Meta Quest 3 Audience in United States

Meta Quest 3 logo

Meta Quest 3 has an estimated audience of 3,784,728 people in United States. 42.0% are female, 58.0% are male, average age 33.8. Top regions: California, Texas, Florida. Top brand affinities: Wikia, Grinch, Elsword, Vocal harmony, Goop.

The average Meta Quest 3 fan in United States is 33.8 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Wikia, Grinch, Elsword, with strongest over-indexing on Wikia (5.21× the country average). Demographically, the Meta Quest 3 audience skews more male with an average age of 33.8, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Brand

Demographics of Meta Quest 3 fans

Demographic split for Meta Quest 3 audience in United States
MetricValue
Female42.0%
Male58.0%
Average age33.8
Estimated audience size3,784,728

Audience persona

The typical Meta Quest 3 fan in United States is more male, around 33.8 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Wikia.

Top regions in United States

Top regions ranked by reach for Meta Quest 3 in United States
RegionReachAffinity
California386,3530.93×
Texas373,5121.15×
Florida272,9631.07×
New York186,6630.88×
Ohio132,8431.14×
Georgia131,3051.13×
Pennsylvania128,6371.01×
Illinois124,2210.99×
North Carolina117,5321.03×
Michigan109,0201.1×
Virginia93,3951.01×
Tennessee88,7751.17×
Arizona85,0501.1×
New Jersey82,9460.86×
Washington81,7741.08×
Indiana81,4251.18×
Missouri69,4931.14×
Alabama63,8491.21×
Kentucky60,9001.28×
South Carolina60,5881.06×
Maryland58,0320.89×
Massachusetts57,6180.77×
Colorado56,0880.94×
Wisconsin52,4410.92×
Louisiana52,2051.07×
Oklahoma49,9971.19×
Minnesota49,0950.91×
Oregon42,9060.99×
Utah38,9201.15×
Arkansas36,7501.18×
Nevada36,6301×
Connecticut36,1100.95×
Mississippi34,6951.11×
Kansas30,7801.03×
Iowa30,1870.97×
West Virginia21,4821.22×
Idaho20,3461.07×
Nebraska18,6660.98×
New Mexico18,5680.98×
New Hampshire13,4340.9×
Maine12,2530.9×
Hawaii10,5200.65×
Montana9,7510.93×
Rhode Island9,2580.77×
Alaska9,0281.12×
Delaware8,7620.84×
South Dakota8,1700.93×
North Dakota7,3390.94×
Washington, District of Columbia6,8930.61×
Vermont4,8820.73×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Meta Quest 3 audience
BrandAffinityCategory
Wikia5.21×Internet & Social Media
Grinch6.03×Movies & TV
Elsword22.13×Games
Vocal harmony6.07×Music & Radio
Goop6.73×Internet & Social Media
Historic site4.53×Arts & Culture
Governor of Michigan6.24×Politics & Society
Wok5.12×Food & Beverages
Hibachi5.7×Food & Beverages
Google Home4.64×Technology & Electronics
Bank account1.76×Business & Career
Home staging3.43×Home & Garden
La Jolla5.97×Travel & Leisure
No Escape (1994 film)7.12×Movies & TV
JDSU1.91×Business & Career
3D printing1.56×Technology & Electronics
Hipster5.85×Politics & Society
Grace Slick5.26×Music & Radio
Mathcore4.66×Music & Radio
Electrolyte2.73×Health

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Meta Quest 3 audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.49
Early Adopter MentalityPOWER1.36
PatriotismCONSERVATISM1.36
ExtroversionTHRILL1.27
TraditionCONSERVATISM1.25
IndividualismJOY1.22

Worldwide distribution

Worldwide audience distribution share by country for Meta Quest 3
CountryShare
United States28.5%
Germany8.5%
United Kingdom8.4%

See Meta Quest 3 audiences in other countries

More Technology & Electronics audiences in United States

Frequently asked questions

How many fans does Meta Quest 3 have in United States?

Meta Quest 3 has an estimated audience of 3,784,728 people in United States, concentrated in California and Texas.

What is the gender split and age of Meta Quest 3 fans?

42.0% of Meta Quest 3 fans are female, 58.0% are male, with an average age of 33.8 years.

Which brands do Meta Quest 3 fans like most?

Meta Quest 3 fans show strongest brand affinity for Wikia (5.21×), Grinch (6.03×), and Elsword (22.13×) over the country average.

Where do Meta Quest 3 fans live in United States?

Meta Quest 3 fans in United States are most concentrated in California (reach 386,353), Texas (reach 373,512), and Florida (reach 272,963). These three regions account for the largest share of the active audience.

What other brands do Meta Quest 3 fans also like?

Beyond Meta Quest 3 itself, the audience over-indexes on Grinch (6.03×), Elsword (22.13×), Vocal harmony (6.07×), and Goop (6.73×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Meta Quest 3. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.