Rascasse Audience Intelligence

Medicare (Australia) Audience in United States

A data profile of the people who buy, follow and care about Medicare (Australia) in United States — modelled from more than twelve digital signal sources. Medicare (Australia) has an estimated audience of 2,398,780 people in United States.

#70among NGO / Political Party in United States#452in Health

The average Medicare (Australia) fan in United States is 58.9 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Elderly care, Sustainable energy, Renewable energy, with strongest over-indexing on Elderly care (39.86× the country average).

Demographically, the Medicare (Australia) audience skews more female with an average age of 58.9, and over-indexes on personality traits such as Family Orientation, Sustainability.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Medicare (Australia) fan in United States is more female, around 58.9 years old, with strong Family Orientation tendencies and a notable affinity for Elderly care.

Category: Health · Type: NGO / Political Party

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Medicare (Australia) profile in United States.

Audience size
2.4M
in United States
Gender
69.7%♀
30.3% male
Age
58.9
average years
Country rank
#12300
NGO / Political Party in United States
Fig. 01

Search interest · 12-month trend

+17%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Medicare (Australia) fans

69.7% are female, 30.3% are male, average age 58.9.

Fig. 02

Gender split

69.7%
Female
30.3%
Male
Demographic split for Medicare (Australia) audience in United States
MetricValue
Female69.7%
Male30.3%
Average age58.9
Estimated audience size2,398,780
Fig. 03

Age distribution

Ø 58.9
average years
Age distribution of the Medicare (Australia) audience in United States
Age bracketShare%
16-190%
20-290%
30-390%
40-491%
50+99%
Fig. 04

Worldwide distribution

56.8%

of the worldwide Medicare (Australia) audience comes from United States.

Worldwide audience distribution share by country for Medicare (Australia)
CountryShare
United States56.8%
Australia33.1%
Germany7.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Medicare (Australia) audience in United States is strongest.

Fig. 05

Top regions by affinity

Medicare (Australia) fans by region: top regions in United States
#RegionReachAffinity×
01New Hampshire~10K1.26×
02Maryland~50K1.22×
03Vermont~5K1.18×
04Virginia~70K1.17×
05New Jersey~70K1.15×
06Arizona~50K1.10×
07Florida~200K1.09×
08South Carolina~40K1.09×
09Connecticut~30K1.09×
10Delaware~7K1.09×
11Missouri~40K1.06×
12Kansas~20K1.06×
13Illinois~80K1.04×
14Massachusetts~50K1.04×
15Rhode Island~8K1.04×
16Alaska~5K1.04×
17Ohio~70K1.03×
18Kentucky~30K1.03×
19New Mexico~10K1.02×
20New York~100K1.01×
21Alabama~30K1.01×
22West Virginia~10K1.01×
23California~300K1.00×
24Tennessee~50K1.00×
25Oklahoma~30K1.00×
26Minnesota~30K0.99×
27Mississippi~20K0.99×
28Arkansas~20K0.99×
29Maine~8K0.99×
30Pennsylvania~80K0.98×
31Louisiana~30K0.98×
32Iowa~20K0.98×
33Idaho~10K0.97×
34Washington~40K0.96×
35Georgia~70K0.95×
36Oregon~30K0.95×
37Nebraska~10K0.95×
38North Carolina~70K0.94×
39Indiana~40K0.94×
40Nevada~20K0.94×
41Michigan~60K0.93×
42Wisconsin~30K0.93×
43Colorado~30K0.92×
44Montana~6K0.91×
45Hawaii~9K0.90×
46Washington, District of Columbia~6K0.89×
47South Dakota~5K0.88×
48Texas~200K0.86×
49North Dakota~4K0.83×
50Utah~20K0.73×
Fig. 06

Affinity by region

Affinity by region — Medicare (Australia), United States
0.73×1.00×1.26×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Medicare (Australia) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Medicare (Australia) audience
#·InterestCategoryAffinity×
01Elderly careHealth39.86×
02ExxonMobilCars & Mobility27.10×
03Sustainable energyHome & Garden14.58×
04Renewable energyBusiness & Career11.14×
05Online bankingBusiness & Career11.01×
06Retail bankingBusiness & Career10.33×
07Diabetes mellitus type 2 awarenessHealth8.82×
08FedExBusiness & Career8.76×
09LotteryGames8.16×
10CitibankBusiness & Career7.92×
11Vehicle insuranceCars & Mobility7.83×
12Home automationTechnology & Electronics7.73×
13Health insuranceBusiness & Career7.50×
14Home insuranceBusiness & Career6.78×
15QVCMovies & TV6.78×
16Mortgage loansBusiness & Career6.47×
17Weather forecastingHome & Garden6.39×
18Life insuranceBusiness & Career6.27×
19Cancer awarenessHealth4.73×
20PinterestInternet & Social Media3.45×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Medicare (Australia) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Medicare (Australia) audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM9.13×
SustainabilityBALANCE3.87×
Convenience OrientationPREMIUM2.75×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Medicare (Australia) audience · Rather not
TraitClusterDeviationScore
Early Adopter MentalityPOWER0.75×
Healthy LifestyleBALANCE0.78×
ExtroversionTHRILL0.81×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Medicare (Australia) have in United States?

Medicare (Australia) has an estimated audience of 2,398,780 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Medicare (Australia) fans?

69.7% of Medicare (Australia) fans are female, 30.3% are male, with an average age of 58.9 years.

03

Which brands do Medicare (Australia) fans like most?

Medicare (Australia) fans show strongest brand affinity for Elderly care (39.86×), Sustainable energy (14.58×), and Renewable energy (11.14×) over the country average.

04

Where do Medicare (Australia) fans live in United States?

Medicare (Australia) fans in United States are most concentrated in California (reach ~300K), Texas (reach ~200K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Medicare (Australia) fans also like?

Beyond Medicare (Australia) itself, the audience over-indexes on Sustainable energy (14.58×), Renewable energy (11.14×), FedEx (8.76×), and Mortgage loans (6.47×) compared to the United States average.

Appendix

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See Medicare (Australia) audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Medicare (Australia). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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