A data profile of the people who buy, follow and care about Ming dynasty in United States — modelled from more than twelve digital signal sources. Ming dynasty has an estimated audience of 1,373,440 people in United States.
The average Ming dynasty fan in United States is 47.4 years old, more female, and lives primarily in California.
The audience is concentrated in California, Florida, Texas.
Top brand affinities include Confucianism, Coppa Italia, Mongolia, with strongest over-indexing on Confucianism (283.94× the country average).
Demographically, the Ming dynasty audience skews more female with an average age of 47.4, and over-indexes on personality traits such as Spirituality, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Ming dynasty fan in United States is more female, around 47.4 years old, with strong Spirituality tendencies and a notable affinity for Confucianism.
The key figures that characterise the Ming dynasty profile in United States.
58.1% are female, 41.9% are male, average age 47.4.
| Metric | Value |
|---|---|
| Female | 58.1% |
| Male | 41.9% |
| Average age | 47.4 |
| Estimated audience size | 1,373,440 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 8% | |
| 20-29 | 12% | |
| 30-39 | 14% | |
| 40-49 | 20% | |
| 50+ | 46% |
of the worldwide Ming dynasty audience comes from United States.
| Country | Share |
|---|---|
| Vietnam | 44.3% |
| United States | 12.7% |
| Taiwan | 10.8% |
Where the Ming dynasty audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | New Mexico | ~40K | 5.71× | |
| 02 | Colorado | ~80K | 3.82× | |
| 03 | California | ~300K | 1.94× | |
| 04 | Virginia | ~60K | 1.69× | |
| 05 | Florida | ~100K | 1.34× | |
| 06 | Massachusetts | ~40K | 1.34× | |
| 07 | Michigan | ~50K | 1.32× | |
| 08 | Hawaii | ~7K | 1.16× | |
| 09 | North Carolina | ~50K | 1.13× | |
| 10 | Washington | ~30K | 1.09× | |
| 11 | Maryland | ~20K | 1.05× | |
| 12 | Washington, District of Columbia | ~4K | 1.03× | |
| 13 | Minnesota | ~20K | 1.02× | |
| 14 | New York | ~80K | 1.00× | |
| 15 | Alaska | ~3K | 0.99× | |
| 16 | Texas | ~100K | 0.98× | |
| 17 | Kentucky | ~20K | 0.91× | |
| 18 | Connecticut | ~10K | 0.90× | |
| 19 | Georgia | ~40K | 0.89× | |
| 20 | New Jersey | ~30K | 0.85× | |
| 21 | Tennessee | ~20K | 0.85× | |
| 22 | Indiana | ~20K | 0.85× | |
| 23 | Oregon | ~10K | 0.84× | |
| 24 | Vermont | ~2K | 0.83× | |
| 25 | Arizona | ~20K | 0.82× | |
| 26 | Nebraska | ~6K | 0.82× | |
| 27 | Rhode Island | ~4K | 0.82× | |
| 28 | Arkansas | ~9K | 0.81× | |
| 29 | Nevada | ~10K | 0.79× | |
| 30 | Kansas | ~9K | 0.79× | |
| 31 | Maine | ~4K | 0.79× | |
| 32 | Montana | ~3K | 0.79× | |
| 33 | Alabama | ~20K | 0.78× | |
| 34 | New Hampshire | ~4K | 0.78× | |
| 35 | North Dakota | ~2K | 0.78× | |
| 36 | Pennsylvania | ~40K | 0.77× | |
| 37 | South Dakota | ~2K | 0.76× | |
| 38 | Oklahoma | ~10K | 0.75× | |
| 39 | Missouri | ~20K | 0.74× | |
| 40 | Utah | ~9K | 0.74× | |
| 41 | West Virginia | ~5K | 0.73× | |
| 42 | Delaware | ~3K | 0.73× | |
| 43 | Idaho | ~5K | 0.72× | |
| 44 | Illinois | ~30K | 0.71× | |
| 45 | Wisconsin | ~10K | 0.71× | |
| 46 | South Carolina | ~10K | 0.68× | |
| 47 | Iowa | ~7K | 0.65× | |
| 48 | Mississippi | ~7K | 0.63× | |
| 49 | Louisiana | ~10K | 0.61× | |
| 50 | Ohio | ~30K | 0.59× |
The strongest cross-interests of the Ming dynasty audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Confucianism | Politics & Society | 283.94× | ||
| 02 | Coppa Italia | Sports | 202.82× | ||
| 03 | K.R.C. Genk | Sports | 76.66× | ||
| 04 | Cambodia | Travel & Leisure | 29.69× | ||
| 05 | Czech Republic | Travel & Leisure | 26.71× | ||
| 06 | North Korea | Travel & Leisure | 25.58× | ||
| 07 | Taron Egerton | Movies & TV | 22.91× | ||
| 08 | Mongolia | Travel & Leisure | 22.67× | ||
| 09 | Da Nang | Travel & Leisure | 21.50× | ||
| 10 | Malaysia | Travel & Leisure | 17.09× | ||
| 11 | Feng shui | Health | 14.71× | ||
| 12 | Hanoi | Travel & Leisure | 13.48× | ||
| 13 | Turkish Airlines | Travel & Leisure | 12.93× | ||
| 14 | Singapore | Travel & Leisure | 10.97× | ||
| 15 | Buddhism | Health | 10.19× | ||
| 16 | Vietnam | Travel & Leisure | 10.14× | ||
| 17 | New Zealand | Travel & Leisure | 9.01× | ||
| 18 | Pakistan | Travel & Leisure | 7.13× | ||
| 19 | South Africa | Travel & Leisure | 6.74× | ||
| 20 | Diary | Kids & Family | 5.89× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 3.01× | |
| Patriotism | CONSERVATISM | 2.72× | |
| Indulgence | JOY | 1.89× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 0.71× | |
| DIY Mentality | THRILL | 0.80× | |
| Family Orientation | CONSERVATISM | 0.82× |
Ming dynasty has an estimated audience of 1,373,440 people in United States, concentrated in California and Florida.
58.1% of Ming dynasty fans are female, 41.9% are male, with an average age of 47.4 years.
Ming dynasty fans show strongest brand affinity for Confucianism (283.94×), Coppa Italia (202.82×), and Mongolia (22.67×) over the country average.
Ming dynasty fans in United States are most concentrated in California (reach ~300K), Florida (reach ~100K), and Texas (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Ming dynasty itself, the audience over-indexes on Coppa Italia (202.82×), Mongolia (22.67×), North Korea (25.58×), and Cambodia (29.69×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Ming dynasty. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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