Mississippi State Bulldogs basketball Audience in United States
Mississippi State Bulldogs basketball has an estimated audience of 345,383 people in United States. 48.6% are female, 51.4% are male, average age 38.7. Top regions: Mississippi, Tennessee, Alabama. Top brand affinities: Duke Blue Devils men's basketball, FIBA EuroBasket, Auburn Tigers football, Maryland Terrapins men's basketball, Tennessee Volunteers football.
The average Mississippi State Bulldogs basketball fan in United States is 38.7 years old, balanced, and lives primarily in Mississippi. The audience is concentrated in Mississippi, Tennessee, Alabama. Top brand affinities include Duke Blue Devils men's basketball, FIBA EuroBasket, Auburn Tigers football, with strongest over-indexing on Duke Blue Devils men's basketball (19.92× the country average). Demographically, the Mississippi State Bulldogs basketball audience skews balanced with an average age of 38.7, and over-indexes on personality traits such as Tradition, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Sports · Type: Team · Subtype: Basketball
Demographics of Mississippi State Bulldogs basketball fans
| Metric | Value |
|---|---|
| Female | 48.6% |
| Male | 51.4% |
| Average age | 38.7 |
| Estimated audience size | 345,383 |
Audience persona
The typical Mississippi State Bulldogs basketball fan in United States is balanced, around 38.7 years old, with strong Tradition tendencies and a notable affinity for Duke Blue Devils men's basketball.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Mississippi | 80,746 | 28.38× |
| Tennessee | 14,047 | 2.03× |
| Alabama | 12,943 | 2.68× |
| Texas | 10,294 | 0.35× |
| Florida | 10,067 | 0.43× |
| Georgia | 9,171 | 0.86× |
| Kentucky | 7,213 | 1.67× |
| Louisiana | 5,321 | 1.19× |
| California | 5,312 | 0.14× |
| North Carolina | 4,995 | 0.48× |
| New York | 4,634 | 0.24× |
| Illinois | 4,465 | 0.39× |
| Arkansas | 3,980 | 1.4× |
| Ohio | 3,977 | 0.37× |
| Pennsylvania | 3,737 | 0.32× |
| Virginia | 3,062 | 0.36× |
| Indiana | 3,056 | 0.48× |
| Missouri | 2,825 | 0.51× |
| Michigan | 2,799 | 0.31× |
| South Carolina | 2,498 | 0.48× |
| New Jersey | 2,113 | 0.24× |
| Maryland | 1,875 | 0.32× |
| Iowa | 1,661 | 0.58× |
| Arizona | 1,644 | 0.23× |
| Massachusetts | 1,493 | 0.22× |
| Nevada | 1,428 | 0.43× |
| Colorado | 1,388 | 0.25× |
| Wisconsin | 1,262 | 0.24× |
| Washington | 1,104 | 0.16× |
| Kansas | 987 | 0.36× |
| Connecticut | 932 | 0.27× |
| Oklahoma | 913 | 0.24× |
| Minnesota | 838 | 0.17× |
| Nebraska | 641 | 0.37× |
| New Mexico | 598 | 0.35× |
| Utah | 539 | 0.17× |
| West Virginia | 500 | 0.31× |
| Oregon | 412 | 0.1× |
| Washington, District of Columbia | 341 | 0.33× |
| Rhode Island | 326 | 0.3× |
| Idaho | 310 | 0.18× |
| Hawaii | 294 | 0.2× |
| Delaware | 284 | 0.3× |
| New Hampshire | 246 | 0.18× |
| Montana | 232 | 0.24× |
| South Dakota | 222 | 0.28× |
| Maine | 220 | 0.18× |
| North Dakota | 174 | 0.25× |
| Wyoming | 131 | 0.26× |
| Vermont | 94 | 0.16× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Duke Blue Devils men's basketball | 19.92× | Sports |
| FIBA EuroBasket | 87.85× | Sports |
| Auburn Tigers football | 20.39× | Sports |
| Maryland Terrapins men's basketball | 54.9× | Sports |
| Tennessee Volunteers football | 16.98× | Sports |
| Arkansas Razorbacks men's basketball | 26.19× | Sports |
| Alabama Crimson Tide men's basketball | 51.81× | Sports |
| Colgate University | 29.28× | Business & Career |
| Kansas State Wildcats men's basketball | 61.23× | Sports |
| Florida Gators men's basketball | 32.96× | Sports |
| Texas A&M Aggies men's basketball | 53.7× | Sports |
| Alabama Crimson Tide football | 12.04× | Sports |
| United States national football team | 15.99× | Sports |
| Eli Manning | 17.32× | Sports |
| LSU Tigers football | 8.39× | Sports |
| Gonzaga Bulldogs men's basketball | 16.23× | Sports |
| Apple Store | 6.27× | Shopping |
| Texas Longhorns football | 10.36× | Sports |
| Texas Longhorns | 11.67× | Sports |
| Florida State Seminoles football | 8.43× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 1.96 |
| Sports Activity | POWER | 1.29 |
| Community Orientation | OPEN | 1.25 |
| Family Orientation | CONSERVATISM | 1.18 |
| Price Sensitivity | PREMIUM | 1.09 |
| Social Media Usage | JOY | 1.05 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 91.7% |
| Philippines | 1.3% |
| China | 1.1% |
See Mississippi State Bulldogs basketball audiences in other countries
- Mississippi State Bulldogs basketball — Germany
- Mississippi State Bulldogs basketball — United Kingdom
- Mississippi State Bulldogs basketball — France
- Mississippi State Bulldogs basketball — Italy
- Mississippi State Bulldogs basketball — Spain
- Mississippi State Bulldogs basketball — Brazil
- Mississippi State Bulldogs basketball — Japan
- Mississippi State Bulldogs basketball — South Korea
- Mississippi State Bulldogs basketball — India
More Basketball audiences in United States
- NBA (91,514,318)
- NBA Finals (38,840,029)
- Golden State Warriors (37,009,341)
- Los Angeles Lakers (36,163,891)
- NBA playoffs (34,904,470)
Frequently asked questions
How many fans does Mississippi State Bulldogs basketball have in United States?
Mississippi State Bulldogs basketball has an estimated audience of 345,383 people in United States, concentrated in Mississippi and Tennessee.
What is the gender split and age of Mississippi State Bulldogs basketball fans?
48.6% of Mississippi State Bulldogs basketball fans are female, 51.4% are male, with an average age of 38.7 years.
Which brands do Mississippi State Bulldogs basketball fans like most?
Mississippi State Bulldogs basketball fans show strongest brand affinity for Duke Blue Devils men's basketball (19.92×), FIBA EuroBasket (87.85×), and Auburn Tigers football (20.39×) over the country average.
Where do Mississippi State Bulldogs basketball fans live in United States?
Mississippi State Bulldogs basketball fans in United States are most concentrated in Mississippi (reach 80,746), Tennessee (reach 14,047), and Alabama (reach 12,943). These three regions account for the largest share of the active audience.
What other brands do Mississippi State Bulldogs basketball fans also like?
Beyond Mississippi State Bulldogs basketball itself, the audience over-indexes on FIBA EuroBasket (87.85×), Auburn Tigers football (20.39×), Maryland Terrapins men's basketball (54.9×), and Tennessee Volunteers football (16.98×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Mississippi State Bulldogs basketball. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.