A data profile of the people who buy, follow and care about Member states of the United Nations in United States — modelled from more than twelve digital signal sources. Member states of the United Nations has an estimated audience of 2,017,678 people in United States.
The average Member states of the United Nations fan in United States is 42.2 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include Pinterest, FedEx, Sustainable energy, with strongest over-indexing on Pinterest (1.83× the country average).
Demographically, the Member states of the United Nations audience skews balanced with an average age of 42.2, and over-indexes on personality traits such as Spirituality, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Member states of the United Nations fan in United States is balanced, around 42.2 years old, with strong Spirituality tendencies and a notable affinity for Pinterest.
The key figures that characterise the Member states of the United Nations profile in United States.
52.4% are female, 47.6% are male, average age 42.2.
| Metric | Value |
|---|---|
| Female | 52.4% |
| Male | 47.6% |
| Average age | 42.2 |
| Estimated audience size | 2,017,678 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 14% | |
| 20-29 | 17% | |
| 30-39 | 19% | |
| 40-49 | 22% | |
| 50+ | 28% |
Where the Member states of the United Nations audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Washington, District of Columbia | ~10K | 1.65× | |
| 02 | Virginia | ~60K | 1.22× | |
| 03 | New York | ~100K | 1.20× | |
| 04 | Maryland | ~40K | 1.16× | |
| 05 | Minnesota | ~30K | 1.13× | |
| 06 | Hawaii | ~10K | 1.12× | |
| 07 | Georgia | ~70K | 1.10× | |
| 08 | Washington | ~40K | 1.08× | |
| 09 | Utah | ~20K | 1.08× | |
| 10 | Massachusetts | ~40K | 1.07× | |
| 11 | Wisconsin | ~30K | 1.06× | |
| 12 | Louisiana | ~30K | 1.06× | |
| 13 | Colorado | ~30K | 1.05× | |
| 14 | Oregon | ~20K | 1.05× | |
| 15 | Nebraska | ~10K | 1.05× | |
| 16 | Illinois | ~70K | 1.03× | |
| 17 | North Carolina | ~60K | 1.03× | |
| 18 | South Carolina | ~30K | 1.03× | |
| 19 | Connecticut | ~20K | 1.03× | |
| 20 | Texas | ~200K | 1.02× | |
| 21 | Alaska | ~4K | 1.01× | |
| 22 | Pennsylvania | ~70K | 1.00× | |
| 23 | New Jersey | ~50K | 1.00× | |
| 24 | Iowa | ~20K | 1.00× | |
| 25 | Kentucky | ~30K | 0.99× | |
| 26 | Oklahoma | ~20K | 0.99× | |
| 27 | Kansas | ~20K | 0.99× | |
| 28 | North Dakota | ~4K | 0.99× | |
| 29 | Missouri | ~30K | 0.98× | |
| 30 | Florida | ~100K | 0.97× | |
| 31 | Indiana | ~40K | 0.97× | |
| 32 | New Hampshire | ~8K | 0.97× | |
| 33 | California | ~200K | 0.96× | |
| 34 | Tennessee | ~40K | 0.96× | |
| 35 | West Virginia | ~9K | 0.96× | |
| 36 | Vermont | ~3K | 0.96× | |
| 37 | Arkansas | ~20K | 0.95× | |
| 38 | Montana | ~5K | 0.95× | |
| 39 | Idaho | ~10K | 0.94× | |
| 40 | Maine | ~7K | 0.94× | |
| 41 | Rhode Island | ~6K | 0.94× | |
| 42 | South Dakota | ~4K | 0.94× | |
| 43 | Michigan | ~50K | 0.93× | |
| 44 | Arizona | ~40K | 0.93× | |
| 45 | Ohio | ~60K | 0.92× | |
| 46 | Alabama | ~30K | 0.92× | |
| 47 | New Mexico | ~9K | 0.92× | |
| 48 | Delaware | ~5K | 0.92× | |
| 49 | Nevada | ~20K | 0.88× | |
| 50 | Mississippi | ~10K | 0.87× |
The strongest cross-interests of the Member states of the United Nations audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | QVC | Movies & TV | 3.08× | ||
| 02 | Sustainable energy | Home & Garden | 3.05× | ||
| 03 | Tabloid (newspaper format) | Literature | 2.73× | ||
| 04 | FedEx | Business & Career | 2.58× | ||
| 05 | Weather forecasting | Home & Garden | 2.26× | ||
| 06 | First class travel | Travel & Leisure | 2.24× | ||
| 07 | Political science | Business & Career | 2.03× | ||
| 08 | Discount stores | Shopping | 2.02× | ||
| 09 | Mortgage loans | Business & Career | 1.87× | ||
| 10 | Internet & Social Media | 1.83× | |||
| 11 | Shopping malls | Shopping | 1.83× | ||
| 12 | TV game shows | Movies & TV | 1.76× | ||
| 13 | Radio | Technology & Electronics | 1.73× | ||
| 14 | Lodging | Travel & Leisure | 1.66× | ||
| 15 | Real property | Home & Garden | 1.66× | ||
| 16 | Las Vegas | Travel & Leisure | 1.65× | ||
| 17 | Dentistry | Business & Career | 1.65× | ||
| 18 | University | Business & Career | 1.52× | ||
| 19 | Cancer awareness | Health | 1.52× | ||
| 20 | Drawing | Home & Garden | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 1.67× | |
| Patriotism | CONSERVATISM | 1.67× | |
| Sustainability | BALANCE | 1.44× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.89× | |
| Healthy Lifestyle | BALANCE | 0.92× | |
| Pet Ownership | JOY | 0.96× |
Member states of the United Nations has an estimated audience of 2,017,678 people in United States, concentrated in California and Texas.
52.4% of Member states of the United Nations fans are female, 47.6% are male, with an average age of 42.2 years.
Member states of the United Nations fans show strongest brand affinity for Pinterest (1.83×), FedEx (2.58×), and Sustainable energy (3.05×) over the country average.
Member states of the United Nations fans in United States are most concentrated in California (reach ~200K), Texas (reach ~200K), and New York (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Member states of the United Nations itself, the audience over-indexes on FedEx (2.58×), Sustainable energy (3.05×), Mortgage loans (1.87×), and QVC (3.08×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Member states of the United Nations. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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