930.3×
Maine4440.38×
New Hampshire4300.33×
Alaska2960.42×
Vermont2690.47×
Montana2580.28×
South Dakota1830.24×
North Dakota1690.25×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Mahalia Jackson audience
BrandAffinityCategory
Natural rubber6.07×Cars & Mobility
Whataburger3.68×Food & Beverages
Albert Hammond, Jr.13.51×Music & Radio
Commercial mortgage3.36×Business & Career
Mortgage insurance2.3×Business & Career
Jack White2.07×Movies & TV
Public speaking1.66×Politics & Society
Brittney Griner2.25×Sports
Lebanese cuisine1.73×Food & Beverages
Overtone1.95×Beauty & Wellness
Iguala2.85×Travel & Leisure
Leprechaun1.63×Literature
E-box1.91×Health
WAOW2.46×Movies & TV
Alan Greenspan1.94×Business & Career
Cachorros1.71×Pets & Animals
Dalit2.72×Politics & Society
Cachaça2.58×Food & Beverages
Islamic eschatology1.56×Politics & Society
Italian Riviera1.54×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Mahalia Jackson audience
TraitClusterScore
Urban LifestyleOPEN1.63
LGBTQ+ IdentityOPEN1.49
Community OrientationOPEN1.43
SpiritualityBALANCE1.37
MindfulnessBALANCE1.34
Risk AppetiteTHRILL1.31

Worldwide distribution

Worldwide audience distribution share by country for Mahalia Jackson
CountryShare
United States66.1%
Germany9.3%
United Kingdom4.3%

See Mahalia Jackson audiences in other countries

More Gospel audiences in United States

Frequently asked questions

How many fans does Mahalia Jackson have in United States?

Mahalia Jackson has an estimated audience of 327,226 people in United States, concentrated in Texas and Georgia.

What is the gender split and age of Mahalia Jackson fans?

78.3% of Mahalia Jackson fans are female, 21.7% are male, with an average age of 41.2 years.

Which brands do Mahalia Jackson fans like most?

Mahalia Jackson fans show strongest brand affinity for Natural rubber (6.07×), Whataburger (3.68×), and Albert Hammond, Jr. (13.51×) over the country average.

Where do Mahalia Jackson fans live in United States?

Mahalia Jackson fans in United States are most concentrated in Texas (reach 28,505), Georgia (reach 27,110), and California (reach 22,870). These three regions account for the largest share of the active audience.

What other brands do Mahalia Jackson fans also like?

Beyond Mahalia Jackson itself, the audience over-indexes on Whataburger (3.68×), Albert Hammond, Jr. (13.51×), Commercial mortgage (3.36×), and Mortgage insurance (2.3×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Mahalia Jackson. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.