Rascasse Audience Intelligence

Mendoza, Argentina Audience in United States

A data profile of the people who buy, follow and care about Mendoza, Argentina in United States — modelled from more than twelve digital signal sources. Mendoza, Argentina has an estimated audience of 1,286,033 people in United States.

#277among City in United States#1691among POI in United States#1500in Travel & Leisure

The average Mendoza, Argentina fan in United States is 39.2 years old, more male, and lives primarily in California.

The audience is concentrated in California, Florida, Texas.

Top brand affinities include Las Vegas, Web server, Atlético Madrid, with strongest over-indexing on Las Vegas (4.11× the country average).

Demographically, the Mendoza, Argentina audience skews more male with an average age of 39.2, and over-indexes on personality traits such as Spirituality, Social Media Usage.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Mendoza, Argentina fan in United States is more male, around 39.2 years old, with strong Spirituality tendencies and a notable affinity for Las Vegas.

Category: Travel & Leisure · Type: POI · Subtype: City

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Mendoza, Argentina profile in United States.

Audience size
1.3M
in United States
Gender
42.8%♀
57.2% male
Age
39.2
average years
Country rank
#19862
POI in United States
Fig. 01

Search interest · 12-month trend

+65%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Mendoza, Argentina fans

42.8% are female, 57.2% are male, average age 39.2.

Fig. 02

Gender split

42.8%
Female
57.2%
Male
Demographic split for Mendoza, Argentina audience in United States
MetricValue
Female42.8%
Male57.2%
Average age39.2
Estimated audience size1,286,033
Fig. 03

Age distribution

Ø 39.2
average years
Age distribution of the Mendoza, Argentina audience in United States
Age bracketShare%
16-1918%
20-2920%
30-3922%
40-4923%
50+17%
Fig. 04

Worldwide distribution

14.5%

of the worldwide Mendoza, Argentina audience comes from United States.

Worldwide audience distribution share by country for Mendoza, Argentina
CountryShare
Argentina23.5%
Mexico14.8%
United States14.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Mendoza, Argentina audience in United States is strongest.

Fig. 05

Top regions by affinity

Mendoza, Argentina fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~10K2.49×
02Utah~30K2.40×
03Florida~200K1.86×
04Colorado~30K1.73×
05New York~100K1.42×
06Idaho~9K1.34×
07Montana~4K1.26×
08Alaska~3K1.22×
09Virginia~40K1.19×
10Massachusetts~30K1.17×
11Oregon~20K1.17×
12California~200K1.16×
13Washington~30K1.16×
14Texas~100K1.14×
15Vermont~3K1.14×
16New Jersey~40K1.13×
17Arizona~30K1.11×
18Connecticut~10K1.10×
19Hawaii~6K1.08×
20Illinois~40K1.03×
21Georgia~40K0.98×
22Nevada~10K0.98×
23North Carolina~40K0.97×
24New Mexico~6K0.97×
25Maryland~20K0.95×
26Maine~4K0.95×
27South Carolina~20K0.91×
28New Hampshire~5K0.91×
29Rhode Island~4K0.91×
30Tennessee~20K0.90×
31Minnesota~20K0.89×
32North Dakota~2K0.87×
33South Dakota~3K0.86×
34Delaware~3K0.85×
35Kansas~8K0.81×
36Pennsylvania~30K0.79×
37Nebraska~5K0.79×
38West Virginia~5K0.79×
39Wisconsin~20K0.78×
40Louisiana~10K0.76×
41Iowa~8K0.76×
42Arkansas~8K0.76×
43Missouri~20K0.75×
44Mississippi~8K0.73×
45Oklahoma~10K0.72×
46Kentucky~10K0.70×
47Indiana~20K0.69×
48Alabama~10K0.69×
49Michigan~20K0.66×
50Ohio~20K0.63×
Fig. 06

Affinity by region

Affinity by region — Mendoza, Argentina, United States
0.63×1.00×2.49×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Mendoza, Argentina audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Mendoza, Argentina audience
#·InterestCategoryAffinity×
01El PaísNews13.88×
02Atlético MadridSports12.38×
03Lyric poetryLiterature12.15×
04AcapulcoTravel & Leisure12.13×
05FIFA Club World CupSports11.42×
06Benny BlancoMusic & Radio11.03×
07Colorado RockiesSports8.31×
08VolarisTravel & Leisure7.42×
09Web serverTechnology & Electronics7.37×
10MariachiMusic & Radio6.67×
11San Diego PadresSports6.60×
12Liga MXSports5.43×
13Milwaukee BrewersSports4.76×
14Las VegasTravel & Leisure4.11×
15WhatsAppInternet & Social Media4.03×
16Real Madrid C.F.Sports3.09×
17Facebook MessengerInternet & Social Media3.07×
18MexicoTravel & Leisure2.59×
19Google MapsInternet & Social Media2.06×
20NatureHome & Garden1.65×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Mendoza, Argentina audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Mendoza, Argentina audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.81×
Social Media UsageJOY1.73×
Need for SecurityCONSERVATISM1.63×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Mendoza, Argentina audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.25×
Pet OwnershipJOY0.75×
CreativityOPEN0.78×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Mendoza, Argentina have in United States?

Mendoza, Argentina has an estimated audience of 1,286,033 people in United States, concentrated in California and Florida.

02

What is the gender split and age of Mendoza, Argentina fans?

42.8% of Mendoza, Argentina fans are female, 57.2% are male, with an average age of 39.2 years.

03

Which brands do Mendoza, Argentina fans like most?

Mendoza, Argentina fans show strongest brand affinity for Las Vegas (4.11×), Web server (7.37×), and Atlético Madrid (12.38×) over the country average.

04

Where do Mendoza, Argentina fans live in United States?

Mendoza, Argentina fans in United States are most concentrated in California (reach ~200K), Florida (reach ~200K), and Texas (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Mendoza, Argentina fans also like?

Beyond Mendoza, Argentina itself, the audience over-indexes on Web server (7.37×), Atlético Madrid (12.38×), Benny Blanco (11.03×), and WhatsApp (4.03×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Mendoza, Argentina. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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