A data profile of the people who buy, follow and care about Ministry (government department) in United States — modelled from more than twelve digital signal sources. Ministry (government department) has an estimated audience of 2,627,410 people in United States.
The average Ministry (government department) fan in United States is 42.4 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Google Maps, Public administration, Drudge Report, with strongest over-indexing on Google Maps (6.02× the country average).
Demographically, the Ministry (government department) audience skews more female with an average age of 42.4, and over-indexes on personality traits such as Patriotism, Spirituality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Ministry (government department) fan in United States is more female, around 42.4 years old, with strong Patriotism tendencies and a notable affinity for Google Maps.
The key figures that characterise the Ministry (government department) profile in United States.
56.4% are female, 43.6% are male, average age 42.4.
| Metric | Value |
|---|---|
| Female | 56.4% |
| Male | 43.6% |
| Average age | 42.4 |
| Estimated audience size | 2,627,410 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 14% | |
| 20-29 | 15% | |
| 30-39 | 20% | |
| 40-49 | 25% | |
| 50+ | 26% |
of the worldwide Ministry (government department) audience comes from United States.
| Country | Share |
|---|---|
| United States | 42.9% |
| Australia | 13.0% |
| India | 5.5% |
Where the Ministry (government department) audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Alabama | ~60K | 1.62× | |
| 02 | Mississippi | ~30K | 1.40× | |
| 03 | Arkansas | ~30K | 1.34× | |
| 04 | Georgia | ~100K | 1.24× | |
| 05 | Louisiana | ~40K | 1.22× | |
| 06 | South Carolina | ~50K | 1.21× | |
| 07 | Washington, District of Columbia | ~10K | 1.21× | |
| 08 | North Carolina | ~90K | 1.19× | |
| 09 | Missouri | ~50K | 1.13× | |
| 10 | Oklahoma | ~30K | 1.13× | |
| 11 | Tennessee | ~60K | 1.11× | |
| 12 | New Mexico | ~10K | 1.11× | |
| 13 | Arizona | ~60K | 1.10× | |
| 14 | Texas | ~200K | 1.09× | |
| 15 | New Jersey | ~70K | 1.08× | |
| 16 | Virginia | ~70K | 1.08× | |
| 17 | Michigan | ~70K | 1.07× | |
| 18 | Indiana | ~50K | 1.06× | |
| 19 | Kentucky | ~30K | 1.06× | |
| 20 | Maryland | ~50K | 1.05× | |
| 21 | Ohio | ~80K | 1.03× | |
| 22 | Alaska | ~6K | 1.02× | |
| 23 | Florida | ~200K | 1.00× | |
| 24 | Illinois | ~90K | 1.00× | |
| 25 | Nebraska | ~10K | 1.00× | |
| 26 | West Virginia | ~10K | 1.00× | |
| 27 | Hawaii | ~10K | 1.00× | |
| 28 | Oregon | ~30K | 0.99× | |
| 29 | Kansas | ~20K | 0.98× | |
| 30 | California | ~300K | 0.97× | |
| 31 | Washington | ~50K | 0.95× | |
| 32 | Pennsylvania | ~80K | 0.93× | |
| 33 | Minnesota | ~40K | 0.93× | |
| 34 | Utah | ~20K | 0.93× | |
| 35 | Delaware | ~7K | 0.93× | |
| 36 | Colorado | ~40K | 0.91× | |
| 37 | Wisconsin | ~40K | 0.91× | |
| 38 | Nevada | ~20K | 0.90× | |
| 39 | New York | ~100K | 0.89× | |
| 40 | South Dakota | ~5K | 0.87× | |
| 41 | Idaho | ~10K | 0.85× | |
| 42 | Iowa | ~20K | 0.84× | |
| 43 | North Dakota | ~5K | 0.84× | |
| 44 | Rhode Island | ~7K | 0.81× | |
| 45 | Connecticut | ~20K | 0.80× | |
| 46 | Montana | ~6K | 0.78× | |
| 47 | New Hampshire | ~8K | 0.77× | |
| 48 | Massachusetts | ~40K | 0.76× | |
| 49 | Maine | ~7K | 0.76× | |
| 50 | Vermont | ~3K | 0.73× |
The strongest cross-interests of the Ministry (government department) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Public administration | Business & Career | 13.70× | ||
| 02 | Ronaldinho | Sports | 13.70× | ||
| 03 | Drudge Report | Sports | 7.79× | ||
| 04 | Google Maps | Internet & Social Media | 6.02× | ||
| 05 | Politico | Politics & Society | 5.97× | ||
| 06 | New York Post | News | 4.62× | ||
| 07 | Chuck Norris | Movies & TV | 2.77× | ||
| 08 | Solar energy | Home & Garden | 2.72× | ||
| 09 | FedEx | Business & Career | 2.40× | ||
| 10 | Mortgage loans | Business & Career | 2.10× | ||
| 11 | Religion | Business & Career | 1.91× | ||
| 12 | FIFA World Cup | Sports | 1.84× | ||
| 13 | Baseball | Sports | 1.77× | ||
| 14 | CNN | Movies & TV | 1.64× | ||
| 15 | Furniture | Home & Garden | 1.62× | ||
| 16 | Internet & Social Media | 1.60× | |||
| 17 | Coupons | Shopping | 1.60× | ||
| 18 | Home improvement | Home & Garden | 1.59× | ||
| 19 | Walmart | Shopping | 1.54× | ||
| 20 | Cooking | Food & Beverages | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 3.16× | |
| Spirituality | BALANCE | 1.85× | |
| Family Orientation | CONSERVATISM | 1.79× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.71× | |
| Design Affinity | PREMIUM | 0.72× | |
| Pet Ownership | JOY | 0.85× |
Ministry (government department) has an estimated audience of 2,627,410 people in United States, concentrated in California and Texas.
56.4% of Ministry (government department) fans are female, 43.6% are male, with an average age of 42.4 years.
Ministry (government department) fans show strongest brand affinity for Google Maps (6.02×), Public administration (13.7×), and Drudge Report (7.79×) over the country average.
Ministry (government department) fans in United States are most concentrated in California (reach ~300K), Texas (reach ~200K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Ministry (government department) itself, the audience over-indexes on Public administration (13.7×), Drudge Report (7.79×), New York Post (4.62×), and Ronaldinho (13.7×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Ministry (government department). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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