Main Street, U.S.A. Audience in United States

Main Street, U.S.A. has an estimated audience of 500,949 people in United States. 80.8% are female, 19.2% are male, average age 40.9. Top regions: California, North Carolina, Florida. Top brand affinities: Alaska, Justice, Sinaloa, Google Analytics, WFTS-TV.
The average Main Street, U.S.A. fan in United States is 40.9 years old, more female, and lives primarily in California. The audience is concentrated in California, North Carolina, Florida. Top brand affinities include Alaska, Justice, Sinaloa, with strongest over-indexing on Alaska (1.95× the country average). Demographically, the Main Street, U.S.A. audience skews more female with an average age of 40.9, and over-indexes on personality traits such as Family Orientation, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: Theme park
Demographics of Main Street, U.S.A. fans
| Metric | Value |
|---|---|
| Female | 80.8% |
| Male | 19.2% |
| Average age | 40.9 |
| Estimated audience size | 500,949 |
Audience persona
The typical Main Street, U.S.A. fan in United States is more female, around 40.9 years old, with strong Family Orientation tendencies and a notable affinity for Alaska.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 92,413 | 1.68× |
| North Carolina | 64,031 | 4.25× |
| Florida | 51,101 | 1.51× |
| Texas | 22,462 | 0.52× |
| New York | 20,590 | 0.74× |
| Georgia | 19,263 | 1.25× |
| Illinois | 14,307 | 0.86× |
| Pennsylvania | 12,734 | 0.75× |
| Ohio | 11,298 | 0.73× |
| New Jersey | 10,500 | 0.82× |
| Tennessee | 9,459 | 0.94× |
| Virginia | 8,065 | 0.66× |
| Missouri | 7,551 | 0.94× |
| Arizona | 7,519 | 0.74× |
| Colorado | 7,491 | 0.95× |
| Massachusetts | 7,290 | 0.74× |
| Indiana | 7,241 | 0.79× |
| Washington | 6,800 | 0.68× |
| Michigan | 6,528 | 0.5× |
| Minnesota | 6,343 | 0.88× |
| South Carolina | 5,931 | 0.79× |
| Alabama | 5,497 | 0.79× |
| Louisiana | 4,866 | 0.75× |
| Utah | 4,778 | 1.07× |
| Maryland | 4,719 | 0.55× |
| Kentucky | 4,502 | 0.72× |
| Connecticut | 4,202 | 0.84× |
| Wisconsin | 4,198 | 0.56× |
| Oregon | 4,187 | 0.73× |
| Nevada | 3,413 | 0.7× |
| Kansas | 3,164 | 0.8× |
| Oklahoma | 3,017 | 0.54× |
| Iowa | 2,827 | 0.68× |
| Mississippi | 2,738 | 0.66× |
| Arkansas | 2,535 | 0.61× |
| West Virginia | 2,086 | 0.89× |
| Alaska | 2,082 | 1.94× |
| Idaho | 2,015 | 0.8× |
| Nebraska | 1,900 | 0.76× |
| Maine | 1,873 | 1.04× |
| Hawaii | 1,841 | 0.85× |
| Montana | 1,815 | 1.31× |
| South Dakota | 1,792 | 1.55× |
| New Hampshire | 1,790 | 0.91× |
| North Dakota | 1,744 | 1.7× |
| Rhode Island | 1,736 | 1.09× |
| Wyoming | 1,688 | 2.27× |
| New Mexico | 1,675 | 0.67× |
| Vermont | 1,633 | 1.86× |
| Delaware | 1,487 | 1.08× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Alaska | 1.95× | Travel & Leisure |
| Justice | 2.06× | Politics & Society |
| Sinaloa | 1.73× | Travel & Leisure |
| Google Analytics | 1.95× | Internet & Social Media |
| WFTS-TV | 2.19× | Movies & TV |
| Fox & Friends | 1.7× | Movies & TV |
| Kerala | 2.15× | Travel & Leisure |
| Google Wallet | 2.2× | Technology & Electronics |
| Temple Grandin | 2.05× | Literature |
| Tuscany | 1.64× | Travel & Leisure |
| Buenavista (Madrid) | 1.62× | Travel & Leisure |
| Jonathan Davis | 1.61× | Music & Radio |
| Food quality | 2.11× | Food & Beverages |
| Brooklyn College | 1.78× | Business & Career |
| Ural Mountains | 1.69× | Travel & Leisure |
| Gary Clark, Jr. | 1.61× | Music & Radio |
| John Key | 2.74× | Politics & Society |
| Ember.js | 2.57× | Technology & Electronics |
| Just Cause 3 | 2.25× | Games |
| Gauri Khan | 2.1× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Family Orientation | CONSERVATISM | 1.4 |
| Community Orientation | OPEN | 1.3 |
| Individualism | JOY | 1.27 |
| Travelling | THRILL | 1.22 |
| Creativity | OPEN | 1.2 |
| Quality Awareness | PREMIUM | 1.18 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 86.0% |
| Jordan | 6.9% |
| United Kingdom | 4.1% |
See Main Street, U.S.A. audiences in other countries
More Theme park audiences in United States
- Walt Disney World (48,675,151)
- Disneyland (40,577,225)
- Disneyland Resort (13,019,476)
- The Wizarding World of Harry Potter (Universal Orlando Resort) (7,231,231)
- Disneyland Paris (7,023,061)
Frequently asked questions
How many fans does Main Street, U.S.A. have in United States?
Main Street, U.S.A. has an estimated audience of 500,949 people in United States, concentrated in California and North Carolina.
What is the gender split and age of Main Street, U.S.A. fans?
80.8% of Main Street, U.S.A. fans are female, 19.2% are male, with an average age of 40.9 years.
Which brands do Main Street, U.S.A. fans like most?
Main Street, U.S.A. fans show strongest brand affinity for Alaska (1.95×), Justice (2.06×), and Sinaloa (1.73×) over the country average.
Where do Main Street, U.S.A. fans live in United States?
Main Street, U.S.A. fans in United States are most concentrated in California (reach 92,413), North Carolina (reach 64,031), and Florida (reach 51,101). These three regions account for the largest share of the active audience.
What other brands do Main Street, U.S.A. fans also like?
Beyond Main Street, U.S.A. itself, the audience over-indexes on Justice (2.06×), Sinaloa (1.73×), Google Analytics (1.95×), and WFTS-TV (2.19×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Main Street, U.S.A.. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.