Mississippi State Bulldogs football Audience in United States

Mississippi State Bulldogs football logo

Mississippi State Bulldogs football has an estimated audience of 3,675,568 people in United States. 43.8% are female, 56.2% are male, average age 38.4. Top regions: Mississippi, Alabama, Texas. Top brand affinities: Keiki, Vocal harmony, Historic site, Jesse Plemons, Nebraska.

The average Mississippi State Bulldogs football fan in United States is 38.4 years old, more male, and lives primarily in Mississippi. The audience is concentrated in Mississippi, Alabama, Texas. Top brand affinities include Keiki, Vocal harmony, Historic site, with strongest over-indexing on Keiki (17.53× the country average). Demographically, the Mississippi State Bulldogs football audience skews more male with an average age of 38.4, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Team · Subtype: American football

Demographics of Mississippi State Bulldogs football fans

Demographic split for Mississippi State Bulldogs football audience in United States
MetricValue
Female43.8%
Male56.2%
Average age38.4
Estimated audience size3,675,568

Audience persona

The typical Mississippi State Bulldogs football fan in United States is more male, around 38.4 years old, with strong Luxury Orientation tendencies and a notable affinity for Keiki.

Top regions in United States

Top regions ranked by reach for Mississippi State Bulldogs football in United States
RegionReachAffinity
Mississippi939,44331.02×
Alabama185,7753.62×
Texas168,2850.53×
Tennessee157,6332.14×
Georgia131,1191.16×
Florida108,8930.44×
Louisiana73,1471.54×
Arkansas49,2621.63×
North Carolina48,0590.43×
California37,2380.09×
Ohio31,0710.27×
South Carolina29,2710.53×
Missouri25,8920.44×
Illinois25,8060.21×
Pennsylvania21,7400.18×
Virginia21,5740.24×
Arizona21,3580.28×
Oklahoma20,8330.51×
New York20,8330.1×
Kentucky19,5340.42×
Michigan17,2680.18×
Colorado14,3640.25×
Indiana14,2040.21×
Maryland12,0990.19×
New Jersey11,5020.12×
Massachusetts9,9140.14×
Nevada8,2660.23×
Iowa8,0800.27×
Washington7,5460.1×
Kansas7,5170.26×
Wisconsin7,0770.13×
Minnesota6,7970.13×
Nebraska5,3010.29×
Connecticut4,4570.12×
Utah4,3760.13×
Oregon3,8060.09×
West Virginia3,6010.21×
New Mexico3,4790.19×
Hawaii2,5060.16×
Idaho2,3000.12×
Washington, District of Columbia2,2270.2×
South Dakota2,0520.24×
Delaware2,0100.2×
Montana1,7100.17×
New Hampshire1,6310.11×
Rhode Island1,4940.13×
Maine1,4830.11×
North Dakota1,0470.14×
Alaska9610.12×
Wyoming9310.17×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Mississippi State Bulldogs football audience
BrandAffinityCategory
Keiki17.53×Home & Garden
Vocal harmony3.71×Music & Radio
Historic site3.4×Arts & Culture
Jesse Plemons2.65×Movies & TV
Nebraska1.84×Travel & Leisure
Lahaina, Hawaii11.78×Travel & Leisure
Kerang4.42×Travel & Leisure
John Havlicek9.65×Sports
Graham Greene3.72×Literature
REC TEC Grills10.58×Sports
Mathcore4.33×Music & Radio
Glossier2.8×Beauty & Wellness
Monogram2.01×Home & Garden
Grinch2.09×Movies & TV
Writers Guild of America15.33×Literature
Sugar glass15.22×Food & Beverages
Noodle (Gorillaz)1.67×Music & Radio
Home staging2.45×Home & Garden
Captain America (1990 film)2.08×Movies & TV
Urban horticulture1.62×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Mississippi State Bulldogs football audience
TraitClusterScore
Luxury OrientationPREMIUM2.53
Risk AppetiteTHRILL1.22
Community OrientationOPEN1.13
Career OrientationPOWER1.12
PatriotismCONSERVATISM1.08
DIY MentalityTHRILL0.99

Worldwide distribution

Worldwide audience distribution share by country for Mississippi State Bulldogs football
CountryShare
United States95.2%
United Kingdom1.5%
Canada1.1%

See Mississippi State Bulldogs football audiences in other countries

More American football audiences in United States

Frequently asked questions

How many fans does Mississippi State Bulldogs football have in United States?

Mississippi State Bulldogs football has an estimated audience of 3,675,568 people in United States, concentrated in Mississippi and Alabama.

What is the gender split and age of Mississippi State Bulldogs football fans?

43.8% of Mississippi State Bulldogs football fans are female, 56.2% are male, with an average age of 38.4 years.

Which brands do Mississippi State Bulldogs football fans like most?

Mississippi State Bulldogs football fans show strongest brand affinity for Keiki (17.53×), Vocal harmony (3.71×), and Historic site (3.4×) over the country average.

Where do Mississippi State Bulldogs football fans live in United States?

Mississippi State Bulldogs football fans in United States are most concentrated in Mississippi (reach 939,443), Alabama (reach 185,775), and Texas (reach 168,285). These three regions account for the largest share of the active audience.

What other brands do Mississippi State Bulldogs football fans also like?

Beyond Mississippi State Bulldogs football itself, the audience over-indexes on Vocal harmony (3.71×), Historic site (3.4×), Jesse Plemons (2.65×), and Nebraska (1.84×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Mississippi State Bulldogs football. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.