Mika Zibanejad Audience in United States

Mika Zibanejad logo

Mika Zibanejad has an estimated audience of 275,573 people in United States. 35.5% are female, 64.5% are male, average age 37.3. Top regions: New York, New Jersey, Florida. Top brand affinities: Google Analytics, Minnesota, Alaska, Nebraska, Sinaloa.

The average Mika Zibanejad fan in United States is 37.3 years old, more male, and lives primarily in New York. The audience is concentrated in New York, New Jersey, Florida. Top brand affinities include Google Analytics, Minnesota, Alaska, with strongest over-indexing on Google Analytics (74.69× the country average). Demographically, the Mika Zibanejad audience skews more male with an average age of 37.3, and over-indexes on personality traits such as Tradition, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Ice hockey

Demographics of Mika Zibanejad fans

Demographic split for Mika Zibanejad audience in United States
MetricValue
Female35.5%
Male64.5%
Average age37.3
Estimated audience size275,573

Audience persona

The typical Mika Zibanejad fan in United States is more male, around 37.3 years old, with strong Tradition tendencies and a notable affinity for Google Analytics.

Top regions in United States

Top regions ranked by reach for Mika Zibanejad in United States
RegionReachAffinity
New York94,8346.16×
New Jersey36,2915.18×
Florida22,0301.18×
Pennsylvania13,5581.46×
California13,2990.44×
North Carolina11,7501.42×
Connecticut10,4323.77×
Massachusetts9,9621.83×
Texas8,9790.38×
Michigan7,7371.07×
Illinois6,5380.71×
Virginia6,3020.94×
Ohio5,4740.64×
Colorado4,4411.02×
Georgia4,1670.49×
Maryland3,9070.82×
South Carolina3,7720.91×
Arizona3,4460.61×
Minnesota3,2910.83×
Tennessee3,0840.56×
Indiana2,7190.54×
Missouri2,6880.61×
Washington2,5720.47×
Wisconsin2,2500.54×
Nevada2,1820.82×
New Hampshire1,8251.68×
Maine1,5411.56×
Kentucky1,4550.42×
Alabama1,3160.34×
Oregon1,2790.41×
Utah1,1990.49×
Rhode Island1,1661.33×
Louisiana1,1260.32×
Washington, District of Columbia1,0391.25×
Iowa9710.43×
Vermont9471.96×
Oklahoma8520.28×
Delaware7601×
Kansas7480.34×
West Virginia7180.56×
Arkansas6290.28×
Nebraska5960.43×
Montana5350.7×
Idaho5300.38×
New Mexico5180.38×
Mississippi4840.21×
North Dakota4540.8×
Hawaii4250.36×
Alaska3990.68×
South Dakota2910.46×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Mika Zibanejad audience
BrandAffinityCategory
Google Analytics74.69×Internet & Social Media
Minnesota8.61×Travel & Leisure
Alaska6.61×Travel & Leisure
Nebraska6.38×Travel & Leisure
Sinaloa6.15×Travel & Leisure
Elsword26.04×Games
Justice4.24×Politics & Society
Rajasthan22.91×Travel & Leisure
Pro-Ject5.47×Music & Radio
Kerala8.28×Travel & Leisure
Sailor5.15×Travel & Leisure
Food quality12.65×Food & Beverages
Product design1.52×Business & Career
Google Wallet5.07×Technology & Electronics
Jonathan Davis6.4×Music & Radio
JDSU1.96×Business & Career
Tuscany4.2×Travel & Leisure
Laguna (province)6.15×
Graham Greene (actor)3.61×
UK garage3.16×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Mika Zibanejad audience
TraitClusterScore
TraditionCONSERVATISM1.18
Sports ActivityPOWER1.17
Early Adopter MentalityPOWER1.15
Risk AppetiteTHRILL1.14
PatriotismCONSERVATISM1.11
ExtroversionTHRILL1.06

Worldwide distribution

Worldwide audience distribution share by country for Mika Zibanejad
CountryShare
United States40.4%
Sweden30.3%
Canada16.5%

See Mika Zibanejad audiences in other countries

More Ice hockey audiences in United States

Frequently asked questions

How many fans does Mika Zibanejad have in United States?

Mika Zibanejad has an estimated audience of 275,573 people in United States, concentrated in New York and New Jersey.

What is the gender split and age of Mika Zibanejad fans?

35.5% of Mika Zibanejad fans are female, 64.5% are male, with an average age of 37.3 years.

Which brands do Mika Zibanejad fans like most?

Mika Zibanejad fans show strongest brand affinity for Google Analytics (74.69×), Minnesota (8.61×), and Alaska (6.61×) over the country average.

Where do Mika Zibanejad fans live in United States?

Mika Zibanejad fans in United States are most concentrated in New York (reach 94,834), New Jersey (reach 36,291), and Florida (reach 22,030). These three regions account for the largest share of the active audience.

What other brands do Mika Zibanejad fans also like?

Beyond Mika Zibanejad itself, the audience over-indexes on Minnesota (8.61×), Alaska (6.61×), Nebraska (6.38×), and Sinaloa (6.15×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Mika Zibanejad. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.