Mass Effect (video game) Audience in United States

Mass Effect (video game) has an estimated audience of 1,046,856 people in United States. 16.8% are female, 83.2% are male, average age 34.3. Top regions: California, Texas, Florida. Top brand affinities: Battlefield 4, The Legend of Zelda, Grand Theft Auto V, Action role-playing game, Dying Light.

The average Mass Effect (video game) fan in United States is 34.3 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Battlefield 4, The Legend of Zelda, Grand Theft Auto V, with strongest over-indexing on Battlefield 4 (109.52× the country average). Demographically, the Mass Effect (video game) audience skews more male with an average age of 34.3, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Games · Type: Video / Board Game

Demographics of Mass Effect (video game) fans

Demographic split for Mass Effect (video game) audience in United States
MetricValue
Female16.8%
Male83.2%
Average age34.3
Estimated audience size1,046,856

Audience persona

The typical Mass Effect (video game) fan in United States is more male, around 34.3 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Battlefield 4.

Top regions in United States

Top regions ranked by reach for Mass Effect (video game) in United States
RegionReachAffinity
California119,0361.03×
Texas89,1280.99×
Florida60,8710.86×
New York50,2140.86×
Pennsylvania33,6280.95×
Ohio33,1381.03×
Illinois31,8660.91×
Washington30,5871.46×
Michigan30,5231.12×
North Carolina29,6520.94×
Georgia28,9330.9×
Virginia27,2491.07×
Arizona25,9931.22×
Tennessee20,8240.99×
New Jersey19,1430.72×
Indiana19,0821×
Missouri19,0561.13×
Colorado17,9351.09×
Massachusetts17,0500.83×
Oregon16,3771.36×
Maryland16,0930.89×
Kentucky15,5011.18×
Alabama15,4081.05×
Wisconsin14,4310.92×
Oklahoma14,1931.22×
Minnesota14,1650.94×
South Carolina13,0190.83×
Utah11,9431.27×
Louisiana11,5600.86×
Nevada10,9321.08×
Arkansas9,3921.09×
Iowa9,1681.06×
Kansas9,0161.09×
Connecticut8,5910.82×
Mississippi7,3120.85×
Idaho6,0191.15×
New Mexico5,1760.99×
West Virginia5,0301.03×
Nebraska4,6110.88×
New Hampshire3,8280.93×
Maine3,8031.01×
Hawaii3,4020.76×
Alaska3,2541.45×
Montana3,0471.05×
Rhode Island2,8940.87×
Washington, District of Columbia2,5100.8×
South Dakota2,1640.89×
North Dakota1,9820.92×
Delaware1,9420.67×
Vermont1,8841.02×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Mass Effect (video game) audience
BrandAffinityCategory
Battlefield 4109.52×Games
The Legend of Zelda23.5×Games
Grand Theft Auto V22.48×Games
Action role-playing game12.48×Games
Dying Light33.56×Games
GameStop6.59×Games
Mass Effect38.92×Games
Mandy Patinkin20×Movies & TV
Guardians of the Galaxy (film)11.94×Movies & TV
Magic: The Gathering11.84×Games
Angry Birds16.78×Games
Devil May Cry23.33×Games
Superman2.67×Movies & TV
Warframe29.15×Games
Call of Duty7.35×Games
Raspberry Pi22.5×Technology & Electronics
Candy Crush Saga9.6×Games
Mobile game4.06×Games
Red Dead Redemption15.83×Games
Newegg12.42×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Mass Effect (video game) audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.23
Early Adopter MentalityPOWER2.07
ExtroversionTHRILL1.2
IndividualismJOY1.12
Family OrientationCONSERVATISM1.12
Social Media UsageJOY1.11

Worldwide distribution

Worldwide audience distribution share by country for Mass Effect (video game)
CountryShare
United States26.5%
India12.4%
Japan8.3%

See Mass Effect (video game) audiences in other countries

More Games audiences in United States

Frequently asked questions

How many fans does Mass Effect (video game) have in United States?

Mass Effect (video game) has an estimated audience of 1,046,856 people in United States, concentrated in California and Texas.

What is the gender split and age of Mass Effect (video game) fans?

16.8% of Mass Effect (video game) fans are female, 83.2% are male, with an average age of 34.3 years.

Which brands do Mass Effect (video game) fans like most?

Mass Effect (video game) fans show strongest brand affinity for Battlefield 4 (109.52×), The Legend of Zelda (23.5×), and Grand Theft Auto V (22.48×) over the country average.

Where do Mass Effect (video game) fans live in United States?

Mass Effect (video game) fans in United States are most concentrated in California (reach 119,036), Texas (reach 89,128), and Florida (reach 60,871). These three regions account for the largest share of the active audience.

What other brands do Mass Effect (video game) fans also like?

Beyond Mass Effect (video game) itself, the audience over-indexes on The Legend of Zelda (23.5×), Grand Theft Auto V (22.48×), Action role-playing game (12.48×), and Dying Light (33.56×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Mass Effect (video game). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.