Manufacture d'horlogerie Audience in United States
Manufacture d'horlogerie has an estimated audience of 1,824,158 people in United States. 27.5% are female, 72.5% are male, average age 38.1. Top brand affinities: Boucheron, Indeed.com, Chaumet, Google Maps, Apple Store.
Top brand affinities include Boucheron, Indeed.com, Chaumet, with strongest over-indexing on Boucheron (62.4× the country average). Demographically, the Manufacture d'horlogerie audience skews more male with an average age of 38.1, and over-indexes on personality traits such as LGBTQ+ Identity, Luxury Orientation.
Category: Fashion & Accessoires · Type: Topic
Demographics of Manufacture d'horlogerie fans
| Metric | Value |
|---|---|
| Female | 27.5% |
| Male | 72.5% |
| Average age | 38.1 |
| Estimated audience size | 1,824,158 |
Audience persona
The typical Manufacture d'horlogerie fan in United States is more male, around 38.1 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Boucheron.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Boucheron | 62.4× | Fashion & Accessoires |
| Indeed.com | 7.11× | Business & Career |
| Chaumet | 62.9× | Fashion & Accessoires |
| Google Maps | 5.44× | Internet & Social Media |
| Apple Store | 10.28× | Shopping |
| Vacheron Constantin | 22.31× | Fashion & Accessoires |
| Patek Philippe | 17.18× | Fashion & Accessoires |
| TAG Heuer | 16.84× | Fashion & Accessoires |
| Watchmaker | 17.68× | Fashion & Accessoires |
| Hublot | 18.84× | Fashion & Accessoires |
| Enterprise Rent-A-Car | 6.8× | Cars & Mobility |
| Ulysse Nardin | 30.95× | Fashion & Accessoires |
| Panerai | 19.37× | Fashion & Accessoires |
| Capital One | 4.16× | Business & Career |
| Tissot | 19.57× | Fashion & Accessoires |
| Google News | 5.81× | News |
| Breitling | 18.26× | Fashion & Accessoires |
| Bottega Veneta | 12.12× | Fashion & Accessoires |
| Omega | 12.58× | Fashion & Accessoires |
| Jimmy Choo | 12.29× | Fashion & Accessoires |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 2.35 |
| Luxury Orientation | PREMIUM | 2.02 |
| Family Orientation | CONSERVATISM | 1.8 |
| Quality Awareness | PREMIUM | 1.57 |
| Indulgence | JOY | 1.52 |
| Design Affinity | PREMIUM | 1.52 |
Worldwide distribution
| Country | Share |
|---|---|
| Japan | 19.6% |
| United States | 15.4% |
| Italy | 7.4% |
See Manufacture d'horlogerie audiences in other countries
- Manufacture d'horlogerie — Germany
- Manufacture d'horlogerie — United Kingdom
- Manufacture d'horlogerie — France
- Manufacture d'horlogerie — Italy
- Manufacture d'horlogerie — Spain
- Manufacture d'horlogerie — Brazil
- Manufacture d'horlogerie — Japan
- Manufacture d'horlogerie — South Korea
- Manufacture d'horlogerie — India
More Fashion & Accessoires audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Manufacture d'horlogerie. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.