Michael Pollan Audience in United States

Michael Pollan logo

Michael Pollan has an estimated audience of 307,087 people in United States. 69.4% are female, 30.6% are male, average age 38.8. Top regions: California, New York, Texas. Top brand affinities: Lulu 黃路梓茵, Goop, Fairy godmother, Regional styles of Mexican music, Governor of Michigan.

The average Michael Pollan fan in United States is 38.8 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Lulu 黃路梓茵, Goop, Fairy godmother, with strongest over-indexing on Lulu 黃路梓茵 (5.91× the country average). Demographically, the Michael Pollan audience skews more female with an average age of 38.8, and over-indexes on personality traits such as Urban Lifestyle, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Literature · Type: Person · Subtype: Author

Demographics of Michael Pollan fans

Demographic split for Michael Pollan audience in United States
MetricValue
Female69.4%
Male30.6%
Average age38.8
Estimated audience size307,087

Audience persona

The typical Michael Pollan fan in United States is more female, around 38.8 years old, with strong Urban Lifestyle tendencies and a notable affinity for Lulu 黃路梓茵.

Top regions in United States

Top regions ranked by reach for Michael Pollan in United States
RegionReachAffinity
California49,2361.46×
New York24,0811.4×
Texas14,2760.54×
Massachusetts11,5981.92×
Florida11,3240.54×
Pennsylvania10,2660.99×
Washington10,1441.65×
Illinois9,5790.94×
North Carolina8,5280.92×
Oregon8,5022.42×
Colorado8,1141.68×
Ohio7,5230.8×
Michigan7,2090.9×
Virginia6,4870.87×
New Jersey6,3750.82×
Georgia5,8400.62×
Minnesota5,1381.17×
Arizona4,9750.79×
Tennessee4,6930.76×
Maryland4,6810.89×
Wisconsin4,3580.94×
Connecticut3,9061.27×
Indiana3,7960.68×
Missouri3,7650.76×
Utah3,4581.26×
Kentucky2,5870.67×
South Carolina2,4310.53×
Louisiana2,0360.51×
Iowa1,8880.75×
Alabama1,8780.44×
Washington, District of Columbia1,8351.99×
Maine1,8161.65×
Nevada1,7220.58×
Vermont1,6983.15×
Oklahoma1,6600.49×
New Mexico1,6361.06×
New Hampshire1,5841.31×
Idaho1,5180.99×
Kansas1,4880.61×
Hawaii1,4501.1×
Arkansas1,3090.52×
Montana1,2011.41×
Rhode Island1,1901.22×
Nebraska1,0870.71×
Mississippi8360.33×
Alaska7871.2×
West Virginia7070.49×
Delaware4800.57×
Wyoming3720.82×
South Dakota3250.46×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Michael Pollan audience
BrandAffinityCategory
Lulu 黃路梓茵5.91×Movies & TV
Goop5.27×Internet & Social Media
Fairy godmother7.08×Literature
Regional styles of Mexican music2.66×Music & Radio
Governor of Michigan6.83×Politics & Society
Product design1.63×Business & Career
Vocal harmony3.77×Music & Radio
Hibachi6.32×Food & Beverages
Historic site3.41×Arts & Culture
headspace6.91×Health
Israel1.55×Travel & Leisure
Google Home4.58×Technology & Electronics
Grinch2.73×Movies & TV
Cherish (group)7.31×Music & Radio
Wok4.33×Food & Beverages
Elsword10.65×Games
Grace Slick5.53×Music & Radio
JDSU1.89×Business & Career
Bugatti Chiron6.51×Cars & Mobility
Nebraska Cornhuskers football2.16×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Michael Pollan audience
TraitClusterScore
Urban LifestyleOPEN3.24
SustainabilityBALANCE1.61
MindfulnessBALANCE1.6
IndulgenceJOY1.57
PatriotismCONSERVATISM1.35
Design AffinityPREMIUM1.34

Worldwide distribution

Worldwide audience distribution share by country for Michael Pollan
CountryShare
United States68.8%
United Kingdom4.4%
Canada3.6%

See Michael Pollan audiences in other countries

More Author audiences in United States

Frequently asked questions

How many fans does Michael Pollan have in United States?

Michael Pollan has an estimated audience of 307,087 people in United States, concentrated in California and New York.

What is the gender split and age of Michael Pollan fans?

69.4% of Michael Pollan fans are female, 30.6% are male, with an average age of 38.8 years.

Which brands do Michael Pollan fans like most?

Michael Pollan fans show strongest brand affinity for Lulu 黃路梓茵 (5.91×), Goop (5.27×), and Fairy godmother (7.08×) over the country average.

Where do Michael Pollan fans live in United States?

Michael Pollan fans in United States are most concentrated in California (reach 49,236), New York (reach 24,081), and Texas (reach 14,276). These three regions account for the largest share of the active audience.

What other brands do Michael Pollan fans also like?

Beyond Michael Pollan itself, the audience over-indexes on Goop (5.27×), Fairy godmother (7.08×), Regional styles of Mexican music (2.66×), and Governor of Michigan (6.83×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Michael Pollan. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.